UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549


SCHEDULE 14A


Proxy Statement Pursuant to Section 14(a) of

the Securities Exchange Act of 1934

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Definitive Proxy Statement

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Soliciting Material under§240.14a-12

Pursuant to §240.14a-12

COCA-COLA CONSOLIDATED, INC.

(Name of Registrant as Specified In Its Charter)

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LOGO















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COCA-COLA CONSOLIDATED, INC.




Notice of Annual Meeting

and

Proxy Statement

2019





2022 Annual Meeting of Stockholders

May 14, 2019

10, 2022




LOGO


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Coca-Cola Consolidated, Inc.

4100 Coca-Cola Plaza

Charlotte, North Carolina 28211


March 25, 2019

28, 2022


Dear Stockholder:


On behalf of the Board of Directors and the management of Coca-ColaCoca‑Cola Consolidated, Inc. (the “Company”), I invite you to attend the 20192022 Annual Meeting of Stockholders (the “Annual Meeting”). The Annual Meeting will to be held at 9:00a.m., Eastern Time, on Tuesday, May 14, 201910, 2022. The Annual Meeting will be held exclusively via live audiowebcast at the Company’s Corporate Center located at 4100 Coca-Cola Plaza, Charlotte, North Carolina 28211.www.virtualshareholdermeeting.com/COKE2022. Details regarding admissionhow to participate in the Annual Meeting via live audiowebcast and the business to be conducted are described in the accompanying Notice of 20192022 Annual Meeting of Stockholders and Proxy Statement.


Whether or not you plan to attendparticipate in the Annual Meeting, in person, I strongly encourage you to vote as soon as possible to ensure that your shares are represented at the meeting. The accompanying Proxy Statement explains more about voting. Please read it carefully.


Thank you for your continued support.


Sincerely,

LOGO

graphic2.jpg
J. Frank Harrison, III

Chairman and Chief Executive Officer




COCA-COLA CONSOLIDATED, INC.

4100 Coca-ColaCoca‑Cola Plaza

Charlotte, North Carolina 28211

(704) 557-4400
557-4400

Notice of 2019 Annual Meeting of Stockholders

NOTICE OF 2022 ANNUAL MEETING OF STOCKHOLDERS
March 25, 2019

28, 2022


To Stockholders of Coca-ColaCoca‑Cola Consolidated, Inc.:


The 20192022 Annual Meeting of Stockholders (the “Annual Meeting”) of Coca-ColaCoca‑Cola Consolidated, Inc. (the “Company”) will be held at 9:00a.m., Eastern Time, on Tuesday, May 14, 201910, 2022 via live audiowebcast atwww.virtualshareholdermeeting.com/COKE2022, for the following purposes:

1.To elect the 11 directors nominated by the Board of Directors;

2.To ratify the appointment of PricewaterhouseCoopers LLP to serve as the Company’s Corporate Center located at 4100 Coca-Cola Plaza, Charlotte, North Carolina 28211,independent registered public accounting firm for fiscal 2022; and

3.To transact such other business as may properly come before the purpose of voting on the following matters:

1.

To elect the 14 directors nominated by the Board of Directors;

2.

To ratify the appointment of PricewaterhouseCoopers LLP as the Company’s independent registered public accounting firm for fiscal 2019;

3.

To consider and vote on a stockholder proposal; and

4.

To transact such other business as may properly come before the Annual Meeting or any adjournment or postponement thereof.

Annual Meeting or any adjournment or postponement thereof.


The Board of Directors unanimously recommends that you vote “FOR” itemsItems 1 and 2 and “AGAINST” item 3.2. The proxy holders will use their discretion to vote on other matters that may properly arise atcome before the Annual Meeting or any adjournment or postponement thereof.

Only stockholders of record


Stockholders as of the close of business on March 18, 201914, 2022 will be entitled to vote atduring the Annual Meeting.

Meeting by visiting www.virtualshareholdermeeting.com/COKE2022. To participate in the Annual Meeting via live audiowebcast, you will need the 16‑digit control number, which can be found on the proxy card, voting instruction form or Notice of Internet Availability of Proxy Materials provided or the instructions that you receive by email. The Annual Meeting will begin promptly at 9:00 a.m., Eastern Time. Online check-in will begin at 8:45 a.m., Eastern Time. Please allow ample time for the online check-in process.


Your vote is important. Whether or not you plan to attendparticipate in the Annual Meeting, you are encouraged to vote as soon as possible to ensure that your shares are represented at the meeting. If you are a stockholder of record and received a paper copy of the proxy materials by mail, you may vote your shares by proxy using one of the following methods: (i) vote via the Internet;internet; (ii) vote by telephone; or (iii) complete, sign, date and return your proxy card in the postage-paid envelope provided. If you are a stockholder of record and received only a Notice of Internet Availability of Proxy Materials by mail, you may vote your shares by proxy at the Internetinternet site address listed on your Notice. If you hold your shares through an account with a bank, broker or similar organization, please follow the instructions you receive from the holderstockholder of record to vote your shares.


By Order of the Board of Directors,

LOGO


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E. Beauregarde Fisher III

Executive Vice President, General Counsel and Secretary

Important Notice Regarding the Availability of Proxy Materials

for the Annual Meeting of Stockholders To Be Held on May 14, 2019:

The Notice of Annual Meeting and Proxy Statement and the 2018 Annual Report to Stockholders

are available atwww.proxyvote.com.



Important Notice Regarding the Availability of Proxy Materials
for the Annual Meeting of Stockholders To Be Held on May 10, 2022:

The Notice of Annual Meeting and Proxy Statement and the 2021 Annual Report to Stockholders
are available at www.proxyvote.com.




Table of Contents


  Page
  Page 

General Information

Security Ownership of Directors and Executive Officers

Principal Stockholders

Proposal 1:

Election of Directors

Director Nominees

9

Corporate Governance

 The Board of Directors
Documents Available

14

Director Independence

Board Leadership Structure

Board Committees

Director Meeting Attendance

18

Director Nomination Process

Board Diversity

Stockholder Recommendations of Director Candidates

Prohibitions Against Hedging, Short Selling or Pledging

Policy for Review of Related Person Transactions

Related Person Transactions

20

The Board’s Role in Risk Oversight

27

Communications with the Board of Directors

27

Director Compensation

28

Compensation Discussion and Analysis

29

Executive Compensation Tables

I.

I.

20182021 Summary Compensation Table
II.

II.

20182021 Grants of Plan-Based Awards45
III.

III.

Defined Benefit Plans
46
IV.

IV.

2021 Nonqualified Deferred Compensation
46
V.

V.

2018 Defined Benefit Plans46

VI.

2018 Nonqualified Deferred Compensation49

VII.

20182021 Potential Payments Upon Termination or Change ofin Control51
VI.

VIII.  

Pay Ratio Disclosure55

Equity Compensation Plan Information

Consideration of Risk Related to Compensation Programs

Section 16(a) Beneficial Ownership Reporting Compliance

57

Compensation Committee Interlocks and Insider Participation

57

Compensation Committee Report

57

Audit Committee Report

57

Proposal 2:

Ratification of the Appointment of Independent Registered Public Accounting Firm59

Fees Paid to Independent Registered Public Accounting Firm

59

Audit CommitteePre-Approval of Audit andNon-Audit Services

Additional Information60
Stockholder Proposals for the 2023 Annual Meeting of Stockholders
2021 Annual Report to Stockholders
Annual Report on Form 10-K
Householding

i



PROXY STATEMENT

Page

Proposal 3:        

Stockholder Proposal61

Board of Directors’ Statement in Opposition to the Proposal

61

Additional Information

63

Stockholder Proposals for the 2020 Annual Meeting of Stockholders

63

2018 Annual Report to Stockholders

63

Annual Report on Form


10-K

63

Householding

63

ii


PROXY STATEMENT

The Board of Directors (the “Board of Directors” or the “Board”) of Coca-ColaCoca‑Cola Consolidated, Inc. (“Coke Consolidated” or the “Company”) is providing these materials to you in connection with the 20192022 Annual Meeting of Stockholders (the “Annual Meeting”). The Annual Meeting will be held at 9:00 a.m., Eastern Time, on Tuesday, May 14, 201910, 2022 via live audio webcast at Coke Consolidated’s Corporate Center located at 4100 Coca-Cola Plaza, Charlotte, North Carolina 28211.

www.virtualshareholdermeeting.com/COKE2022.


General Information


Why amdid I receivingreceive these materials?


You have received these materials because the Board of Directors is soliciting your proxy to vote your shares at the Annual Meeting. This Proxy Statement includes information that Coke Consolidated is required to provide you under the Securities and Exchange Commission rules and regulations (the “SEC rules”) and is designed to assist you in voting your shares.



What is a proxy?


The Board is asking for your proxy. This means you authorize persons selected by the Company to vote your shares at the Annual Meeting in the way that you instruct. All shares represented by valid proxies received and not revoked before the Annual Meeting will be voted in accordance with the stockholder’s specific voting instructions.



Why did I receive aone-page notice regarding Internetinternet availability of proxy materials instead of a full set of proxy materials?


The SEC rules allow companies to choose the method for delivery of proxy materials to stockholders. For most stockholders, the Company has elected to mail a notice regarding the availability of proxy materials on the Internetinternet (the “Notice of Internet Availability”), rather than sending a full set of these materials in the mail. The Notice of Internet Availability, or a full set of the proxy materials (including the Proxy Statement and form of proxy), as applicable, was sent to stockholders beginning March 25, 2019,28, 2022, and the proxy materials were posted on the investor relations portion of the Company’s website,www.cokeconsolidated.com, and on the website referenced in the Notice of Internet Availability on the same day. Utilizing this method of proxy delivery expedites receipt of proxy materials by the Company’s stockholders and lowers the cost of the Annual Meeting. If you would like to receive a paper ore-mail email copy of the proxy materials, you should follow the instructions in the Notice of Internet Availability for requesting a copy.



What is included in these materials?


These materials include:


the Notice of Annual Meeting and Proxy Statement; and


the 20182021 Annual Report to Stockholders, which contains the Company’s audited consolidated financial statements.


If you received a paper copy of these materials by mail, these materials also include the proxy card or voting instruction form for the Annual Meeting.



1


What items will be voted on at the Annual Meeting?


There are threetwo proposals scheduled to be voted on at the Annual Meeting:


the election of the 1411 directors nominated by the Board;

Board of Directors; and


the ratification of the appointment of PricewaterhouseCoopers LLP to serve as the Company’s independent registered public accounting firm for fiscal 2019; and

2022.

a stockholder proposal to develop a recapitalization plan.


The Board is not aware of any other matters to be brought before the Annual Meeting. If other matters are properly raised at the Annual Meeting, the proxy holders may vote any shares represented by proxy in their discretion.



What are the Board’s voting recommendations?


The Board unanimously recommends that you vote your shares:


“FOR” the election of each of the 1411 directors nominated by the Board;

Board of Directors; and


“FOR” the ratification of the appointment of PricewaterhouseCoopers LLP to serve as the Company’s independent registered public accounting firm for fiscal 2019; and

2022.

“AGAINST” the stockholder proposal regarding development of a recapitalization plan.



Who can attendparticipate in the Annual Meeting?

Admission to


The Annual Meeting will be held exclusively via live audio webcast at www.virtualshareholdermeeting.com/COKE2022. Participation in the Annual Meeting is limited to:


stockholders of record as of the close of business on March 18, 2019;

14, 2022;


holders of valid proxies for the Annual Meeting; and


invited guests.

Admission to


To participate in the Annual Meeting via live audio webcast, you will need the 16‑digit control number, which can be found on a first-come, first-served basis. Each stockholder may be asked to present valid photo identification, such as a driver’s licensethe proxy card, voting instruction form or passport, and proofNotice of stock ownership asInternet Availability provided or the instructions that you receive by email. The Annual Meeting will begin promptly at 9:00 a.m., Eastern Time, on Tuesday, May 10, 2022. Online check-in will begin at 8:45 a.m., Eastern Time. Please allow ample time for the online check-in process. If you encounter any difficulties accessing the live audio webcast of the record date for admittance.

Annual Meeting during the online check-in process or during the meeting itself, including any difficulties with your 16‑digit control number, please call the technical support number available at www.virtualshareholdermeeting.com/COKE2022.



When is the record date and who is entitled to vote?


The Board set March 18, 201914, 2022 as the record date. As of the close of business on the record date, there were 7,141,447 shares of Coke Consolidated Common Stock outstanding and 2,232,242 shares of Coke Consolidated Class B Common Stock outstanding. Each share of Common Stock outstanding as of the close of business on the record date is entitled to one vote and each share of Class B Common Stock outstanding as of the close of business on the record date is entitled to 20 votes on any matter properly presented at the Annual Meeting.



What is a stockholder of record?


A stockholder of record or registered stockholder is a stockholder whose ownership of Coke Consolidated stock is reflected directly on the books and records of the Company’s transfer agent, American Stock Transfer & Trust
2


Company, LLC. If you hold Coke Consolidated stock through an account with a bank, broker or similar organization, you are considered the beneficial owner of shares held in street name and are not a stockholder of record. For shares held in street name, the stockholder of record is your bank, broker or similar organization. Coke Consolidated only has access to ownership records for the registered shares. If you are not a stockholder of record and you wish to attend the Annual Meeting, the Company will require additional documentation to evidence your stock ownership as of the record date, such as a copy of your brokerage account statement, a letter from your bank, broker or other nominee, or a copy of your voting instruction form or Notice of Internet Availability.



How do I vote?


You may vote by any of the following methods:

In person.  Stockholders of record and beneficial owners of shares held in street name may vote in person at the Annual Meeting. If you hold shares in street name, you must also obtain a legal proxy from the stockholder of record (e.g., your bank, broker or other nominee) to vote in person at the Annual Meeting.

By telephone or via the Internet.  Stockholders of record may vote by proxy, by telephone or via the Internet, by following the instructions included in the proxy card or Notice of Internet Availability provided or the instructions you receive bye-mail. If you are a beneficial owner of shares held in street name, your ability to vote by telephone or via the Internet depends on the voting procedures of the stockholder of record (e.g., your bank, broker or other nominee). Please follow the directions included in the voting instruction form or Notice of Internet Availability provided to you by the stockholder of record.

By mail.  Stockholders of record and beneficial owners of shares held in street name may vote by proxy by completing, signing, dating and returning the proxy card or voting instruction form provided.


Electronically during the Annual Meeting. Stockholders of record and beneficial owners of shares held in street name may participate in the Annual Meeting via live audio webcast and cast their vote online during the meeting prior to the closing of the polls by visiting www.virtualshareholdermeeting.com/COKE2022.

Via the internet or by telephone. Stockholders of record may vote by proxy, via the internet or by telephone, by following the instructions included in the proxy card or Notice of Internet Availability provided or the instructions that they receive by email. If you are a beneficial owner of shares held in street name, your ability to vote via the internet or by telephone depends on the voting procedures of the stockholder of record (e.g., your bank, broker or other nominee). Please follow the instructions included in the voting instruction form or Notice of Internet Availability provided to you by the stockholder of record.

By mail. Stockholders of record and beneficial owners of shares held in street name may vote by proxy by completing, signing, dating and returning the proxy card or voting instruction form provided.


How can I revoke my proxy or change my vote?


Stockholders of record.record. You may revoke your proxy or change your vote at any time prior to the taking of the vote at the Annual Meeting by (i) submitting a written notice of revocation to the Company’s Secretary atCoca-Cola Coca‑Cola Consolidated, Inc., 4100 Coca-ColaCoca‑Cola Plaza, Charlotte, North Carolina 28211; (ii) delivering a proxy bearing a later date using any of the voting methods described in the immediately preceding Q&A, including by telephone or via the Internet,internet or by telephone, and until the applicable deadline for each method specified in the accompanying proxy card or the Notice of Internet Availability; or (iii) attendingparticipating in the Annual Meeting via live audio webcast and voting online during the meeting prior to the closing of the polls. Participation in person. Attendance at the Annual Meeting will not cause your previously granted proxy to be revoked unless you specifically make that request or vote in person atonline during the meeting.meeting prior to the closing of the polls. For all methods of voting, the last vote cast will supersede all previous votes.


Beneficial owners of shares held in street name.name. You may changerevoke or revokechange your voting instructions by participating in the Annual Meeting via live audio webcast and voting online during the meeting prior to the closing of the polls or by following the specific directionsinstructions provided to you by the stockholder of record (e.g., your bank, broker or other nominee), or, if you have obtained a legal proxy from the stockholder of record, by attending the Annual Meeting and voting in person.

.



What happens if I vote by proxy and do not giveprovide specific voting instructions?


Stockholders of record.record. If you are a stockholder of record and you vote by proxy, via the internet, by telephone via the Internet or by completing, signing, dating and returning a properly executed and dated proxy card by mail, without givingproviding specific voting instructions, then the proxy holders will vote your shares in the manner recommended by the Board on all matters presented in this Proxy Statement and as the proxy holders may determine in their discretion for any other matters properly presented for a vote at the Annual Meeting.


Beneficial owners of shares held in street name.name. If you are a beneficial owner of shares held in street name and you do not provide the organization that holds your shares with specific voting instructions, under the rules of various national and regional securities exchanges, the organization that holds your shares may generally vote on “routine” matters but cannot vote on“non-routine” “non-routine” matters. If the organization that holds your shares does not receive instructions from you on how to vote your shares on a“non-routine” “non-routine” matter, the organization that holds your shares will inform the inspector of election
3


that it does not have the authority to vote on that matter with respect to your shares. This is referred to as a “brokernon-vote.”

Proposals

Proposal 1, and 3, the election of directors, and the stockholder proposal, respectively, are“non-routine” matters.is a “non-routine” matter. Consequently, without your voting instructions, the organization that holds your shares cannot vote your shares

on these proposals.this proposal. Proposal 2, the ratification of the appointment of PricewaterhouseCoopers LLP to serve as the Company’s independent registered public accounting firm for fiscal 2019,2022, is considered a “routine” matter.



What is the voting requirement to approve each of the proposals?

Proposal 1, Election of Directors.  Directors shall be elected by a plurality of the votes cast (meaning that the 14 director nominees who receive the highest number of votes cast “for” their election will be elected as directors). There is no cumulative voting with respect to the election of directors.

Proposal 2, Ratification of the Appointment of Independent Registered Public Accounting Firm.  Ratification of the appointment of PricewaterhouseCoopers LLP as the Company’s independent registered public accounting firm for fiscal 2019 requires the affirmative vote of a majority of the total votes of all shares of Coke Consolidated Common Stock and Class B Common Stock present in person or represented by proxy and entitled to vote on the proposal at the Annual Meeting (meaning that of the total votes of all shares of Coke Consolidated Common Stock and Class B Common Stock represented at the Annual Meeting and entitled to vote, a majority of them must be voted “for” the proposal for it to be approved).

Proposal 3, Stockholder Proposal.  Approval of the stockholder proposal requires the affirmative vote of a majority of the total votes of all shares of Coke Consolidated Common Stock and Class B Common Stock present in person or represented by proxy and entitled to vote on the proposal at the Annual Meeting (meaning that of the total votes of all shares of Coke Consolidated Common Stock and Class B Common Stock represented at the Annual Meeting and entitled to vote, a majority of them must be voted “for” the proposal for it to be approved).

Other Items.  Approval of any other matters requires the affirmative vote of a majority of the total votes of all shares of Coke Consolidated Common Stock and Class B Common Stock present in person or represented by proxy and entitled to vote on the proposal at the Annual Meeting (meaning that of the total votes of all shares of Coke Consolidated Common Stock and Class B Common Stock represented at the Annual Meeting and entitled to vote, a majority of them must be voted “for” the proposal for it to be approved).


Proposal 1, Election of Directors. Directors shall be elected by a plurality of the votes cast (meaning that the 11 director nominees who receive the highest number of votes cast “for” their election will be elected as directors). There is no cumulative voting with respect to the election of directors.

Proposal 2, Ratification of the Appointment of Independent Registered Public Accounting Firm. Ratification of the appointment of PricewaterhouseCoopers LLP to serve as the Company’s independent registered public accounting firm for fiscal 2022 requires the affirmative vote of a majority of the total votes of all shares of Coke Consolidated Common Stock and Class B Common Stock present in person or represented by proxy and entitled to vote on the proposal at the Annual Meeting (meaning that of the total votes of all shares of Coke Consolidated Common Stock and Class B Common Stock represented at the Annual Meeting and entitled to vote, a majority of them must be voted “for” the proposal for it to be approved).

Other Items. Approval of any other matters requires the affirmative vote of a majority of the total votes of all shares of Coke Consolidated Common Stock and Class B Common Stock present in person or represented by proxy and entitled to vote on the item at the Annual Meeting (meaning that of the total votes of all shares of Coke Consolidated Common Stock and Class B Common Stock represented at the Annual Meeting and entitled to vote, a majority of them must be voted “for” the item for it to be approved).


What is the quorum for the Annual Meeting? How are withhold“withhold” votes, abstentions and broker non-votes treated?
non-votes
treated?

The presence, in person or by proxy, of the holders of a majority of the votes eligible to be cast by the holders of Coke Consolidated Common Stock and Class B Common Stock voting together as a class is necessary for the transaction of business at the Annual Meeting. Virtual attendance at the Annual Meeting constitutes presence in person for the purpose of establishing a quorum at the meeting. Your shares are counted as being present if you voteparticipate in person at the Annual Meeting via live audio webcast and cast your vote online during the meeting prior to the closing of the polls by visiting www.virtualshareholdermeeting.com/COKE2022, or if you vote by proxy, via the internet, by telephone via the Internet, or by submittingreturning a properly executed and dated proxy card or voting instruction form by mail. Abstentions“Withhold” votes, abstentions and brokernon-votes are counted as present for the purpose of determining a quorum for the Annual Meeting; however, brokernon-votes are not counted as present for the purpose of determining a quorum for Proposal 1, the election of directors.


With respect to Proposal 1, the election of directors, only “for” and “withhold” votes may be cast. Brokernon-votes are will not be considered votes cast for the foregoing purpose and will therefore have no effect on the outcomeelection of the proposal. Withholddirector nominees. “Withhold” votes will also have no effect on the outcomeelection of the proposal.

director nominees.


With respect to ProposalsProposal 2, and 3, the ratification of the appointment of PricewaterhouseCoopers LLP to serve as the Company’s independent registered public accounting firm for fiscal 2019 and the stockholder proposal, respectively,2022, you may vote “for” or “against” the proposals,this proposal, or you may “abstain” from voting on the proposals. An abstentionthis proposal. Abstentions will be counted as a votevotes present in person or represented by proxy at the Annual Meeting and entitled to vote on the proposalsthis proposal and will therefore have the same effect as a votevotes “against” the proposals,this proposal, and a brokernon-vote non-votes will not be considered entitled to vote on these proposalsthis proposal and will therefore have no effect on theirits outcome. As discussed above, because Proposal 2, the ratification of the appointment of PricewaterhouseCoopers

LLP to serve as the Company’s independent registered public accounting firm for fiscal 2019,2022, is considered a “routine” matter, we dothe Company does not expect any brokernon-votes with respect to this proposal.

4




Will I be given the opportunity to submit questions during the Annual Meeting?

Yes. Stockholders as of the close of business on the record date will be able to submit questions during the Annual Meeting by visiting www.virtualshareholdermeeting.com/COKE2022. The Company will try to answer as many stockholder-submitted questions as time permits, and, in the event the Company receives more questions than it can answer during the allotted period of time, the Company will answer them in the order received. However, the Company reserves the right to edit profanity or other inappropriate language and to exclude questions that are not pertinent to meeting matters, do not comply with the meeting rules of conduct, or are otherwise inappropriate. If the Company receives substantially similar questions, it will group such questions together and provide a single response to avoid repetition.


Who pays for solicitation of proxies?


The Company is paying the cost of soliciting proxies and will reimburse its transfer agent, brokerage firms, financial institutions and other custodians, nominees, fiduciaries and holdersstockholders of record for their reasonableout-of-pocket expenses for sending proxy materials to stockholders and obtaining their proxies. In addition to soliciting the proxies by mail and the Internet,internet, certain of the Company’s directors, officers and employees, without compensation, may solicit proxies personally or by telephone, facsimile ande-mail. email. The Company has retained Broadridge Financial Solutions, Inc. to aid in the solicitation of proxies with respect to shares of Coke Consolidated stock held by brokers,brokerage firms, financial institutions and other custodians, nominees, fiduciaries and holdersstockholders of record for a fee of approximately $1,000, plus expenses.



What are the expected voting results?


The Company expects each of the proposals recommended by the Board (Proposals 1 and 2) to be approved by the stockholders. The Board has been informed that J. Frank Harrison, III intends to vote an aggregate of 2,231,940 shares of Coke Consolidated Class B Common Stock (representing 44,638,800 votes and an aggregate of 86.2% of the total voting power of Coke Consolidated Common Stock and Class B Common Stock together as of the record date):


“FOR” the election of each of the 1411 directors nominated by the Board;

Board of Directors; and


“FOR” the ratification of the appointment of PricewaterhouseCoopers LLP to serve as the Company’s independent registered public accounting firm for fiscal 2019; and

2022.

“AGAINST” the stockholder proposal.



Where can I find the voting results of the Annual Meeting?


The Company will announce preliminary or final voting results at the Annual Meeting and publish final results in a Current Report on Form8-K filed with the Securities and Exchange Commission (the “SEC”) within four business days of the completion of the meeting.


5


Security Ownership of Directors and Executive Officers


The table below shows the number of shares of Coke Consolidated Common Stock and Class B Common Stock beneficially owned as of March 18, 201914, 2022 by each director, director nominee for director,and named executive officer and by all directors and executive officers as a group. As of March 18, 2019,14, 2022, a total of 7,141,447 shares of Common Stock and 2,232,242 shares of Class B Common Stock were outstanding. Information about the beneficial ownership of the Common Stock and Class B Common Stock owned by Mr. Harrison is shown on page 7.

Name

ClassNumber of Shares
and Nature of
Beneficial
Ownership
Percentage
of
Class

Sharon A. Decker

Common Stock0*

Morgan H. Everett

Common Stock0(1)*

Henry W. Flint

Common Stock0*

James R. Helvey, III

Common Stock0*

William H. Jones

Common Stock100(2)*

Umesh M. Kasbekar

Common Stock0*

David M. Katz

Common Stock0*

Jennifer K. Mann

Common Stock0*

James H. Morgan

Common Stock0*

John W. Murrey, III

Common Stock1,000*

Sue Anne H. Wells

Common Stock0(3)*

Dennis A. Wicker

Common Stock0*

Richard T. Williams

Common Stock0*

F. Scott Anthony

Common Stock0*

Robert G. Chambless

Common Stock0*

Clifford M. Deal, III

Common Stock0*

James E. Harris

Common Stock0*

Directors and executive officers as a group
(excluding Mr. Harrison) (21 persons)

Common Stock1,100*

*

Less than 1% of the outstanding shares of such class.

(1)

Excludes 535,178 shares of Class B Common Stock held by the JFH Family Limited Partnership—FH1 and 78,596 shares of Class B Common Stock held by a trust of which Ms. Everett is one of the beneficiaries. Ms. Everett has a pecuniary interest in these shares, but does not have voting or investment power with respect to these shares.

(2)

Held jointly with his spouse.

(3)

Excludes 535,178 shares of Class B Common Stock held by the JFH Family Limited Partnership—SW1 and 78,595 shares of Class B Common Stock held by a trust for the benefit of Dr. Wells. Dr. Wells has a pecuniary interest in these shares, but does not have voting or investment power with respect to these shares.


NameClassNumber of Shares and
Nature of Beneficial Ownership
Percentage of Class
Sharon A. DeckerCommon Stock— *
Morgan H. EverettCommon Stock— (1)*
James R. Helvey, IIICommon Stock— *
William H. JonesCommon Stock100 (2)*
Umesh M. KasbekarCommon Stock— *
David M. KatzCommon Stock— *
Jennifer K. MannCommon Stock— *
James H. MorganCommon Stock— *
John W. Murrey, IIICommon Stock— *
Dennis A. WickerCommon Stock— *
Richard T. WilliamsCommon Stock— *
F. Scott AnthonyCommon Stock— *
Robert G. ChamblessCommon Stock— *
E. Beauregarde Fisher IIICommon Stock— *
Directors and executive officers as a group
    (excluding Mr. Harrison) (19 persons)
Common Stock100 *
__________

*Less than 1% of the outstanding shares of such class.

(1)Excludes 535,178 shares of Class B Common Stock held by the JFH Family Limited Partnership—FH1 and 78,596 shares of Class B Common Stock held by a trust of which Ms. Everett is one of the beneficiaries. Ms. Everett has a pecuniary interest in these shares, but does not have voting or investment power with respect to these shares.

(2)Held jointly with his spouse.



6


Principal Stockholders


The following table provides information about the beneficial ownership of Coke Consolidated Common Stock and Class B Common Stock as of March 18, 201914, 2022 by each person known by the Company to beneficially own more than 5% of the outstanding shares of Coke Consolidated Common Stock or Class B Common Stock as of such date:

Name and Address

of Beneficial Owner

  Class  Number of
Shares and
Nature of
Beneficial
Ownership
  Percentage
of Class(1)
 Total
Votes
   Percentage
of Total
Votes(1)

J. Frank Harrison, III,

J. Frank Harrison Family, LLC and three

Harrison Family Limited Partnerships, as a group

4100 Coca-Cola Plaza

Charlotte, North Carolina 28211

  Common Stock

Class B Common
Stock

   

2,231,940(2)

2,231,940(3)

 

(4) 

 
 23.8%

99.99%

  44,638,800   86.2%

The Coca-Cola Company
One Coca-Cola Plaza
Atlanta, Georgia 30313

  Common Stock   2,482,165(5)  34.8%  2,482,165   4.8%

BlackRock, Inc.
55 East 52nd Street
New York, New York 10055

  Common Stock   677,804(6)  9.5%  677,804   1.3%

The Vanguard Group, Inc.
100 Vanguard Boulevard
Malvern, Pennsylvania 19355

  Common Stock   490,986(7)  6.9%  490,986   0.9%

T. Rowe Price Associates, Inc.
100 E. Pratt Street
Baltimore, Maryland 21202

  Common Stock   374,885(8)  5.2%  374,885   0.7%

(1)

A total of 7,141,447 shares of Common Stock and 2,232,242 shares of Class B Common Stock were outstanding on March 18, 2019. The percentage of Common Stock owned by J. Frank Harrison, III shown in this column assumes conversion of all 2,231,940 shares of Class B Common Stock beneficially owned as described below in Footnote 3 that are convertible into shares of Common Stock. The percentages of Common Stock owned by TheCoca-Cola Company and the other persons identified in the table that owned more than 5% of the outstanding shares of Common Stock as of March 18, 2019 do not assume such conversion has occurred.

(2)

Consists of 2,231,940 shares of Class B Common Stock beneficially owned as described below in Footnote 3 that are convertible into shares of Common Stock.

(3)

Consists of (i) a total of 1,605,534 shares of Class B Common Stock held by the JFH Family Limited Partnership—FH1, the JFH Family Limited Partnership—SW1 and the JFH Family Limited Partnership—DH1 (collectively, the “Harrison Family Limited Partnerships”), as to which Mr. Harrison in his capacity as the Consolidated Stock Manager of the J. Frank Harrison Family, LLC (the general partner of each of the Harrison Family Limited Partnerships) has sole voting and investment power; (ii) 235,786 shares of Class B Common Stock held by certain trusts established for the benefit of certain relatives of the late J. Frank Harrison, Jr. as to which Mr. Harrison has sole voting and investment power; and (iii) 390,620 shares of Class B Common Stock held directly by Mr. Harrison as to which he has sole voting and investment power.

(4)

The trusts described above in clause (ii) of Footnote 3 have the right to acquire 292,386 shares of Class B Common Stock from Coke Consolidated in exchange for an equal number of shares of Common Stock. In the event of such an exchange, Mr. Harrison would have sole voting and investment power over the shares of Class B Common Stock. The trusts do not own any shares of Common Stock with which to make the exchange, and any purchase of Common Stock would require approval by the trustees of the trusts. Accordingly, the table does not include shares related to this exchange right.

(5)

This information is based upon a Schedule 13D/A filed jointly with the SEC by The Coca-Cola Company, The Coca-Cola Trading Company LLC, Coca-Cola Oasis LLC and Carolina Coca-Cola Bottling Investments, Inc. on October 4, 2017. The Schedule 13D/A reports that such entities have shared voting and investment power over all of such shares.

(6)

This information is based upon a Schedule 13G/A filed with the SEC by BlackRock, Inc. (“BlackRock”) on February 4, 2019. The Schedule 13G/A reports that BlackRock has sole voting power over 666,209 shares, shared voting power over no shares and sole investment power over all of such shares.

(7)

This information is based upon a Schedule 13G/A filed with the SEC by The Vanguard Group, Inc. (“Vanguard”) on February 11, 2019. The Schedule 13G/A reports that Vanguard has sole voting power over 9,688 shares, shared voting power over 1,154 shares, sole investment power over 480,597 shares and shared investment power over 10,389 shares. Vanguard Fiduciary Trust Company, a wholly owned subsidiary of Vanguard, is the beneficial owner of 9,235 shares as a result of its serving as investment manager of collective trust accounts, and Vanguard Investments Australia, Ltd., also a wholly owned subsidiary of Vanguard, is the beneficial owner of 1,607 shares as a result of its serving as investment manager of Australian investment offerings.

(8)

This information is based upon a Schedule 13G filed with the SEC by T. Rowe Price Associates, Inc. (“Price Associates”) on February 14, 2019. The Schedule 13G reports that Price Associates has sole voting power over 85,761 shares, shared voting power over no shares and sole dispositive power over all of such shares.


Name and Address of Beneficial OwnerClassNumber of Shares and Nature of Beneficial Ownership
Percentage of Class(1)
Total Votes
Percentage of Total Votes(1)
J. Frank Harrison, III,Common Stock2,231,940 (2)23.8%44,638,800 86.2%
J. Frank Harrison Family, LLC,Class B Common Stock2,231,940 (3)(4)(5)99.99%
Harrison Family Limited Partnerships and
JFH3 Holdings LLC, as a group
4100 Coca-Cola Plaza
Charlotte, North Carolina 28211
The Coca-Cola CompanyCommon Stock2,482,165 (6)34.8%2,482,165 4.8%
One Coca-Cola Plaza
Atlanta, Georgia 30313
BlackRock, Inc.Common Stock695,253 (7)9.7%695,253 1.3%
55 East 52nd Street
New York, New York 10055
The Vanguard Group, Inc.Common Stock595,563 (8)8.3%595,563 1.2%
100 Vanguard Boulevard
Malvern, Pennsylvania 19355

__________

(1)A total of 7,141,447 shares of Common Stock and 2,232,242 shares of Class B Common Stock were outstanding on March 14, 2022. The percentage of Common Stock owned by J. Frank Harrison, III shown in this column assumes conversion of all 2,231,940 shares of Class B Common Stock beneficially owned as described below in Footnote 3 that are convertible into shares of Common Stock. The percentages of Common Stock owned by The Coca‑Cola Company and the other entities identified in the table that owned more than 5% of the outstanding shares of Common Stock as of March 14, 2022 do not assume such conversion has occurred.

(2)Consists of 2,231,940 shares of Class B Common Stock beneficially owned as described below in Footnote 3 that are convertible into shares of Common Stock.

(3)Consists of (i) a total of 1,605,534 shares of Class B Common Stock held by the JFH Family Limited Partnership—FH1, the JFH Family Limited Partnership—SW1 and the JFH Family Limited Partnership—DH1 (collectively, the “Harrison Family Limited Partnerships”), as to which Mr. Harrison in his capacity as the Consolidated Stock Manager of the J. Frank Harrison Family, LLC (the general partner of each of the Harrison Family Limited Partnerships) has sole voting and investment power; (ii) 235,786 shares of Class B Common Stock held by certain trusts established for the benefit of certain relatives of the late J. Frank Harrison, Jr., as to which Mr. Harrison has sole voting and investment power; and (iii) 390,620 shares of Class B Common Stock held by the JFH3 Holdings LLC, of which Mr. Harrison is the sole manager and as to which Mr. Harrison has sole voting and investment power. The members of the JFH3 Holdings LLC and their respective ownership interests are (A) Mr. Harrison: 41.1789%; (B) Mr. Harrison’s spouse: 40.6689%; (C) The J. Frank Harrison, III 2021 Family Trust dated October 8, 2021: 9.0711%; and (D) The Jan M. Harrison 2021 Irrevocable Trust dated October 7, 2021: 9.0811%. Mr. Harrison disclaims beneficial ownership of the shares of Class B Common Stock held by the JFH3 Holdings LLC except to the extent of his pecuniary interest therein.

7


(4)The trusts described above in clause (ii) of Footnote 3 have the right to acquire 292,386 shares of Class B Common Stock from Coke Consolidated in exchange for an equal number of shares of Common Stock. In the event of such an exchange, Mr. Harrison would have sole voting and investment power over the shares of Class B Common Stock acquired. The trusts do not own any shares of Common Stock with which to make the exchange, and any purchase of Common Stock would require approval by the trustees of the trusts. Accordingly, the table does not include shares related to this exchange right.

(5)On March 17, 2022, Coke Consolidated entered into a stockholder conversion agreement with the JFH Family Limited Partnership—SW1, the JFH Family Limited Partnership—DH1 and two of the trusts described above in clause (ii) of Footnote 3 (collectively, the “Converting Stockholders”), pursuant to which Coke Consolidated and the Converting Stockholders agreed upon the process for converting an aggregate of 1,227,546 of the 2,231,940 shares of Class B Common Stock described above in Footnote 3 owned by the Converting Stockholders on a one share for one share basis into shares of Common Stock, effective as of March 17, 2022 (the “Converted Shares”). Concurrently with such conversion, the documents governing the operation of the Converting Stockholders were modified to provide that Mr. Harrison will no longer have any voting or investment power with respect to the Converted Shares, except the Converting Stockholders granted Mr. Harrison an irrevocable proxy to represent and to vote the Converted Shares on all matters that may properly come before the Annual Meeting or any adjournment or postponement thereof. In addition, the exchange right described above in Footnote 4 was consolidated into a trust of which Mr. Harrison is a co-trustee and the primary income beneficiary. In the event of such an exchange, Mr. Harrison would have sole voting and investment power over the shares of Class B Common Stock acquired.

(6)This information is based upon a Schedule 13D/A filed jointly with the SEC by The Coca‑Cola Company, The Coca‑Cola Trading Company LLC, Coca‑Cola Oasis LLC and Carolina Coca‑Cola Bottling Investments, Inc. on December 10, 2020. The Schedule 13D/A reports that such entities have shared voting and investment power over all of such shares.

(7)This information is based upon a Schedule 13G/A filed with the SEC by BlackRock, Inc. (“BlackRock”) on February 1, 2022. The Schedule 13G/A reports that BlackRock has sole voting power over 687,238 shares, shared voting power over no shares and sole investment power over all of such shares.

(8)This information is based upon a Schedule 13G/A filed with the SEC by The Vanguard Group, Inc. (“Vanguard”) on February 9, 2022. The Schedule 13G/A reports that Vanguard has sole voting power over no shares, shared voting power over 8,977 shares, sole investment power over 582,369 shares and shared investment power over 13,194 shares.



8


Proposal 1:
Election of Directors


The Board of Directors currently consists of 1412 members and has no vacancies. John W. Murrey, III is not standing for reelection at the Annual Meeting.On March 18, 2022, Mr. Murrey notified the Company of his retirement from the Board of Directors, effective as of May 10, 2022. Effective on the date of the Annual Meeting, the size of the Board will be reduced to 11 members.

On the recommendation of the Executive Committee, the Board has nominated the 1411 persons listed below for election as directors at the Annual Meeting. If elected, each nominee will serve until his or her term expires at the 20202023 Annual Meeting of Stockholders or until his or her successor is duly elected and qualified. All of the nominees are currently serving as directors and were elected to the Board at the 2021 Annual Meeting of Stockholders. Each nominee has agreed to be named in this Proxy Statement and to serve if elected. All of the nominees are currently serving as directors. Except for David M. Katz, who was elected to the Board in August 2018 for a term beginning on December 31, 2018, all of the nominees were elected to the Board at the 2018 Annual Meeting of Stockholders. Mr. Katz was recommended to the Executive Committee by the Company’s Chairman and Chief Executive Officer.


Although the Company knows of no reason why any of the nominees would not be able to serve, if any nominee is unavailable for election, the proxy holders intend to vote your shares for any substitute nominee proposed by the Board. At the Annual Meeting, proxies cannot be voted for a greater number

The Board of individuals than the 14 nominees named in this Proxy Statement.

The BoardDirectors unanimously recommends that you vote “FOR” the election of each of the 1411 nominees listed below.

Unless a proxy is marked to give a different direction, the persons named in the proxyotherwise specified, proxies will votebe voted “FOR” the election of each of the 1411 nominees listed below.


Director Nominees for Director


Listed below are the 1411 persons nominated for election to the Board.Board of Directors. The following paragraphs include information about each director nominee’s business background, as furnished to the Company by the nominee, and additional experience, qualifications, attributes or skills that led the Board of Directors to conclude that the nominee should serve on the Board.

Name

  Age   

Principal Occupation

    Director Since 

J. Frank Harrison, III

   64    Chairman of the Board and Chief Executive Officer of Coke Consolidated   1986        

Sharon A. Decker

   62    Chief Operating Officer, Tryon Equestrian Partners, Carolina Operations   2001        

Morgan H. Everett

   37    Vice President of Coke Consolidated   2011        

Henry W. Flint

   64    Vice Chairman of the Board of Coke Consolidated   2007        

James R. Helvey, III

   60    Managing Partner, Cassia Capital Partners, LLC   2016        

William H. Jones

   63    Chancellor, Columbia International University   2011        

Umesh M. Kasbekar

   61    Vice Chairman of the Board of Coke Consolidated   2016        

David M. Katz

   50    President and Chief Operating Officer of Coke Consolidated   2018        

Jennifer K. Mann

   46    Senior Vice President and President of Global Ventures, The Coca-Cola Company   2017        

James H. Morgan

   71    Chairman, Covenant Capital LLC   2008        

John W. Murrey, III

   76    Assistant Professor, Appalachian School of Law (Retired)   1993        

Sue Anne H. Wells

   65    Educator and Founder, Chattanooga Girls Leadership Academy   2016        

Dennis A. Wicker

   66    Partner, Nelson Mullins Riley & Scarborough LLP   2001        

Richard T. Williams

   65    Vice President of Corporate Community Affairs, Duke Energy Corporation (Retired)   2017        


NameAgePrincipal OccupationDirector
Since
J. Frank Harrison, III67Chairman of the Board and Chief Executive Officer of Coke Consolidated1986
Sharon A. Decker65President, Tryon Equestrian Partners, Carolina Operations2001
Morgan H. Everett40Vice Chair of the Board of Coke Consolidated2011
James R. Helvey, III63Managing Partner, Cassia Capital Partners, LLC2016
William H. Jones66Chancellor, Columbia International University2011
Umesh M. Kasbekar64Non-Executive Vice Chairman of the Board of Coke Consolidated2016
David M. Katz53President and Chief Operating Officer of Coke Consolidated2018
Jennifer K. Mann49Senior Vice President and President of Global Ventures,
The Coca-Cola Company
2017
James H. Morgan74Chairman, Covenant Capital LLC2008
Dennis A. Wicker69Partner, Nelson Mullins Riley & Scarborough LLP2001
Richard T. Williams68Vice President of Corporate Community Affairs, Duke Energy Corporation (Retired)2017


J. Frank Harrison, III


Mr. Harrison is Chairman of the Board and Chief Executive Officer of Coke Consolidated. Mr. Harrison served as Vice Chairman of the Board from November 1987 through his election as Chairman in December 1996 and was appointedelected as Chief Executive Officer in May 1994. He was first employed by the Company in 1977 and has previouslyalso served as a Division Sales Manager and as a Vice President.


9


Mr. Harrison brings extensive business, managerial and leadership experience to the Board. With over 40 years of experience with Coke Consolidated, Mr. Harrison provides the Board with a vital understanding and appreciation of the Company’s business. His strong leadership skills have been demonstrated through his service as Chief Executive Officer since 1994 and as Chairman of the Board since 1996. He is also the controlling stockholder of Coke Consolidated and, as a member of the founding family of Coke Consolidated, maintains a unique position within the Coca-ColaCocaCola system.



Sharon A. Decker


Ms. Decker is Chief Operating OfficerPresident of Tryon Equestrian Partners, Carolina Operations, an investment group responsible for the development and operation of a premierepremier sports complex and resort in western North Carolina. Prior to holding this position, she served as Chief Operating Officer of Tryon Equestrian Partners, Carolina Operations from August 2015 to April 2020. Ms. Decker was President of NURAY Media, a multi-media conservation, preservation and restoration company, from January 2015 until August 2015. Ms. Decker served as Secretary of Commerce for the State of North Carolina from January 2013 until December 2014. Prior to that, she was Chief Executive Officer of The Tapestry Group, a faith basedfaith-based non-profit organization, since September 2004, and Chief Executive Officer of North Washington Street Properties, a community redevelopment company, since October 2004. Ms. Decker served as President of The Tanner Companies, a direct seller of women’s apparel, from August 2002 to September 2004. From August 1999 to July 2002, she was President of Doncaster, a division of The Tanner Companies. Ms. Decker was President and Chief Executive Officer of the Lynnwood Foundation, which created and managed a conference facility and leadership institute, from 1997 until 1999. From 1980 until 1997, she served Duke Energy Corporation, an electric power holding company, in a number of capacities, including as Corporate Vice President and Executive Director of the Duke Power Foundation.Energy Foundation, a non-profit philanthropic organization. Ms. Decker is a director of Culp, Inc., a manufacturer of mattress and upholstery fabrics, and serves on the Board of Trustees of the University of North Carolina at Charlotte. She previously served as a director of SCANA Corporation, a diversified utility company, from 2006 to 2013 and from 2015 to 2018 and as a director of Family Dollar Stores, Inc., aan operator of general merchandise retail discount retailer,stores, from 1999 to 2015.


Ms. Decker brings to the Board a unique and valuable perspective from the numerous executive and leadership positions she has held across a broad range of fields, includingnon-profit organizations and large public companies. Ms. Decker’s diverse executive experience and extensive experience serving on multiple boards qualify her to serve as a member of the Board.



Morgan H. Everett


Ms. Everett is Vice PresidentChair of the Board of Coke Consolidated, a position she has held since January 2016.May 2020. Prior to that, she was theSenior Vice President of Coke Consolidated from April 2019 to May 2020, Vice President of Coke Consolidated from January 2016 to March 2019, and Community Relations Director of Coke Consolidated a position she held from January 2009 to December 2015. Since December 31, 2018, sheMs. Everett has served as Chairman of Red Classic Services, LLC and Data Ventures, Inc., two of ourCoke Consolidated’s operating subsidiaries. She has been an employee of Coke Consolidated since October 2004. Ms. Everett graduated from Southern Methodist University with a B.A. in Communications in 2003, and she is a member of the founding family of Coke Consolidated.


Ms. Everett’s past service to Coke Consolidated, including experience in the operations of Coke Consolidated,the Company, and her education qualify her to serve as a member of the Board. Ms. Everett’s service on the Board also adds to the diversity of the Board in both demographics and perspective.

Henry W. Flint

Mr. Flint is Vice Chairman of the Board of Coke Consolidated, a position he has held since December 2018. Mr. Flint previously served as President and Chief Operating Officer of Coke Consolidated, positions he held from August 2012 until December 2018. Prior to that, he served as Vice Chairman of the Board of Coke Consolidated from April 2007 to August 2012 and Executive Vice President and Assistant to the Chairman from July 2004 to April 2007. Mr. Flint also served as Secretary of Coke Consolidated from March 2000 to August 2012. Mr. Flint wasCo-Managing
Partner of the law firm of Kennedy Covington Lobdell & Hickman, L.L.P. from January 2000 to July 2004, a firm with which he was associated since 1980. Mr. Flint received his J.D. from the University of Virginia School of Law and his M.B.A. from the University of Virginia Darden School of Business.

Mr. Flint’s long-standing service to Coke Consolidated and his managerial expertise make him a valuable member of the Board and qualify him for service on the Board. Mr. Flint’s graduate business degree and legal background provide the Board a valuable perspective on many of the issues the Company faces and make him a valuable addition to a well-rounded Board.


James R. Helvey, III


Mr. Helveyco-founded Cassia Capital Partners, LLC, a registered investment advisor, in 2011 and has served as a managing partner since its formation. From 2005 to 2011, Mr. Helvey was a partner and the Risk Management Officer for CMT Asset Management Limited, a private investment firm. From 2003 to 2004, Mr. Helvey was a candidate for the United States Congress in the 5th District of North Carolina. Mr. Helvey served as Chairman and Chief Executive Officer of Cygnifi Derivatives Services, LLC, an online derivatives services provider, from 2000 to 2002. From 1985 to 2000, Mr. Helvey was employed by J.P. Morgan & Co., a financial services company, serving in a variety of capacities,
10


including as Chair of J.P. Morgan’s Liquidity Committee, Vice Chairman of J.P. Morgan’s Risk Management Committee, Global Head of Derivative Counterparty Risk Management, head of the swap derivative trading business in Asia and head of short-term interest rate derivatives and foreign exchange forward trading in Europe. Mr. Helvey graduated magna cum laude with honors from Wake Forest University. Mr. Helvey was also a Fulbright Scholar at the University of Cologne in Germany and received a Master’s degree in international finance and banking from Columbia University, School of International and Public Affairs, where he was an International Fellow. Mr. Helvey is a directorChair of the board of directors of Computer Task Group, Inc., a publicly traded information technology solutions and services company, and a director of Verger Capital Management, LLC and Piedmont Federal Savings Bank, and has also served on the boards of Wake Forest University and the Wake Forest Baptist Medical Center. Mr. Helvey was a director of Pike Corporation, an energy solutions provider, from 2005 to 2014, where he served as Lead Independent Director, Chairman of the Audit Committee and Chairman of the Compensation Committee.


Mr. Helvey’s experience in international business and finance and executive management and as a director of other organizations brings a valuable and necessary perspective to the Board and qualifies him to serve as a member of the Board.



William H. Jones


Dr. Jones serves as Chancellor of Columbia International University, a position he has held since July 2017. Dr. Jones served as President of Columbia International University from 2007 to 2017. Prior to accepting the role of President, Dr. Jones served in senior roles as Provost and Senior Vice President of Columbia International University, where he has also taught since 1990. Dr. Jones also serves as President of the International Leadership Team of Crossover Communications International and served as a member of the Board of Trustees and Finance Committee of the South Carolina Independent Colleges and Universities from 2007 until 2017.


Dr. Jones’ demonstrated leadership skills, board experience, academic credentials and success in managing an academic institution qualify him for service on the Board. Dr. Jones’ strong character and experience in matters of ethics also qualify him for service on the Board.



Umesh M. Kasbekar


Mr. Kasbekar is Non-Executive Vice Chairman of the Board of Coke Consolidated. Mr. Kasbekar served as Executive Vice Chairman of the Board of Coke Consolidated a position he has held sincefrom January 2016.2016 until his retirement in July 2020. Mr. Kasbekar has served as a consultant to the Company since his retirement. He previously served as Secretary of the Company from August 2012 untilto May 2017 and as Senior Vice President, Planning and Administration of the Company from June 2005 to December 2015. Prior to that, he was the Company’s Vice President, Planning, a position he was appointedelected to in December 1988.


Mr. Kasbekar has served Coke Consolidated for over 30 years in various positions in the Company’s accounting, finance, distribution, manufacturing, corporate planning and administrative functions, providing him with an essential understanding of the Company’s business and history as well as significant knowledge of the beverage industry. Mr. Kasbekar’s industry expertise and his years of experience with Coke Consolidated and his industry expertise make him a valuable member of the Board.



David M. Katz


Mr. Katz is President and Chief Operating Officer of Coke Consolidated, a position he has held since December 2018. Prior to that, Mr. Katz previously served asin various positions within the Company, including Executive Vice President and Chief Financial Officer from January 2018 to December 2018, Executive Vice President, Product Supply and Culture & Stewardship from April 2017 to January 2018, Executive Vice President, Human Resources from April 2016 to April 2017 and Senior Vice President from January 2013 to March 2016. He held the position of Senior Vice President, Midwest Region for Coca-ColaCoca‑Cola Refreshments USA, Inc. (“CCR”), a wholly owned subsidiary of The Coca‑Cola Company, from November 2010 to December 2012. Prior to the formation of CCR, he was Vice
11


President, Sales Operations for Coca-ColaCoca‑Cola Enterprises  Inc.’s (“CCE”) East Business Unit.Unit from January 2010 to December 2010. From 2008 to 2010, he served as Chief Procurement Officer and as President and Chief Executive Officer of Coca-ColaCoca‑Cola Bottlers’ Sales & Services Company LLC. He began his Coca-ColaCoca‑Cola career in 1993 with CCE as a Logistics Consultant.


Mr. Katz’s diverse experience at Coke Consolidated in the areas of executive leadership, finance, product supply, culture and stewardship and human resources, as well as his long-standing service in the Coca-ColaCoca‑Cola system and his extensive knowledge of the beverage industry, qualify him to serve as a member of the Board.



Jennifer K. Mann


Ms. Mann is Senior Vice President and President of Global Ventures for The Coca-ColaCoca‑Cola Company, the world’s largest nonalcoholic beverage company, positions she has held since May 2017 and January 2019, respectively. Prior to holding these positions, she served as Chief People Officer of The Coca-ColaCoca‑Cola Company from May 2017 until March 2019, as Chief of Staff for the Chief Executive Officer of The Coca-ColaCoca‑Cola Company from October 2015 until October 2018 and as Vice President and General Manager of the Coca-ColaCoca‑Cola Freestyle platform from July 2012 until September 2015. Ms. Mann joined The Coca-ColaCoca‑Cola Company in 1997 as a Manager in the National Customer Support division of Coca-ColaCoca‑Cola North America, and has held numerous leadership roles in strategy, marketing and operations over the course of her career at The Coca-ColaCoca‑Cola Company, including Director of McDonald’s Customer & Consumer Operations, Director of Good Answer, and Vice President of Foodservice &On-Premise Strategy and Marketing for CCR.

CCR, a wholly owned subsidiary of The Coca‑Cola Company.


Ms. Mann’s diverse experience in strategy, marketing, operations and innovation, as well as her position with The Coca-ColaCoca‑Cola Company and knowledge of the Coca-ColaCoca‑Cola system and the beverage industry, qualify her to serve as a member of the Board.



James H. Morgan


Mr. Morgan has served as Chairman of Covenant Capital LLC, an investment management firm, since February 2015, after previously serving in that capacity from 2001 to 2008. Mr. Morgan also served as Chairman of Krispy Kreme Doughnuts, Inc., a leading branded specialty retailer and wholesaler of premium quality sweet treats and complementary products, from January 2005 to August 2016. He served as Executive Chairman of Krispy Kreme from June 2014 to January 2015,2016, as Chief Executive Officer from January 2008 to June 2014, and as President

from April 2012 to June 2014. Mr. Morgan also served as President of Krispy Kreme from January 2008 to November 2011 and from April 2012 to June 2014 and as Vice Chairman of Krispy Kreme from March 2004 to January 2005. Previously, Mr. Morgan served as a consultant forto Wachovia Securities, Inc., a securities and investment banking firm, from January 2000 to May 2001. From April 1999 to December 1999, Mr. Morgan was Chairman and Chief Executive Officer of Wachovia Securities, Inc. Mr. Morgan was employed by Interstate/Johnson Lane, an investment banking and brokerage firm, from 1990 to 1999 in various capacities, including as Chairman and Chief Executive Officer. Mr. Morgan isserved as a director of Lowe’s Companies, Inc., a home improvement retailer, from 2015 to 2020 and was a director of Krispy Kreme Doughnuts, Inc. from 2000 to 2017.


As the current Chairman of Covenant Capital LLC and a former executive at several major public and private companies, Mr. Morgan provides the Board with significant leadership and executive experience. Mr. Morgan’s proven leadership capability and his extensive knowledge of the complex financial and operational issues facing large companies qualify him to serve as a member of the Board.

John W. Murrey, III

Mr. Murrey was an Assistant Professor at Appalachian School of Law in Grundy, Virginia from August 2003 until his retirement in May 2013. Mr. Murrey was of counsel to the law firm of Shumacker Witt Gaither & Whitaker, P.C., in Chattanooga, Tennessee until December 2002, a firm with which he was associated since 1970. Mr. Murrey served as a director of The Dixie Group, Inc., a carpet manufacturer, from 1997 until 2018 and was a director of U.S. Xpress Enterprises, Inc., a truckload carrier, from 2003 until 2007.

Mr. Murrey’s longstanding quality service as a member of the Board, as well as his significant experience serving on the boards of directors of other companies, give him an understanding of the role of a board of directors and qualify him to serve on the Board. Mr. Murrey’s legal background also adds to the diversity of the Board.

Sue Anne H. Wells

Dr. Wells

co-founded
the Chattanooga Girls Leadership Academy (“CGLA”), a single-gender public charter school providing young women with a rigorous college preparatory education focused on science, technology, engineering, the arts and mathematics, in 2009 and has served as an educator with CGLA since its formation. She is also the owner of Mustang Leadership Partners, an organization dedicated to the protection, preservation and sustainment of the wild American mustang. Dr. Wells currently serves on the boards of the University of Tennessee at Chattanooga, CGLA, the Young Women’s Leadership Academy Foundation, ArtsBuild, The National Mentoring Partnership, Inc. and the Public Education Foundation of Chattanooga, and previously served as a board member of Girls Inc. of Chattanooga and the Siskin Children’s Institute. Dr. Wells graduated from Middlebury College with a M.A. in French and received a Ph.D. in French from the University of North Carolina at Chapel Hill.

Dr. Wells’ extensive service as a director of other organizations and leadership experience qualify her for service on the Board. Dr. Wells is also a member of the founding family of Coke Consolidated and holds a significant pecuniary interest in the stock of Coke Consolidated.


Dennis A. Wicker


Mr. Wicker has been a partner in the law firm of Nelson Mullins Riley & Scarborough LLP in its Raleigh, North Carolina office since November 2009. He served as Lt. Governor of the State of North Carolina from 1993 to 2001. Mr. Wicker also previously served as Chairman of the State Board of Community Colleges and as Chairman of North Carolina’s Technology Council. Mr. Wicker currently serves on the board of directors of First Bancorp, a bank holding company, and is a member of the Campbell Law School Board of Visitors. Mr. Wicker was a director of Air T, Inc., an air transportation services company, until 2013.

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Mr. Wicker’s leadership skills, years of high qualityhigh-quality service on the Board, service on the boards of directors of First Bancorp and Air T, Inc. and experience in public service qualify him for service on the Board.



Richard T. Williams


Mr. Williams served as Vice President of Corporate Community Affairs ofat Duke Energy Corporation, an electric power holding company, and as President of the Duke Energy Foundation, anon-profit philanthropic organization, from March 2012 and March 2007, respectively, until his retirement in December 2015. From May 2008 until March 2012, Mr. Williams served as Vice President, Environmental, Health & Safety ofat Duke Energy Corporation from May 2008 until March 2012 and as Vice President, Enterprise Field Services at Duke Energy Corporation from January 2006 until May 2008. Mr. Williams currently serves on the boards of HomeTrust Bancshares, Inc., Atrium Health (formerly Carolinas HealthCare System), Hope Haven, Inc., Communities in Schools and The Good Fellows Club and on the Board of NC, Project LIFT,Trustees of Central Piedmont Community College Board of Trustees and the National Association of Corporate Directors—Carolinas Chapter.College. Mr. Williams previously served on the board ofUNC-Chapel Hill Board of Trustees of the University of North Carolina at Chapel Hill from 1999 until 2007 (chair, 2003-2005),and on the boards of UNC HealthCare System from 2008 until 2012, Greater Charlotte YMCA from 2004 until 2014, (chair, 2011-2013), the Mint Museum from 2004 until 2014 (chair, 2011-2013) and Bank of Commerce, Charlotte from 2008 until 2014.


The executive leadership skills Mr. Williams’ experiencedeveloped as a former long-standing executive with Duke Energy Corporation his executive leadership skills and his extensive service as a director for a multitude of entities, bothnon-profit andfor-profit, qualify him to serve as a member of the Board.



Coke Consolidated is party to an Amendedamended and Restated Stock Rightsrestated stock rights and Restrictions Agreement,restrictions agreement, dated February 19, 2009, with The Coca-ColaCoca‑Cola Company, Carolina Coca‑Cola Bottling Investments, Inc. and J. Frank Harrison, III.III, the Company’s Chairman and Chief Executive Officer. Under the agreement,The Coca-ColaCoca‑Cola Company has the right to designate one person for nomination to the Board, and Mr. Harrison and the trustees of certain trusts established for the benefit of certain relatives of the late J. Frank Harrison, Jr. have agreed to vote the shares of Coke Consolidated stockCommon Stock and Class B Common Stock that they control for the electionin favor of such designee. Ms. Mann has been The Coca-ColaCoca‑Cola Company’s designee on the Board since May 2017.

J. Frank Harrison, III and Sue Anne H. Wells are siblings.


J. Frank Harrison, III and Morgan H. Everett are father and daughter. Morgan H. Everett isMr. Harrison intends to vote the nieceshares of Sue Anne H. Wells. In accordance withCoke Consolidated stock owned or controlled as of the operating agreement ofrecord date for the Annual Meeting by the J. Frank Harrison Family, LLC and the JFH3 Holdings LLC and certain trusts established for the benefit of certain relatives of the late J. Frank Harrison, Jr., Mr. Harrison intends to vote the shares of Coke Consolidated stock owned or controlled by such entities for the election of Dr. Wells to the Board. Mr. Harrison also intends to vote these shares for the election of Ms. Everett to the Board.


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Corporate Governance


The Board of Directors


Coke Consolidated is governed by the Board of Directors and its various committees. The Board and its committees have general oversight responsibility for the affairs of the Company. In exercising its fiduciary duties, the Board represents and acts on behalf of the Company’s stockholders.

The Board has adopted written corporate governance policies, principles and guidelines, known as the Corporate Governance and Nominating Guidelines. The Board also has adopted (i) a Code of Ethics for Senior Financial Officers, which applies to the senior financial officers of the Company, which include the Chief Executive Officer, the Chief Operating Officer, the Chief Financial Officer, the Chief Accounting Officer, the Corporate Controller, the Head of Financial Planning & Analysis and any other person performing similar functions; and (ii) a Code of Business Conduct, which applies to the Company’s directors, officers and employees. The Code of Ethics for Senior Financial Officers and the Code of Business Conduct include guidelines relating to the ethical handling of actual or potential conflicts of interest, compliance with laws, accurate financial reporting and other related topics.


Documents Available

Certain of the Company’s corporate governance materials, including the charters for the Audit Committee, the Compensation Committee and the Executive Committee, as well as the Corporate Governance and Nominating Guidelines, the Code of Ethics for Senior Financial Officers and the Code of Business Conduct, are published on the investor relations portion of the Company’s website, www.cokeconsolidated.com. These materials are also available in print free of charge to any stockholder upon request by contacting the Company in writing at Coca‑Cola Consolidated, Inc., 4100 Coca‑Cola Plaza, Charlotte, North Carolina 28211, Attention: Secretary, or by telephone at (704) 557‑4400. Any modifications to these corporate governance materials will be reflected, and the Company intends to post any amendments to, or waivers from, the Code of Ethics for Senior Financial Officers (to the extent required to be disclosed pursuant to Form 8‑K), on the investor relations portion of the Company’s website, www.cokeconsolidated.com. By referring to the Company’s website, www.cokeconsolidated.com, or any portion thereof, including the investor relations portion of the Company’s website, the Company does not incorporate its website or its contents into this Proxy Statement.

Director Independence


The Board of Directors determines the independence of its members based on the standards specified by The NASDAQ Stock Market LLC (“NASDAQ”). The Board is not required to be comprised of a majority of independent directors because Coke Consolidated qualifies as a “controlled company” under the NASDAQ listing standards. Coke Consolidated qualifies as a controlled company because more than 50% of its voting power is controlled by the Company’s Chairman and Chief Executive Officer (the “Controlling Stockholder”). NASDAQ adopted its “controlled company” rule in recognition of the fact that a majority stockholder may control the selection of directors and certain key decisions of a company through his or her ownership rights.


In conducting its review of director independence, the Board, except as noted below, considered all transactions, relationships or arrangements between each director (and his or her immediate family members and affiliates) and each of Coke Consolidated, its management and its independent registered public accounting firm in each of

the most recent three completed fiscal years, including the following transactions, relationships and arrangements all of which are within the NASDAQ independence standards.


Name

Matter(s) Considered

Sharon A. Decker

Ordinary course sponsorship agreements and beverage sales to Tryon International Equestrian Center, an affiliate of Tryon Equestrian Partners. Ms. Decker is Chief Operating OfficerPresident of Tryon Equestrian Partners’Partners, Carolina Operations but has no ownership interest therein.

William H. Jones

Ordinary course beverage sales to Columbia International University and affiliates of Columbia International University. Dr. Jones is the Chancellor of Columbia International University.

James H. Morgan

Ordinary course beverage sales, the lease of excess warehouse space at Coke Consolidated’s Roanoke, Virginia facility and the provision of transportation and transportation related services to Krispy Kreme Doughnuts, Inc., of which Mr. Morgan was a director until February 2017, Chairman until August 2016 and an executive officer until January 2015.


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The Board did not consider transactions with entities in which a director or immediate family member served only as a trustee or director because the Board believes that the nature of the separate relationships the Company and the director or an immediate family member each have with these organizations would not interfere with the exercise of independent judgment in carrying out the responsibilities of an independenta director. The Board also did not consider transactions involving de minimis amounts of ordinary course beverage sales or de minimis amounts of entertainment of directors paid for by employee-directors or executive officers.


Based on its review, the Board has determined that the following seven directors, and director nominees, comprising more than one-half of the Board, are independent: Sharon A. Decker, James R. Helvey, III, William H. Jones, James H. Morgan, John W. Murrey, III, Dennis A. Wicker and Richard T. Williams. The Board also has determined that each member of the Audit Committee and the Compensation Committee (see membership information below under “—Board Committees”) is independent.

independent, including that each member of the Audit Committee is “independent” as that term is defined under Rule 10A-3(b)(1)(ii) of the Securities Exchange Act of 1934, as amended (the “Exchange Act”).


The independent members of the Board meet at least twice each year in executive session without the other directors.


Board Leadership Structure


The Board does not have a general policy regarding the separation of the roles of Chairman and Chief Executive Officer, or CEO. The Company’s Amended and RestatedBy-laws (the“By-laws” “By-laws”) permit these positions to be held by the same person, and the Board believes that it is in the best interests of Coke Consolidated to retain flexibility in determining whether to separate or combine the roles of Chairman and CEO based on the Company’s circumstances at a particular time.


Mr. Harrison currently serves as both the Chairman of the Board and the CEO of Coke Consolidated. The Board has determined that it is appropriate for Mr. Harrison to serve as both Chairman and CEO (i) in recognition of Mr. Harrison’s ownership of a controlling equity interest in Coke Consolidated and unique position within the Company and the Coca-ColaCoca‑Cola system and (ii) because it provides an efficient structure that permits the Company to present a unified vision to its constituencies.


In March 2019,2022, the Board appointedreappointed Mr. Wicker to serve as Lead Independent Director. The Lead Independent Director (i) presides over all meetings of the independent directors in executive session, (ii) serves as a liaison between the Chairman of the Board and the independent directors, (iii) has authority to call meetings of the independent directors and (iv) serves as a contact person to facilitate communications between employees, stockholders and others with the independent directors.


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Board Committees


The Board of Directors has a standing Audit Committee, Compensation Committee and Executive Committee. Committee members and committee chairs are appointed by the Board. The members and chairs of these committees are identified in the following table:


Director

Name
Audit
Committee
Compensation
Committee
Executive
Committee
J. Frank Harrison, IIIChairman
Sharon A. DeckerXX
Morgan H. Everett
Henry W. Flint
James R. Helvey, IIIX
William H. JonesX
Umesh M. Kasbekar
David M. KatzX
Jennifer K. Mann
James H. MorganChairmanXX
John W. Murrey, III
Sue Anne H. Wells
Dennis A. WickerXChairmanX
Richard T. WilliamsX


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Each committee of the Board of Directors functions pursuant to a written charter adopted by the Board. A copy of each committee charter is available on the investor relations portion of the Company’s website,www.cokeconsolidated.com.

The following table provides information about the operation and key functions of each of the three standing Boardthese committees:


Committee

Key Functions and Additional Information

Number of
Meetings in
Fiscal 20182021

Audit

Committee

Assists the Board in its oversight of (i) the Company’s accounting and financial reporting processes, (ii) the integrity of the Company’s financial statements, (iii) the Company’s compliance with legal and regulatory requirements, (iv) the qualifications and independence of the Company’s independent registered public accounting firm and (v) the performance of the Company’s independent registered public accounting firm and internal audit function.

•   Appoints, compensates, retainsfunction and oversees the Company’s independent registered public accounting firm.

4
Appoints, compensates, retains and oversees the work of the Company’s independent registered public accounting firm.
Reviews and discusses with management and the Company’s independent registered public accounting firm the annual and quarterly financial statements and earnings releases.

 Considers and approvespre-approves all auditingaudit services, internal control-related services and permittednon-auditingpermissible non-audit services proposed to be providedperformed by the Company’s independent registered public accounting firm.

 Assists the Board in its oversight of enterprise risk management.

Reviews and, if appropriate, approves or ratifies related person transactions.

Monitors the adequacy of the Company’s reporting and internal controls.

Reports regularly to the Board.

The Board of Directors has determined that each of Messrs. Helvey and Morgan areis an “audit committee financial experts”expert” within the meaning of the SEC rules and that Messrs. Helvey and Morgan are each “independent” as that term is defined under Rule10A-3(b)(1)rules.
Compensation CommitteeOversees the administration of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), and the NASDAQ independence standards.

Company’s compensation plans.
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Compensation        

Committee

•   Administers the executive compensation plans.

•   Reviews and establishesapproves the compensation of the executive officers and makes recommendations to the Board concerning executive compensation.

officers.

Reviews and approves the compensation of the members of the Board.

Reviews and approves employment offers and arrangements, severance arrangements, retirement arrangements, change in control arrangements and other benefits for each executive officer.

Oversees regulatory compliance and risk regarding compensation matters.

Appoints individuals to serve as members of the Corporate Benefits Committee for the broad-based employee health and welfare and retirement benefit plans sponsored by the Company and receives periodic reports from such committee regarding its significant actions.

Reports regularly to the Board.

2

Executive

Committee

Assists the Board in handling matters that need to be addressed before the next scheduled Board meeting.

1
Identifies, evaluates and recommends director candidates to the Board.

Reports regularly to the Board.

1


The Board may also establish other committees from time to time as it deems necessary.


Director Meeting Attendance


The Board of Directors held four meetings during fiscal 2018.2021. Each incumbent director attended, or participated by means of remote communication in, 75% or more of the aggregate number of meetings of the Board and committees of the Board on which the director served during fiscal 2018.2021. Absent extenuating circumstances, each director is required to attend the Company’s annual meeting of stockholders. All 12 of the Company’s 13 directors participated in office at the time, including all of the Company’s current directors who were then directors, attended the 20182021 Annual Meeting of Stockholders.

Stockholders, which was held virtually via live audio webcast.


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Director Nomination Process


The Board does not have a standing Nominating Committee comprised solely of independent directors. The Board is not required to have such a committee because Coke Consolidated qualifies as a “controlled company” under the NASDAQ listing standards as further described under “—Director Independence” beginning on page 14.


The Board has delegated to the Executive Committee the responsibility for identifying, evaluating and recommending director candidates to the Board, subject to the final approval of the Controlling Stockholder who is also a member of the Executive Committee. Because Coke Consolidated is a controlled company and all director candidates must be acceptable to the Controlling Stockholder, the Board has approved the following nomination and appointment process to provide the Company’s constituencies with a voice in the identification of candidates for nomination and appointment.


In identifying potential director candidates, the Executive Committee may seek input from other directors, executive officers, employees, community leaders, business contacts, third-party search firms and any other sources deemed appropriate by the Executive Committee. The Executive Committee will also consider director candidates appropriately recommended by stockholders.


In evaluating director candidates, the Executive Committee does not set specific, minimum qualifications that must be met by a director candidate. Rather, the Executive Committee considers the following factors in addition to any other factors deemed appropriate by the Executive Committee:


whether the candidate is of the highest ethical character and shares the values of the Company;


whether the candidate’s reputation, both personal and professional, is consistent with the Company’s image and reputation;

reputation of the Company;


whether the candidate possesses expertise or experience that will benefit the Company and that is desirable given the current makeup of the Board;


whether the candidate represents a diversity of viewpoints, backgrounds, experiences or other demographics;


whether the candidate is “independent” as defined by the applicable NASDAQ listing standards and other applicable laws, rules or regulations regarding independence;


whether the candidate is eligible to serve on the Audit Committee or other Board committees under the applicable NASDAQ listing standards and other applicable laws, rules or regulations;


whether the candidate is eligible by reason of any legal or contractual requirements affecting the Company or its stockholders;


whether the candidate is free from conflicts of interest that would interfere with the candidate’s ability to perform the duties of a director or that would violate any applicable listing standard or other applicable law, rule or regulation;


whether the candidate’s service as an executive officer of another company or on the boards of directors of other companies would interfere with the candidate’s ability to devote sufficient time to discharge his or her duties as a director; and


if the candidate is an incumbent director, the director’s overall service to the Company during the director’s term, including the number of meetings attended, the level of participation and the overall quality of performance of the director.


Diversity is one of the various factors the Executive Committee may consider in identifying director nominees,candidates, but the Executive Committee does not have a formal policy regarding board diversity. All director candidates, including
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candidates appropriately recommended by stockholders, are evaluated in accordance with the process described above. The Executive Committee will not recommend any potential director candidate that is not acceptable to the Controlling Stockholder.


Board Diversity

The matrix below summarizes the self-identified gender and demographic background statistics for the Board. Each of the categories listed in the matrix below has the meaning as it is used in NASDAQ Rule 5605(f).

Board Diversity Matrix (As of March 28, 2022)
Total Number of Directors12
FemaleMaleNon-BinaryDid Not Disclose Gender
Part I: Gender Identity
Directors39
Part II: Demographic Background
African American or Black1
Alaskan Native or Native American
Asian1
Hispanic or Latinx
Native Hawaiian or Pacific Islander
White37
Two or More Races or Ethnicities
LGBTQ+
Did Not Disclose Demographic Background

Stockholder Recommendations of Director Candidates


Stockholders may recommend a director candidatescandidate to be considered for the Company’s 20202023 Annual Meeting of Stockholders by submitting the candidate’s name in accordance with provisions of theBy-laws, which require advance notice to the Company and certain other information. Written notice must be received by the Company’s Secretary at Coca-ColaCoca‑Cola Consolidated, Inc., 4100 Coca-ColaCoca‑Cola Plaza, Charlotte, North Carolina 28211 not later than the close of business on the 90th day nor earlier than the close of business on the 120th day prior to the first anniversary of the Annual Meeting. As a result, notice of director candidates submitted by a stockholder pursuant to the provisions of the By-laws must be received not earlier than the close of business on January 15, 202010, 2023 and not later than the close of business on February 14, 2020; provided, however,9, 2023. However, in the event that if the date of the 20202023 Annual Meeting of Stockholders is more than 30 days before or more than 60 days after May 14, 2020,10, 2023, notice by the stockholder to be timely must be so delivered or received not earlier than the close of business on the 120th day prior to the date of the 20202023 Annual Meeting of Stockholders and not later than the close of business on the later of the 90th day prior to the date of such annual meeting or the 10th day following the day on which public announcement of the date of such meeting is first made by the Company.


The notice must contain certain information about the nomineedirector candidate and the stockholder submitting the nomination, as set forth in theBy-laws, including (i) as to each person whom the stockholder proposes to nominate for election or reelection as a director, such nominee’s name, age, business address and, if known, residence address, principal occupation or employment, the class and number of shares of any capital stock of the Company which are beneficially owned by such person and all information relating to such person that is required to be disclosed in solicitations of proxies for election of directors or is otherwise required by the SEC rules promulgated under the Exchange Act, and (ii) as to the stockholder giving the notice and any Stockholder Associated Person (as defined in theBy-laws), the name and address of such stockholder and any Stockholder Associated Person, as they appear on the Company’s books, the class or series and number of shares of the Company which are directly or indirectly owned beneficially and of record by such stockholder or any Stockholder Associated Person and any option, warrant, convertible security, stock appreciation right or similar right with an exercise or conversion privilege or a settlement payment or mechanism at a price related to any class or series of
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shares of the Company or with a value derived in whole or in part from the value of any class or series of shares of the Company, whether or not such instrument or right shall be subject to settlement in the underlying class or series of capital stock of the Company or otherwise (a “Derivative Instrument”) directly or indirectly owned beneficially by such stockholder or any Stockholder Associated Person, and any other direct or indirect opportunity of such stockholder or any Stockholder Associated Person to profit or share in any profit derived from any increase or decrease in the value of the shares of the Company, any proxy, contract, arrangement, understanding or relationship pursuant to which such stockholder or any Stockholder Associated Person has a right to vote any shares of any security of the Company, any short interest of such stockholder or any Stockholder Associated Person in any security of the Company (for purposes of theBy-laws, a person shall be deemed to have a short interest in a security if such person directly or indirectly, through any contract, arrangement, understanding, relationship or otherwise, has the opportunity to profit or share in any profit derived from any decrease in the value of the subject security), any rights to dividends on the shares of the Company owned beneficially by such stockholder or any Stockholder Associated Person that are separated or separable from the underlying shares of the Company, any proportionate interest in shares of the Company or Derivative Instruments held, directly or indirectly, by a general or limited partnership in which such stockholder or any Stockholder Associated Person is a general partner or, directly or indirectly, beneficially owns an interest in a general partner, and any performance-related fees (other than an asset-based fee) that such stockholder or any Stockholder Associated Person is entitled to receive, either directly or indirectly, based on any increase or decrease in the value of shares of the Company or Derivative Instruments. A

stockholder who is interested in recommending a director candidate should request a copy of theBy-laws by writing to the Company’s Secretary at Coca-ColaCoca‑Cola Consolidated, Inc., 4100 Coca-ColaCoca‑Cola Plaza, Charlotte, North Carolina 28211.


Prohibitions Against Hedging, Short Selling or Pledging

Coke Consolidated maintains an Insider Trading Policy that prohibits any hedging or short selling (profiting if the market price decreases) of Coke Consolidated securities by any director, officer or employee of the Company or any of its subsidiaries. Coke Consolidated’s Insider Trading Policy also prohibits any director or officer of the Company, any person holding the position of Manager or higher in the Company’s Accounting, Tax or Treasury Departments, or any member of the Company’s Audit & Advisory Services Department from using Coke Consolidated securities as collateral in a margin account.

Policy for Review of Related Person Transactions

Coke Consolidated’s Code


The Company has a written policy and procedures for the review, approval or ratification of Business Conduct includesany transactions that could potentially be required to be reported under the SEC rules for disclosure of transactions with (i) an executive officer or director of the Company, or any individual who served as an executive officer or director of the Company at any time during the current or prior fiscal year, (ii) a nominee for election as a director of the Company, (iii) a beneficial owner of at least 5% of any class of the Company’s policy regarding the review and approval of certain related person transactions. In accordance with the Code of Business Conduct, all material transactionsvoting securities (a “Significant Stockholder”) or conflicts of interest involving members of the Board or the Company’s executive officers must be reported to and approved by the Audit Committee. Under the Code of Business Conduct, a material conflict of interest does not include any employment relationship involving a director, executive officer or(iv) an immediate family member of a director or executive officer and any related compensation solely resulting from that employment relationship if the relationship and the related compensation have been approved by the Compensation Committee of the Board.

For purposesforegoing. The Company’s General Counsel is responsible for reviewing any proposed transaction that he receives notice of the Code of Business Conduct, anyto determine whether such transaction constitutes a related person transaction that is required to be reported in the Company’s proxy statements under the SEC rules is deemedpresented to be a “material” transaction and must be reported to and approved by the Audit Committee. Management determines whether a transaction is a material transaction that requires approval by the Audit Committee. The Audit Committee has approved each of the related person transactions described below under “—Related Person Transactions.”

InBoard of Directors in accordance with the course of its review and, if appropriate, approval or ratification of apolicy. For any such related person transaction, the General Counsel or his designee must present to the Audit Committee considersinformation regarding each such transaction, including all material facts and circumstances relating thereto. Prior to the Company entering into any related person transaction involving a Significant Stockholder, a director, a nominee for election as a director, the Chief Executive Officer or the General Counsel and/or their immediate family members, the Audit Committee at its next regularly scheduled meeting must review the material facts of the transaction and determine whether to approve the entry by the Company into the transaction. Prior to the Company entering into any related person transaction involving any executive officer other than the Chief Executive Officer or the General Counsel and/or their immediate family members, the General Counsel must review the material facts of the transaction and determine whether to approve the entry by the Company into the transaction. All determinations by the General Counsel under the policy will be reported to the Audit Committee at its next regularly scheduled meeting.


The policy includes certain categories of pre-approved transactions. For transactions that are not pre-approved, the Audit Committee or the Company’s General Counsel, as applicable, in assessing a transaction with a related person, may consider all relevant facts and circumstances, including, without limitation, (i) the materialcommercial reasonableness of the terms
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of the transaction risks, benefits, costs, availabilityand whether the transaction is on terms no more favorable than terms generally available to an unaffiliated third party under the same or similar circumstances, (ii) the significance of other comparable servicesthe transaction to investors in light of all circumstances, (iii) the materiality of the related person’s direct or productsindirect interest in the transaction taking into account factors such as the importance of the interest to the related person and the amount involved in the transaction, (iv) the materiality of the transaction to the Company, (v) if applicable,the related person is a director or a nominee for election as a director or a member of their immediate families, the impact of the transaction on athe director’s independence.

or director nominee’s independence under applicable guidelines and regulations and (vi) the actual or apparent conflict of interest of the related person participating in the transaction.


The Board of Directors also forms special committees, composed of independent and disinterested members of the Board, from time to time for the purpose of approving certain related person transactions.


Related Person Transactions


The Company’s business consists primarily of the production,distribution, marketing and distributionmanufacture of nonalcoholic beverages of The Coca-ColaCoca‑Cola Company, which is the sole owner of the secret formulas under which the primary components of its soft drink products, either concentrate or syrup, are manufactured. Accordingly, the Company routinely engages in various transactions with The Coca-ColaCoca‑Cola Company and its affiliates. As of March 18, 2019,14, 2022, The Coca-ColaCoca‑Cola Company owned approximately 27%shares of Coke Consolidated’s total outstandingConsolidated Common Stock and Class Brepresenting approximately 35% of the outstanding shares of Coke Consolidated Common Stock on a consolidated basis, which representedand approximately 5% of the total voting power of Coke Consolidated Common Stock and Class B Common Stock voting together.

System Transformation Transactionson a consolidated basis.


Beverage Distribution and Manufacturing Agreements with The Coca-ColaCoca‑Cola Company

and CCR


The Company recently concluded a serieshas (i) rights to distribute, promote, market and sell certain nonalcoholic beverages of transactionsThe Coca‑Cola Company pursuant to comprehensive beverage agreements (collectively, the “CBA”) with The Coca-ColaCoca‑Cola Company and CCR, a wholly owned subsidiary of The Coca-ColaCoca‑Cola Company, which were initiated in April 2013 as partand (ii) rights to manufacture, produce and package certain beverages bearing trademarks of The Coca-ColaCoca‑Cola Company at the Company’s manufacturing plants pursuant to a regional manufacturing agreement with The Coca‑Cola Company. These agreements, which are the Company’s principal agreements with The Coca‑Cola Company and its affiliates following completion of The Coca‑Cola Company’s multi-year refranchising of its North American bottling territories (the “System Transformation”). Through several asset purchase and asset exchange transactions, are described below.

Distribution Agreement with The Coca-ColaCoca‑Cola Company and CCR the Company significantly expanded its distribution and manufacturing operations through the acquisition and exchange of distribution territories and regional manufacturing facilities.. The Company now distributes, markets and manufactures beverages in territories spanning 14 states and the District of Columbia, and operates a total of 13 manufacturing facilities (including one facility owned by a manufacturing cooperative in which the Company is a shareholder).

The following table summarizes the distribution territories and regional manufacturing facilities acquired from CCR in the System Transformation:

Completed System Transformation Transactions

  Definitive
Agreement Date
  Acquisition /
Exchange Date
  Net Cash
Purchase
Price

($ in millions)
 

Johnson City and Morristown, Tennessee

  May 7, 2014  May 23, 2014  $12.2 

Knoxville, Tennessee

  August 28, 2014  October 24, 2014   30.9 

Cleveland and Cookeville, Tennessee

  December 5, 2014  January 30, 2015   13.2 

Louisville, Kentucky and Evansville, Indiana

  December 17, 2014  February 27, 2015   18.0 

Paducah and Pikeville, Kentucky

  February 13, 2015  May 1, 2015   7.0 

Lexington, Kentucky(1)

  October 17, 2014  May 1, 2015   15.3 

Norfolk, Fredericksburg and Staunton, Virginia and Elizabeth City, North Carolina

  September 23, 2015  October 30, 2015   26.7 

Annapolis, Maryland Make-Ready Center

  September 23, 2015  October 30, 2015   5.4 

Easton and Salisbury, Maryland, Richmond and Yorktown, Virginia and Sandston, Virginia Regional Manufacturing Facility

  September 23, 2015  January 29, 2016   75.9 

Alexandria, Virginia and Capitol Heights and La Plata, Maryland

  September 23, 2015  April 1, 2016   34.8 

Baltimore, Hagerstown and Cumberland, Maryland and Baltimore and Silver Spring, Maryland Regional Manufacturing Facilities

  September 23, 2015  April 29, 2016   68.5 

Cincinnati, Dayton, Lima and Portsmouth, Ohio and Louisa, Kentucky and Cincinnati, Ohio Regional Manufacturing Facility

  September 1, 2016  October 28, 2016   99.7 

Anderson, Fort Wayne, Lafayette, South Bend and Terre Haute, Indiana

  September 1, 2016  January 27, 2017   32.1 

Bloomington and Indianapolis, Indiana and Columbus and Mansfield, Ohio and Indianapolis and Portland, Indiana Regional Manufacturing Facilities

  September 1, 2016  March 31, 2017   104.6 

Akron, Elyria, Toledo, Willoughby and Youngstown, Ohio and Twinsburg, Ohio Regional Manufacturing Facility

  April 13, 2017  April 28, 2017   83.2(2)  

Little Rock and West Memphis, Arkansas and Memphis, Tennessee and West Memphis, Arkansas Regional Manufacturing Facilities(3)

  September 29, 2017  October 2, 2017   26.2(2)  

Memphis, Tennessee

  September 29, 2017  October 2, 2017   42.2(2)  

(1)

Acquired in an asset exchange transaction for distribution territory previously served by the Company in and around Jackson, Tennessee.

(2)

Final post-closing adjustment of cash purchase price or settlement amount was completed during fiscal 2018 in accordance with the terms of the applicable definitive agreement.

(3)

Acquired in an asset exchange transaction for distribution territory previously served by the Company in portions of southern Alabama, southeastern Mississippi, southwestern Georgia and northwestern Florida and in and around Somerset, Kentucky and a regional manufacturing facility previously owned by the Company in Mobile, Alabama.

In 2018, payments to TheCoca-Cola Company from the Company with respect to post-closingtrue-up payments for the System Transformation transactions totaled $12.9 million and payments from The Coca-Cola Company to the Company with respect to post-closingtrue-up payments for the System Transformation transactions totaled $4.7 million. For more information regarding the System Transformation transactions, see Note 4 and Note 22 to the consolidated financial statements included in the Company’s Annual Report on Form10-K for the fiscal year ended December 30, 2018 filed with the SEC.

Beverage Distribution and Manufacturing Agreements with The Coca-Cola Company and CCR

The Company has (i) exclusive rights to distribute, promote, market and sell certain nonalcoholic beverages ofThe Coca-ColaCoca‑Cola Company pursuant to a comprehensive beverage agreementthe CBA with TheCoca-Cola Coca‑Cola Company and CCR. The CBA requires the Company to make quarterly sub-bottling payments to CCR and (ii) rights to manufacture, produce and package certain beverages bearing trademarkson a continuing basis in exchange for the grant ofThe Coca-Cola Company pursuant to a regional manufacturing agreement with TheCoca-Cola Company. These agreements, which are the Company’s principal agreements with The Coca-Cola Company and its affiliates following completion of the System Transformation, are described below.

Distribution Agreement with The Coca-Cola Company and CCR. The Company has exclusive rights to distribute, promote, market and sell certain beverages and beverage productsthe authorized brands of The Coca-ColaCoca‑Cola Company and related products in certain territories pursuant to a comprehensive beverage agreement withThe Coca-Cola Company and CCR entered into on March 31, 2017 (as amended,of the “CBA”), in exchange for which the Company is required to make quarterlysub-bottling payments to CCR.Company’s distribution territories. The amount of these payments is based on gross profit derived from the Company’s sales of certain beverages and beverage products of The Coca-ColaCoca‑Cola Company as well as certain cross-licensed beverage brands not owned or licensed by The Coca-ColaCoca‑Cola Company. Thesesub-bottling payments to CCR are for the distribution territories the Company acquired in the System Transformation and are not applicable to the territories the Company served prior to the System Transformation or to those territories the Company acquired in an exchange transaction. During fiscal 2018,2021, the Company madesub-bottling payments of $24.7$39.1 million to CCR pursuant to the CBA. The Company accounts for the quarterlysub-bottling payments as contingent consideration.


For more information about the accounting treatment of the quarterlysub-bottling payments, see Note 15 to the audited consolidated financial statements included in the Company’s Annual Report on Form10-K for the fiscal year ended December 30, 2018.

2021.


The CBA contains provisions that apply in the event of a potential sale of the Company or its aggregate businesses related to the distribution, promotion, marketing and sale of beverages and beverage products ofThe Coca-ColaCoca‑Cola Company. Pursuant to the CBA, the Company may only sell its distribution business to eitherThe Coca-ColaCoca‑Cola Company or third-party buyers approved byThe Coca-ColaCoca‑Cola Company. The Company can obtain a list of approvedpre-approved third-party buyers fromThe Coca-ColaCoca‑Cola Company on an annual basis or can seekThe Coca-ColaCoca‑Cola Company’s approval of a potential buyer upon receipt of a third-party offer to purchase the distribution business. If the Company wishes to sell its distribution
21


business to The Coca-ColaCoca‑Cola Company and is unable to agree withThe Coca-ColaCoca‑Cola Company on the terms of a binding purchase and sale agreement, including the purchase price for the distribution business, the CBA provides that the Company may either withdraw from negotiations or initiate a third-party valuation process to determine the purchase price and, upon this determination, opt to continue with the potential sale toThe Coca-ColaCoca‑Cola Company. If the Company elects to continue with the potential sale,The Coca-ColaCoca‑Cola Company would then have the option to (i) purchase the distribution business at the purchase price determined by the third-party valuation process and pursuant to the sale terms set forth in the CBA (including, to the extent not otherwise agreed to by the Company andThe Coca-ColaCoca‑Cola Company, defaultnon-price terms and conditions of the acquisition agreement) or (ii) elect not to purchase the distribution business, in which case the CBA would be automatically amended to, among other things, permit the Company to sell its distribution business to any third party without obtainingThe Coca-ColaCoca‑Cola Company’s prior approval.


The CBA further provides:


the right of The Coca-ColaCoca‑Cola Company to terminate the CBA in the event of an uncured default by the Company, in which case The Coca-ColaCoca‑Cola Company (or its designee) is required to acquire the Company’s distribution business;


the requirement that the Company maintain an annual equivalent case volume per capita change rate that is not less than one standard deviation below the median of the rates for all U.S. Coca-ColaCoca‑Cola bottlers for the same period; and


the requirement that the Company make minimum, ongoing capital expenditures in its distribution business at a specified level.


The CBA prohibits the Company from producing, manufacturing, preparing, packaging, distributing, selling, dealing in or otherwise using or handling any beverages, beverage components or other beverage products (i) other than the beverages and beverage products of TheCoca-Cola Coca‑Cola Company and certain expressly permitted cross-licensed brands and (ii) unless otherwise consented to byThe Coca-ColaCoca‑Cola Company. The CBA has a term of 10 years and is renewable by the Company indefinitely for successive additional terms of 10 years, unless earlier terminated as provided therein.


For more information about the CBA, see Part I, “Item 1. Business” in the Company’s Annual Report on Form10-K for the fiscal year ended December 30, 2018.

2021.


Manufacturing Agreement with The Coca-ColaCoca‑Cola Company. The Company has rights to manufacture, produce and package certain beverages and beverage productsbearing trademarks of The Coca-ColaCoca‑Cola Company at the Company’s manufacturing facilitiesplants pursuant to a regional manufacturing agreement withThe Coca-ColaCoca‑Cola Company entered into on March 31, 2017 (as amended, the “RMA”). These beverages may be distributed by the Company for its own account in accordance with the CBA or may be sold by the Company to certain other U.S.Coca-Cola Coca‑Cola bottlers andor to theCoca-Cola North America division of TheCoca-Cola Coca‑Cola Company (“CCNA”) in accordance with the RMA. PursuantFor prices determined pursuant to the RMA, The Coca‑Cola Company unilaterally establishes from time to time the prices, (oror certain elements of the formulas used to determine the prices)prices, that the Company charges for these sales to CCNA orcertain other U.S. Coca-ColaCoca‑Cola bottlers are unilaterally established by CCNA from timeor to time.

The Coca‑Cola Company.


Under the RMA, the Company’s aggregate business primarily related to the manufacture of certain beverages and beverage products of The Coca-ColaCoca‑Cola Company and permitted third-party beverage products are subject to the same agreed upon sale process provisions in the CBA, including the obligation to obtain The Coca-ColaCoca‑Cola Company’s prior approval of a potential purchaser of the Company’s manufacturing business, and provisions for the sale of such business to The Coca-ColaCoca‑Cola Company. The RMA requires that the Company make minimum, ongoing capital expenditures in its manufacturing business at a specified level. The Coca-ColaCoca‑Cola Company has the right to terminate the RMA in the event of an uncured default by the Company under the CBA or in the event of an uncured breach of the Company’s material obligations under the RMA or the Company’s national product supply group governance agreement.


The RMA prohibits the Company from manufacturing any beverages, beverage components or other beverage products (i) other than the beverages and beverage products of The Coca-ColaCoca‑Cola Company and certain expressly permittedcross-licensed brands and (ii) unless otherwise consented to byThe Coca-ColaCoca‑Cola Company. Subject to TheCoca-Cola Coca‑Cola Company’s termination rights, the RMA has a term that continues for the duration of the term of the CBA.

22



For more information about the RMA, see Part I, “Item 1. Business” in the Company’s Annual Report onForm 10-K for the fiscal year ended December 30, 2018.

Legacy Facilities Credit. In December 2017, The2021.

Coca-Cola
Company agreed to provide the Company a fee (the “Legacy Facilities Credit”), to compensate the Company for the net economic impact of changes made by TheCoca-Cola Company to the authorized pricing on sales of covered beverages produced at manufacturing facilities owned by the Company prior to the System Transformation and sold to TheCoca-Cola Company and certain U.S.Coca-Cola bottlers pursuant to new pricing mechanisms included in the RMA. After final adjustments made during the third quarter of fiscal 2018, the Legacy Facilities Credit totaled $44.3 million.

Concentrates and Syrups; Marketing Programs


The Company’s agreements with The Coca-ColaCoca‑Cola Company generally entitle the Company to purchase concentrates and syrups at prices, on terms of payment, and on other terms and conditions of supply as determined from time to time by The Coca-ColaCoca‑Cola Company in its sole discretion. Coke Consolidated also has also entered into supplemental agreements with The Coca-ColaCoca‑Cola Company generally providing that The Coca-ColaCoca‑Cola Company will sell syrupsconcentrates and concentratessyrups to the Company at prices no greater than those charged to other bottlers party to agreements substantially similar to those between the Company and The Coca-ColaCoca‑Cola Company.

The Company


Coke Consolidated has an incidence-based pricing agreement withThe Coca-ColaCoca‑Cola Company, that which establishes the prices charged byThe Coca-ColaCoca‑Cola Company to the Company for (i) concentrates of sparkling and certain still

beverages produced by the Company and (ii) certain purchased still beverages. Under thisthe incidence-based pricing agreement, the prices charged byThe Coca-ColaCoca‑Cola Company are subject to quarterly adjustment as described in the agreement based on the determination of The Coca‑Cola Company’s incidence revenue and are impacted by a number of factors, including the incidence rate in effect, the Company’s pricing and sales of finished products, the channels in which the finished products are sold, the package mix and, package mix.in the case of products sold by The Coca-ColaCoca‑Cola Company to the Company in finished form, the cost of goods for certain elements used in such products. The Coca‑Cola Company has no rights under the incidence-based pricing agreement to establish the resaleprices, or the elements of the formulas used to determine the prices, at which the Company sells its products, but does have rightsthe right to establish certain pricing under other agreements, including the RMA.


The CBA requires the Company to use all approved means and to spend such funds on advertising and other forms of marketing as reasonably required to create, stimulate and satisfy demand for The Coca-ColaCoca‑Cola Company’s beverages and beverage products in the Company’s territories. Coke Consolidated is required to meet with The Coca-ColaCoca‑Cola Company each year to present its annual and long-range operating, marketing, management and advertising plans, including financial plans showing that Coke Consolidated has the financial capacity to perform its duties and obligations to The Coca-ColaCoca‑Cola Company.

While


Although The Coca-ColaCoca‑Cola Company has provided Coke Consolidated with marketing funding support in the past, the Company’s bottling agreements generally do not obligate The Coca-ColaCoca‑Cola Company to do so.


The following table summarizes the significant cash transactions between Coke Consolidated and The Coca-ColaCoca‑Cola Company during fiscal 2018 regarding concentrates and syrups, marketing programs, finished goods distribution, fountain delivery and equipment repair, changes in our bottling agreements with The Coca-Cola Company and related activities:

Transactions

  $ Amount
(in millions)
 

Payments made by the Company to The Coca-Cola Company for:

  

Concentrate, syrup, sweetener and other purchases

  $1,188.8 

Customer marketing programs

   145.0 

Cold drink equipment parts

   30.1 

Payments made by The Coca-Cola Company to the Company for:

  

Marketing funding support payments

  $86.5 

Fountain delivery and equipment repair fees

   40.0 

Legacy Facilities Credit

   1.3 

Facilitating the distribution of certain brands and packages to other Coca-Cola bottlers

   9.7 

Cold drink equipment

   3.8 

Presence marketing funding support on the Company’s behalf

   8.3 

Other Transactions involving The Coca-Cola Company

Piedmont Coca-Cola Bottling Partnership. In 1993, Piedmont Coca-Cola Bottling Partnership (“Piedmont”) was formed2021:


$ Amount
(in millions)
Payments made by Coke Consolidated to The Coca‑Cola Company(1)
$1,558.8 
Payments made by The Coca-Cola Company to Coke Consolidated207.1 
___________

(1)This excludes payments made by Coke Consolidated and The Coca-Cola Company to distribute and market nonalcoholic beverage products under trademarksCCR, a wholly owned subsidiary of The Coca-Cola Company and other third-party licensors primarily in portions of North Carolina and South Carolina. Coke Consolidated owns a 77.3% interest in Piedmont and The Coca-Cola Company owns the remaining 22.7% interest thereof. The initial term of the Piedmont partnership agreement was through July 2, 2018, with automatic successiveCoca‑Cola Company.
two-year
renewal periods unless any party provides 12 months’ written notice of termination prior to the expiration of the then-current term, but it can be terminated earlier under certain circumstances. Each partner’s interest is subject to limitations on transfer, rights of first refusal and other purchase rights in the case of specified events.

Coke Consolidated manufactures and packages products for and manages Piedmont pursuant to a management agreement. Coke Consolidated receives a management fee based on total case sales, reimbursement forout-of-pocket expenses and reimbursement for sales branch, divisional and other expenses. Unless terminated earlier in the event of certain change of control events, a termination of Piedmont or a material default by either party, the term of the management agreement continues for the duration of the term of the Piedmont partnership

agreement. During fiscal 2018, Coke Consolidated received management fees of $36.3 million from Piedmont. Coke Consolidated sells product at cost to Piedmont, which amounted to $141.9 million in fiscal 2018. Coke Consolidated also leases various fleet and vending equipment to Piedmont at cost, which amounted to $6.0 million in fiscal 2018.

Coke Consolidated has agreed to provide financing to Piedmont of up to $100.0 million under an agreement that expires on December 31, 2019 with automaticone-year renewal periods unless either the Company or Piedmont provides 10 days’ prior written notice of cancellation to the other party before any suchone-year renewal period begins. Piedmont pays Coke Consolidated interest on its borrowings at Coke Consolidated’s average monthly cost of borrowing, taking into account all indebtedness of the Company and its consolidated subsidiaries, as determined as of the last business day of each calendar month, plus 0.5%. There were no amounts outstanding under this agreement as of December 30, 2018.

Piedmont has agreed to provide financing to the Company of up to $200.0 million under an agreement that expires on December 31, 2022 with automaticone-year renewal periods unless a demand for payment of any amount borrowed by Coke Consolidated is made by Piedmont prior to any such termination date. Borrowings under the revolving loan agreement bear interest on a monthly basis at a rate that is the average rate for the month onA1/P1-rated commercial paper with a30-day maturity, which was 2.42% at December 30, 2018. There was $104.4 million outstanding under this agreement as of December 30, 2018.

CONA Services LLC. The Company is a member of CONA Services LLC (“CONA”), an entity formed with The Coca-Cola Company and certain other Coca-Cola bottlers to provide business process and information technology services to its members. The Company is also party to a master services agreement with CONA, pursuant to which CONA agreed to make available, and the Company became authorized to use, the Coke One North America system (the “CONA System”), a uniform information technology system developed to promote operational efficiency and uniformity among North American Coca-Cola bottlers. As part of making the CONA System available to the Company, CONA provides the Company with certain business process and information technology services, including the planning, development, management and operation of the CONA System in connection with the Company’s direct store delivery and manufacture of products. The Company incurred CONA service fees in fiscal 2018 of $21.5 million.

Coca-Cola Bottlers’ Sales & Services Company LLC. Along with all other U.S. Coca-Cola bottlers (including CCR), Coke Consolidated is a member of Coca-Cola Bottlers’ Sales & Services Company LLC (“CCBSS”), which was formed in 2003 to provide certain procurement and other services with the intention of enhancing the efficiency and competitiveness of the U.S. Coca-Cola bottling system. CCBSS negotiated the procurement for the majority of the Company’s raw materials (excluding concentrate) in fiscal 2018. Coke Consolidated incurred $2.8 million in fiscal 2018 for its share of CCBSS’ administrative costs. Amounts due from CCBSS for rebates on raw material purchases were $10.4 million as of December 30, 2018.

Amended and Restated Stock Rights and Restrictions Agreement. On January 27, 1989, Coke Consolidated entered into a Stock Rights and Restrictions Agreement (the “Rights and Restrictions Agreement”) with The Coca-Cola Company, under which The Coca-Cola Company agreed (i) not to acquire additional shares of Coke Consolidated Common Stock or Class B Common Stock except in certain circumstances and (ii) not to sell or otherwise dispose of shares of Coke Consolidated Class B Common Stock without first converting them into Coke Consolidated Common Stock except in certain circumstances.


On February 19, 2009, Coke Consolidated entered into an Amendedamended and restated stock rights and restrictions agreement (the “Amended and Restated Stock Rights and Restrictions Agreement (the “Amended Rights and Restrictions Agreement”) with The Coca-ColaCoca‑Cola Company, Carolina Coca‑Cola Bottling Investments, Inc. and J. Frank Harrison, III, the Company’s Chairman and CEO. In connection with entering into the Amended and Restated Stock Rights and Restrictions Agreement, The Coca-ColaCoca‑Cola Company converted all of its 497,670 shares of Coke Consolidated Class B Common Stock into an equivalent number of shares of Coke
23


Consolidated Common Stock. The material terms of the Amended and Restated Stock Rights and Restrictions Agreement include the following:


so long as no person or group controls more of Coke Consolidated’sthe voting power of Coke Consolidated than is collectively controlled by J. Frank Harrison, III, the trustees under the will of the late J. Frank Harrison, Jr. and any trust that

holds shares of Coke Consolidated stock for the benefit of the descendants of the late J. Frank Harrison, Jr. (collectively, the “Harrison Family”), The Coca‑Cola Company may not purchase or acquire additional shares of Coke Consolidated stock without Coke Consolidated’s consent;

holds shares of Coke Consolidated stock for the benefit of the descendants of J. Frank Harrison, Jr. (collectively, the “Harrison Family”), The Coca-Cola Company will not acquire additional shares of Coke Consolidated stock without Coke Consolidated’s consent;

so long as no person or group controls more of Coke Consolidated’sthe voting power of Coke Consolidated than is controlled by the Harrison Family, the Company has a right of first refusal with respect to any proposed disposition by The Coca-ColaCoca‑Cola Company of shares of Coke Consolidated stock;

stock other than transfers to a wholly owned subsidiary of The Coca-ColaCoca‑Cola Company (i.e., any corporation 100% of the voting capital stock of which is owned by The Coca‑Cola Company);


The Coca‑Cola Company has certain registration rights with respect to shares of Coke Consolidated stock owned by it; and


as long as The Coca-ColaCoca‑Cola Company holds the number of shares of Coke Consolidated stock that it currently owns, it has the right to have its designee proposed by the Company for nomination to the Board, and J. Frank Harrison, III and the trustees of certain trusts established for the benefit of members of the Harrison Family have agreed to vote shares of Coke Consolidated stock which they control in favor of such designee.

Jennifer K. Mann has been The Coca‑Cola Company’s designee on the Board since May 2017.


The Amended and Restated Stock Rights and Restrictions Agreement also provides The Coca-ColaCoca‑Cola Company the option to exchange its 497,670 shares of Coke Consolidated Common Stock for an equivalent number of shares of Coke Consolidated Class B Common Stock in the event any person or group acquires control of more of Coke Consolidated’sthe voting power of Coke Consolidated than is controlled by the Harrison Family.

The Amended Rights and Restrictions Agreement eliminated certain provisions of the prior Rights and Restrictions Agreement, including The Coca-Cola Company’s option and obligation to maintain certain equity and voting percentages in the Company and its preemptive right to acquire shares of Coke Consolidated stock.

Jennifer K. Mann has been The Coca-Cola Company’s designee on the Board since May 2017. Ms. Mann did not participate in discussions or votes by the Board relating to the System Transformation.



Other Related Person Transactions


Coke Consolidated leasespreviously leased the Snyder Production Center and an adjacent sales facility in Charlotte, North Carolina (the “Property”) from Harrison Limited Partnership One (“HLP”) pursuant to a10-year lease expiring on December 31, 2020. HLP, which is directly and indirectly owned by trusts of which J. Frank Harrison, III, the Company’s Chairman and CEO, and Sue Anne H. Wells, a former director of the Company,Coke Consolidated and a greater than 5% beneficial owner of Coke Consolidated, are trustees and beneficiaries and of which Morgan H. Everett, Coke Consolidated’s Vice President and a directorChair of the Company,Board of Coke Consolidated, is a permissible, discretionary beneficiary. Pursuant to its terms, the annual base rent payable under thisThe lease agreement is subject to an adjustment for an inflation factor. Rental payments related to this lease were $4.2 million in fiscal 2018. The principal balance outstanding under this capital lease as of December 30, 2018with HLP was $8.1 million. This lease agreement was negotiated underapproved by the supervision ofAudit Committee, a special committee of the Board comprised of Directors, as well as the remaining independent directors with nomembers of the Board who did not have an interest in the transaction.

On June 30, 2020, Coke Consolidated entered into an amendment to this lease with HLP to extend the term of the lease agreement by 15 years from January 1, 2021 through December 31, 2035, with an option for the Company to further extend the term for an additional five years. Total payments under the amended lease agreement with HLP were $4.5 million in fiscal 2021. The principal balance outstanding under the amended financing lease as of December 31, 2021 was $59.1 million. The first amendment to lease agreement with HLP was approved by the Audit Committee and a special committee of the Board formed at the time to consider purchase, lease and other alternatives available to the Company in connection with the scheduled expiration of the lease agreement with HLP. On March 17, 2022, CCBCC Operations, LLC (“Operations”), a wholly owned subsidiary of the Company, entered into a definitive purchase and sale agreement with HLP, pursuant to which Operations purchased the Property from HLP for a purchase price of $60.0 million. The amended lease agreement with HLP was terminated in connection with the purchase of the Property by Operations.


Coke Consolidated leases its corporate headquarters office facility and an adjacent office facility in Charlotte, North Carolina from Beacon Investment Corporation (“Beacon”), of which J. Frank Harrison, III is the majority stockholder and Morgan H. Everett is a minority stockholder, pursuant tostockholder. On December 30, 2019, Coke Consolidated entered into a new lease expiring onagreement with Beacon for a 10-year term from January 1, 2020 through December 31, 2021. The annual base rent2029, with an option for the Company is obligated to pay under thisrenew
24


the lease agreement is subject to adjustment for increases in the Consumer Price Index.two successive terms of five years each. Total payments under thisthe new lease agreement with Beacon were $4.4$3.8 million in fiscal 2018.2021. The principal balance outstanding under this capitalthe new operating lease as of December 30, 201831, 2021 was $9.9$28.2 million. ThisThe new lease agreement with Beacon was approved by the Audit Committee and a special committee of the Board formed at the time to consider purchase, lease and other alternatives available to the Company in connection with the scheduled expiration of athe prior lease relating to the Company’s corporate facilities.

agreement with Beacon.


Morgan H. Everett, Coke Consolidated’s Vice President and a memberChair of the Board of Coke Consolidated, is the daughter of J. Frank Harrison, III, the Company’s Chairman and CEO. During fiscal 2018,2021, Ms. Everett received total compensation of approximately $357,227.$1,005,891. Ellison C. Glenn, Vice President, Market Unit Sales and Service at Coke Consolidated, is the son-in-law of Mr. Harrison. During fiscal 2021, Mr. Glenn received total compensation of $269,417. The compensation for Ms. Everett and Mr. Glenn was established by the Company in accordance with its employment and compensation practices applicable to employees with equivalent qualifications and

responsibilities and holding similar positions. The Compensation Committee, of the Board, which is comprised entirely of independent directors, reviewed and approved the compensation paid to Ms. Everett and Mr. Glenn during fiscal 2018.2021. Mr. Harrison does not have a financial interest in the Company’s employment relationship with Ms. Everett or Mr. Glenn, nor does he share a home with her.

Certain trustseither of them.


A trust of which J. Frank Harrison, III is a co-trustee and Sue Anne H. Wells are trustees and beneficiariesthe primary income beneficiary and Morgan H. Everett is a permissible, discretionary beneficiary havehas the right to acquire 292,386 shares of Class B Common Stock from Coke Consolidated in exchange for an equal number of shares of Common Stock. In the event of such an exchange, Mr. Harrison would have sole voting and investment power over the shares of Class B Common Stock acquired. The trusts dotrust does not own any shares of Common Stock with which to make the exchange, and any purchase of Common Stock would require approval by the trustees of the trusts.

trust.


The Board’s Role in Risk Oversight


Management is responsible for managing the risks that Coke Consolidated faces. The Board of Directors is responsible for overseeing management’s approach to risk management. The involvement of the full Board in reviewing the Company’s strategic objectives and plans is a key part of the Board’s assessment of management’s approach and tolerance to risk. While the Board of Directors has ultimate oversight responsibility for overseeing management’s risk management process, various committees of the Board assist it in fulfilling that responsibility.


The Audit Committee assists the Board in its oversight of risk management in the areas of financial reporting, internal controls and compliance with legal and regulatory requirements. The Compensation Committee assists the Board in its oversight of the evaluation and management of risks related to Coke Consolidated’s compensation policies and practices.


The Board believes that this division of responsibilities is the most effective risk management approach and that the Board leadership structure supports this approach. With hisin-depth knowledge and understanding of Coke Consolidated’s business gained from his 41more than 40 years of employment with the Company and his position as the Controlling Stockholder and a member of the founding family of Coke Consolidated, Mr. Harrison is uniquely positioned to lead the Board, particularly as it focuses on identifying and managing the key strategic risks facing the Company.


Communications with the Board of Directors


Stockholders and other interested parties can communicate directly with any of the Company’s directors including itsnon-employee directors or the Lead Independent Director, by sending a written communication to a director at Coca‑Cola Consolidated, Inc. c/o Secretary, at Coca-Cola Consolidated, Inc., 4100 Coca-ColaCoca‑Cola Plaza, Charlotte, North Carolina 28211. Stockholders and other interested parties wishing to communicate with Dennis A. Wicker, as Lead Independent Director, or with the non-employee directors as a group may do so by sending a written communication to Mr. Wicker at the above address. All communications received in accordance with these procedures will be promptly reviewed by the Company’s Secretary before being forwarded to the appropriate director or directors. The Company generally will not forward to directors a stockholder communication that the Secretary determines to be primarily commercial in nature, relates to an improper or irrelevant topic or requests general information about the Company.


25


Director Compensation


The table below showssets forth the compensation paid to eachnon-employee director who served on the Board of Directors in fiscal 2018.2021. Directors who are also employees of the Company (currentlyCoke Consolidated (in fiscal 2021, Messrs. J. Frank Harrison, Flint, KasbekarIII and David M. Katz and Ms. Morgan H. Everett) do not receive no compensation (other than their compensation as employees of the Company) for their service as directors.

2018on the Board.


2021 Director Compensation Table

Name

  Fees Earned or
Paid in Cash(1)

($)
   All Other
Compensation
($)
   Total
($)
 

Sharon A. Decker

  $  158,000                         $158,000 

James R. Helvey, III

   156,400        156,400 

William H. Jones

   156,400        156,400 

Jennifer K. Mann

   150,000        150,000 

James H. Morgan

   176,200        176,200 

John W. Murrey, III

   150,000        150,000 

Sue Anne H. Wells

   150,000        150,000 

Dennis A. Wicker

   181,200        181,200 

Richard T. Williams

   150,000        150,000 

(1)

The amounts shown in this column represent the aggregate amounts of all fees earned or paid in cash for services as a director in fiscal 2018.


Name
Fees Earned or Paid in Cash
($)(1)
All Other Compensation
($)
Total
($)
Sharon A. Decker184,600184,600
James R. Helvey, III181,400181,400
William H. Jones181,400181,400
Umesh M. Kasbekar(2)
175,000240,000415,000
Jennifer K. Mann175,000175,000
James H. Morgan206,200206,200
John W. Murrey, III175,000175,000
Sue Anne H. Wells(3)
175,000175,000
Dennis A. Wicker221,200221,200
Richard T. Williams178,200178,200
___________

(1)The amounts shown in this column represent the aggregate amounts of all fees earned or paid in cash for services as a director in fiscal 2021.

(2)Mr. Kasbekar also serves as a consultant to the Company. The amount shown in the “All Other Compensation” column represents the fees Mr. Kasbekar earned for the advisory and consulting services he provided to the Company in fiscal 2021.

(3)Dr. Wells resigned from the Board of Directors, effective March 17, 2022.

The elements of compensation for the Company’snon-employee directors are as follows:

Basic Annual Retainer for AllNon-Employee Directors

  $150,000 

Supplemental Annual Retainer for Chairman of the Audit Committee

   15,000 

Supplemental Annual Retainer for Chairman of the Compensation Committee

   10,000 

Supplemental Annual Retainer for Lead Independent Director

   10,000 

Award for Each Committee Meeting Attended

   1,600 


Basic Annual Retainer for All Non-Employee Directors$175,000
Supplemental Annual Retainer for Chairman of the Audit Committee20,000
Supplemental Annual Retainer for Chairman of the Compensation Committee15,000
Supplemental Annual Retainer for Lead Independent Director20,000
Fee for Each Audit, Compensation and Executive Committee Meeting Attended1,600

The Compensation Committee reviews and approves the compensation of the members of the Board. In approving annual director compensation, the Compensation Committee considers recommendations of management and approves the recommendations with such modifications as the committee deems appropriate.


Under the Coca-ColaCoca‑Cola Consolidated, Inc. (formerly Coca-ColaCoca‑Cola Bottling Co. Consolidated) Director Deferral Plan,non-employee directors may defer payment of all or a portion of their annual retainer and meeting fees until they no longer serve on the Board. Deferred fees are deemed to be invested in mutual funds selected by the directors from a predetermined list of funds. WhenFor fees deferred after 2013, a director may elect to receive a cash lump sum payment or cash installment payments after the director retires or resigns, the director is entitled to receive cash payments in installments based upon theresigns. The amount of fees deferred andeach installment payment is based on the investment return on the selected investment.

investment fund(s) during the installment payment period. Fees deferred prior to 2014 are paid in a cash lump sum payment if the director’s service on the Board terminates prior to age 65. If the director retires at or after age 65, the director may elect to receive a cash lump sum payment or cash installment payments of fees deferred prior to

26


2014, with the amount of each installment payment based on an assumed return of 8% during the installment payment period.
27


Compensation Discussion and Analysis


This section explains Coke Consolidated’s executive compensation program as it relates to the following executive officers (the “named executive officers”) of the Company:


J. Frank Harrison, IIIChairman of the Board and Chief Executive Officer
David M. Katz(1)F. Scott AnthonyExecutive Vice President and Chief Financial Officer
Henry W. Flint(1)David M. KatzPresident and Chief Operating Officer
James E. Harris(2)Executive Vice President, Business Transformation and Business Services
Robert G. ChamblessExecutive Vice President, Franchise Beverage Operations
Clifford M. Deal,E. Beauregarde Fisher III(1)Former SeniorExecutive Vice President, General Counsel and Chief Financial OfficerSecretary

(1)

Mr. Katz succeeded Mr. Deal as Chief Financial Officer of the Company effective January 26, 2018. Effective as of December 31, 2018, the Board elected Mr. Katz to be the Company’s President and Chief Operating Officer and Mr. Flint to be a Vice Chairman of the Board.

(2)

Mr. Harris resigned from his employment with the Company effective December 30, 2018.


This discussion includes statements regarding financial and operating performance targets in the limited context of the Company’s executive compensation program. Investors should not evaluate these statements in any other context. These statements are not statements of management’s expectations of future results or guidance.


Executive Summary


The goals for the Company’s executive compensation program are to provide compensation that is:


competitive to attract and retain appropriate executive talent;


affordable and appropriately aligned with stockholder interests;


fair, equitable and consistent as to each component of compensation;


designed to motivate the executive officers to achieve the Company’s annual and long-term strategic and financial goals and to reward performance based on the attainment of those goals;


designed to appropriately balance risk and reward in the context of the Company’s business environment and long-range business plans;


designed to consider individual value and contribution to the Company’s success;


reasonably balanced across types and purposes of compensation, particularly with respect to fixed compensation objectives, short-term and long-term performance-based objectives and retention and retirement objectives;


sensitive to, but not exclusively reliant upon, market benchmarks; and


responsive to the Company’s succession planning objectives.


The Compensation Committee of the Board (referred to as the “Committee” in this section and the “Executive Compensation Tables” section) seeks to accomplish these goals in a way that is consistent with the purpose and core values of the Company and the long-term interests of the Company and its stockholders and employees.


In making decisions about executive compensation, the Committee relies primarily on its general experience and subjective considerations of various factors, including individual and corporate performance, the Company’s strategic business goals, and compensation survey data.data and each executive officer’s position, experience, level of responsibility, individual job performance, contributions to the Company’s corporate performance, job tenure and future potential. The Committee does not set specific targets or benchmarks for overall compensation or for allocations between different elements and types of compensation.

However, the Committee does assess whether the compensation for each of the executive officers falls within a reasonably competitive range between the 50th and 75th percentiles of companies of similar size and whether any variation above or below the range is appropriate.


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The Committee oversees the compensation program for the Company’s executive officers with the assistance of senior management. The Committee reviews, approves and determines all elements of compensation for each executive officer.


The following table lists the key elements of the Company’s 20182021 executive compensation program:


Key Elements of 20182021 Executive Compensation Program


Element

Description

Purpose

Base Salaries

Fixed cash compensation based on position, experience, level of responsibility, individual job performance, contributions to the Company’s corporate performance, job tenure and future potential.Provide a fixed, baseline level of cash compensation.

Annual Bonus Plan

Cash payment tied to performance during the fiscal year.Motivate executive officers to achieve the Company’s annual strategic and financial goals.

Long-Term Performance Plan

Cash payment tied to performance over a three-year performance period. The CEO does not participate in this plan.Promote retention and motivate executive officers to achieve the Company’s long-term strategic and financial goals.

Long-Term Performance Equity Plan

Incentive awards granted to the CEO with payouts based on the Company’s achievement of specified performance goals during the applicable performance period. Awards settled in cash, shares of Coke Consolidated Class B Common Stock or a combination of cash and shares of Coke Consolidated Class B Common Stock.Promote the best interests of the Company and its stockholders by providing the CEO with incentive compensation linked to the Company’s achievement of its long-range business plan.

CEO Performance Units

Performance-based restricted stock units granted only to CEO. Awards vest in equal annual increments over a10-year period with each annual increment tied to the Company’s annual performance.Promote long-term retention, motivate the CEO to consistently achieve the Company’s annual strategic and financial goals, and maintain an appropriate balance ofat-risk, performance-based compensation for the CEO.goals.

Officer Retention Plan

Supplemental defined benefit plan providing retirement and severance benefits.Promote retention of executive officers hired prior to March 2014 with a long-term perspective.
Long-Term Retention PlanSupplemental defined contribution plan providing retirement and severance benefits.Attract executive talent and promote retention with a long-term perspective.

Long-Term Retention Plan

Supplemental defined contribution plan providing retirement and severance benefits.Attract executive talent and promote retention with a long-term perspective.

Supplemental Savings Incentive Plan

Supplemental deferred compensation plan enabling executive officers to defer a portion of their annual salary and of their awards under the Annual Bonus Plan, the Long-Term Performance Plan and the Long-Term Performance Equity Plan.Promote retention, encourage executive officers to save for retirement and provide retirement savings in atax-efficient manner.

Other Benefits and Executive Compensation Policies

Premiums paid for lifelong-term disability and disabilitylife insurance, annual executive allowance, personal use of corporate aircraft, annual physicals and income and employment taxgross-ups.Attract and retain executive talent and enhance efficiency.


Determining Executive Compensation


Discretion and Subjective Judgment of Committee


The Committee reviews, approves and determines all elements of compensation for the executive officers.


In determining base salaries, annual and long-term incentive targets and all other matters related to executive compensation, the Committee relies primarily on its general experience and subjective considerations of various factors, including the Company’s strategic business goals, compensation survey data and each executive officer’s position, experience, level of responsibility, individual job performance, contributions to the Company’s corporate performance, job tenure and future potential.

The Committee does not set specific targets or benchmarks for overall compensation or for allocations between fixed and performance-based compensation, cash and noncash compensation or short-term and long-term compensation.


29


Annual Compensation Reviews


The Committee conducts an annual review of executive officer compensation to determine if changes are appropriate. As part of this review, management submits recommendations to the Committee for review and approval.


Management’s recommendations are determined based on an annual compensation review process conducted by senior management, including the named executive officers. This process includes reviewingthe President and Chief Operating Officer and the Executive Vice President, General Counsel and Secretary meeting with each executive officer’s supervising manager to discuss self-assessments completed by each executive officer, job performance reviews completed by each executive officer’s supervising manager, and comparative compensation data provided by management’s compensation consultant.consultant and other information relevant to determine whether to recommend any adjustments to such executive officer’s compensation. Based on this process, the President and Chief Operating Officer and the Executive Vice President, General Counsel and Secretary make specific compensation recommendations to the CEO.CEO and the Vice Chair. The CEO reviews and approvesthe Vice Chair review and approve the compensation recommendations for all executive officers, including the named executive officers, before they are submitted to the Committee.


Following a review of management’s recommendations, the Committee approves the compensation recommendations for the executive officers with any modifications the Committee deems appropriate. The Committee may also adjust compensation for specific individuals at other times during the fiscal year.


Role of Compensation Consultants and Market Analysis


Management retained Korn Ferry to assist with an overall review of the executive compensation program and to provide general advice and counsel regarding various executive and director compensation matters. During the first quarter of 2018,fiscal 2021, Korn Ferry completed a comparative study of the Company’s executive compensation program relative to peer companies and survey data, which was considered by the Committee in connection with its decisions regarding compensation for 2018fiscal 2021 (the “2018“2021 Executive Compensation Review”). AIn fiscal 2021, a Korn Ferry representative attended the 2018 CommitteeCommittee’s meetings and also met in executive session with the Committee.


The 1413 peer group companies used for the 20182021 Executive Compensation Review were all publicly traded companies similar in size to the Company and in the food and beverage industry. The peer group consisted of the following companies:

Company Name

2017
2020 Net
Reported Revenues
($ in billions)

Brown-Forman Corporation

$3.2 3.461

Constellation Brands, Inc.

7.68.615

Cott Corporation

2.3

Dr Pepper Snapple Group, Inc. (1)

6.7

Flowers Foods, Inc.

3.94.388

Keurig Dr Pepper Inc.

11.618
Lancaster Colony Corporation

1.21.467

McCormick & Company, Incorporated

4.85.601

Mead Johnson NutritionMolson Coors Beverage Company(2)

3.79.654

Molson Coors Brewing Company

11.0

Monster Beverage Corporation

3.44.599

Seneca Foods Corporation

Post Holdings, Inc.
1.36.227

Snyder’s Lance, Inc.

Primo Water Corporation
2.21.954

Sanderson Farms, Inc.

4.800
The Hain Celestial Group, Inc.

2.51.970

TreeHouse Foods, Inc.

            6.3            4.350

Coke Consolidated

5.007

Coke Consolidated

Median
4.34.599

Median

Average
3.4

Average

4.3

(1)

Dr Pepper Snapple Group, Inc. changed its name to Keurig Dr Pepper Inc. effective July 9, 2018 in connection with a merger transaction effective on that date with Keurig Green Mountain, Inc.

5.285

(2)

Reckitt Benckiser Group plc acquired Mead Johnson Nutrition Company on June 15, 2017. The revenue shown above for Mead Johnson Nutrition Company is 2016 revenue.


30


Management and the Committee used the studiesKorn Ferry study and other publicly available compensation surveys and data as a point of reference to assess whether the compensation for each of the executive officers iswas within a reasonably competitive range between the 40th50th and 75th75th percentiles of companies of similar size and whether any variation above or below the range iswas appropriate.


Base Salaries


Base salaries are the foundation of the Company’s executive compensation program. They provide a fixed, baseline level of cash compensation based on each executive officer’s position, experience, level of responsibility, individual job performance, contributions to the Company’s corporate performance, job tenure and future potential. Base salary levels also impact amounts paid under other elements of the Company’s executive compensation program, including annual bonuses, long-term performance awards and retirement benefits.


The Committee approved the following adjustments ofto the named executive officers’ base salaries effective April 1, 2018:

Name

  2017
    Base Salary    
   2018
    Base Salary    
   % Increase

Mr. Harrison

  $1,107,250   $1,129,395     2.0%

Mr. Katz

  $595,125   $625,000     5.0%

Mr. Flint

  $849,750   $866,745     2.0%

Mr. Harris

  $595,125   $625,000     5.0%

Mr. Chambless

  $595,125   $625,000     5.0%

Mr. Deal(1)

  $500,000    N/A   N/A

(1)

Mr. Deal retired from employment with the Company effective February 15, 2018, prior to the date of the 2018 base salary adjustments.

March 22, 2021:


Name2020 Base Salary2021 Base Salary% Increase
Mr. Harrison$1,186,571$1,234,0334.0%
Mr. Anthony$ 538,125$ 551,5782.5%
Mr. Katz$ 770,000$ 865,00012.3%
Mr. Chambless$ 656,641$ 673,0572.5%
Mr. Fisher$ 588,350$ 603,0592.5%

The base salary adjustments for the named executive officers, other than Messrs. Harrison and Katz, were in line with the 2.0%2.5% target merit salary increase for the Company’s senior officers. Messrs. Katz, Harris and Chambless receivedThe Committee awarded Mr. Harrison an above-target increasesbase salary increase in viewrecognition of the growthCompany’s performance in fiscal 2020 and the value of his long experience with the Company.Mr. Katz received an above-target base salary increase in recognition of his leadership in helping drive outstanding performance in fiscal 2020 and to ensure his compensation is competitive with the market and to provide an incentive for him to remain employed with the Company and continue to provide the resulting expansionCompany the benefit of their duties and responsibilities. The Committee believeshis extensive experience within the base salaries in the table above for 2018 were within a reasonable range of base salaries for comparable executive talent.

Coca‑Cola system.


Annual Bonus Plan


All of the named executive officers participate in the Company’s Annual Bonus Plan. The Company’s Annual Bonus Plan provides each executive officer the opportunity to receive an annual cash award based on the achievement of corporate performance goals and individual performance.


The formula for computing annual bonus payouts is as follows:


Base Salary

x

x

Target Bonus
Percentage
(% of Base Salary)

x

x

Overall Goal
Achievement Factor


(%)

x

x

Individual
Performance Factor

(%)

=

=

Bonus Award


Earned


Target Bonus Percentage


In the first quarter of each fiscal year, the Committee approves a target bonus percentage for each executive officer, expressed as a percentage of base salary. Target bonus percentages are determined based on each executive officer’s position and level of responsibility.


31


The target bonus percentages for the named executive officers for 2018fiscal 2021 were as follows:


Name

2018
2021 Target
Bonus Percentage
(% of Base Salary)

Mr. Harrison

100%

Mr. Katz

Anthony
75%

Mr. Flint

Katz
100%

Mr. Harris

Chambless
75%

Mr. Chambless

Fisher
75%

Mr. Deal(1)

(1)

Mr. Deal was not eligible for a bonus award for 2018, because he retired from employment with the Company effective February 15, 2018.


The target bonus percentages for the named executive officers (other than Messrs. Katz, Harris and Chambless) remained unchanged from 2017fiscal 2020 as a percentpercentage of base salary. The target bonus percentages for Messrs. Katz, Harris and Chambless increased to 75% (from 70%) in recognition of the growth of the Company and the resulting expansion of their duties and responsibilities.


Overall Goal Achievement Factor


The overall goal achievement factor is calculated based on the Company’s achievement of annual corporate performance goals determined for each performance measure under the Annual Bonus Plan. The target performance goal for each performance measure was in each case equal to or greater than the target performance in the Company’s 2018fiscal 2021 operating plan. The following table summarizes the performance measures and related corporate performance goals approved by the Committee for 2018:

fiscal 2021:

Performance Goals

Performance Measure

WeightThresholdTargetMaximum
EBIT40%$230.0 million$270.0 million$300.0 million

Earnings Before Interest and Taxes

Free Cash Flow
75%40%$110.0 40.0 million$140 70.0 million$170100.0 million

Net Debt Reduction (Increase)

Revenue
15%20%($114.3) million$(39.3) million 4.757 billion$35.7 million 4.895 billion

Revenue

10%$4.342 4.941 billion$4.742 billion$5.142 billion


The Committee selected Earnings Before InterestEBIT, Free Cash Flow and Taxes, Net Debt Reduction and Revenue (each, as defined below) as the performance measures for 2018fiscal 2021 because the Committee believes the achievement of these goals is consistentRevenue performance measure, together with the long-term interestsprofitability performance measures, encourage senior management to grow top-line revenue with a strong emphasis on profitability and generation of free cash flow. While both EBIT and Free Cash Flow measure profitability, EBIT measures the current year’s operating profitability, taking into account all cash and non-cash expenses other than interest and taxes. Free Cash Flow, on the other hand, measures the Company’s ability to generate sufficient profit to fund spending on equipment and assets as well as changes in working capital which will support the generation of profit in future years. The Committee chose to use both profitability measures to provide a balanced assessment of the Company’s stockholders.current profitability and its ability to sustain profitability over the longer term. There were no changes from 2017fiscal 2020 to 2018fiscal 2021 in the respectiverelative weights assigned to the performance measures.


The performance measures are defined as follows:


EBIT” is the acronym for Earnings Before Interest and Taxes”Taxes and means income from operations determined on a consolidated basis in accordance with U.S. generally accepted accounting principles (“GAAP”);


Net Debt Reduction”Free Cash Flow”(1) means the change in “Net Debt” from the beginning of the fiscal year to the end of the fiscal year. The term “Net Debt” means the obligations of Coke Consolidated and its subsidiaries under long-term debt and capitalobligations under financing leases (including any(both current maturities), lessand noncurrent) net of cash short-term investments and marketable securities, all determined on a consolidated basis in accordance with GAAP;cash equivalents; and


“Revenue” means net sales revenue determined on a consolidated basis in accordance with GAAP.

__________

(1)Free Cash Flow is a non-GAAP financial performance measure used solely for evaluating the Company’s performance in connection with the determination of the amount of incentive compensation earned under the 2021
32


Annual Bonus Plan. Non-GAAP financial measures are not an alternative for the Company’s reported results prepared in accordance with GAAP.

The Committee also approvesapproved the threshold, target and maximum performance goals for each performance measure under the 2021 Annual Bonus Plan. If the threshold goal is not achieved for a given measure, there iswill be no payout on that measure. Increasingly larger payouts arewill be awarded for levels of achievement between the threshold and maximum performance goals.


The following table summarizes the payout range for each performance goal:


Performance
Goal Achievement

Payout
Percentage

Less than threshold

0%

Threshold to target

50% - 99%

Target to maximum

100% - 149%

Maximum and greater

150%


In accordance with the terms of the Annual Bonus Plan, in determining the overall goal achievement factor, the Committee may make adjustments to the actual levels of achievement under each corporate performance measure to ensure that each corporate performance measure reflects the Company’s normalized operating performance in the ordinary course of business. In general, these potential adjustments relate to unplanned or unanticipated events and nonrecurring system transformation items. An exampleExamples of such adjustments would be themark-to-market adjustments required on the Company’s hedges for certain commodities such as fuel and aluminum.

aluminum and costs related to supply chain optimization efforts. In addition, Revenue is adjusted to exclude sales to other bottlers, because those sales are the result of supply chain decisions made by a national product supply group comprised of The Coca‑Cola Company and certain regional producing Coca‑Cola bottlers (including the Company) and not by Company management. Adjustments to EBIT, Free Cash Flow and Revenue in fiscal 2021 totaled $3.3 million, $7.0 million and $(347.2) million, respectively. The adjustment to Revenue was comprised solely of sales to other bottlers.


The following table reflects the calculation of the overall goal achievement factor for 2018:

Performance Measure

  

Weight

  Target
Performance
Goal
   

Adjusted
Goal
Achievement

   

Payout
Percentage

  

Weighted
Payout
Percentage

Earnings Before Interest and Taxes

   75%  $140.0 million   $127.6 million    75.0%  56.25%  

Net Debt Reduction (Increase)

   15%  $(39.3) million   $21.8 million    140.0%  21.00%  

Revenue

   10%  $4.742 billion   $4.705 billion    95.0%  9.50%  
        

 

Overall Goal Achievement Factor

        86.75%  

fiscal 2021:


Performance MeasureWeightTarget Performance GoalAdjusted Goal AchievementPayout PercentageWeighted Payout Percentage
EBIT40%$270.0 million$442.4 million150.0%60.0%
Free Cash Flow40%$ 70.0 million$312.9 million150.0%60.0%
Revenue20%$ 4.895 billion$ 5.216 billion150.0%30.0%
Overall Goal Achievement Factor150.0%

Individual Performance Factor


The Committee setsdetermines the individual performance factor for each named executive officer during the first quarter of each fiscal year based on its subjective judgment of the named executive officer’s performance for the prior fiscal year, including consideration of the named executive officer’s annual performance evaluation, special projects the executive may bewas assigned during the fiscal year and management’s recommendations. The target individual performance factor is 1.0; the maximum individual performance factor is 1.5.

For fiscal 2021, the Committee assigned above-target individual performance factors ranging from 1.3 to 1.4 to the named executive officers in view of their successful management of numerous challenges faced by the business during the fiscal year which enabled the Company to achieve above-maximum performance of all of the Annual Bonus Plan goals.These efforts included helping lead the Company through the challenges caused by the COVID-19 pandemic, including labor shortages and supply chain constraints.


33


Annual Bonus Calculation


Based on the Committee’s determinations as described above, the bonus amounts paid to the named executive officers for 2018fiscal 2021 were calculated as follows:

Name

  Base
Salary
   x  Target
Bonus Percentage
(% of Base Salary)
 x  Overall Goal
Achievement
Factor
 x  Individual
Performance
Factor
  =  Bonus
Award
Earned
 

Mr. Harrison

  $1,129,395   x  100% x  86.75% x  1.0  =  $979,750 

Mr. Katz

  $625,000   x    75% x  86.75% x  1.1  =  $447,305 

Mr. Flint

  $866,745   x  100% x  86.75% x  1.0  =  $751,901 

Mr. Harris

  $625,000   x    75% x  86.75% x  1.0  =  $406,641 

Mr. Chambless

  $625,000   x    75% x  86.75% x  1.0  =  $406,641 

Mr. Deal(1)

                $0 

(1)

Mr. Deal was not eligible for a bonus award for 2018, because he retired from employment with the Company effective February 15, 2018.


NameBase SalaryxTarget Bonus Percentage
(% of Base Salary)
xOverall Goal Achievement FactorxIndividual Performance Factor=Bonus Award Earned
Mr. Harrison$1,234,033x100%x150.0%x1.3=$2,406,365
Mr. Anthony$ 551,578x75%x150.0%x1.3=$ 806,683
Mr. Katz$ 865,000x100%x150.0%x1.4=$1,816,500
Mr. Chambless$ 673,057x75%x150.0%x1.3=$ 984,345
Mr. Fisher$ 603,059x75%x150.0%x1.3=$ 881,973

Long-Term Performance Plan


The Long-Term Performance Plan delivers a targeted percentage of base salary to each participant based on the achievement of long-term goals of the Company. The Long-Term Performance Plan is offered to the executive officers and other key employees. A three-year performance cycle is generally established each fiscal year for determining compensation under the Long-Term Performance Plan.


The Committee approved the Long-Term Performance Plan to promote retention of executive officers and other key employees, increase the proportion of their total performance-based compensation, and provide an incentive to achieve the Company’s long-term strategic and financial goals.


The general formula for computing awards under the Long-Term Performance Plan is as follows:


Target Award

x

Long-Term


Performance Factor


(%)

=Award Earned

Award

Earned

2018


2021 Long-Term Performance Plan


In the first quarter of 2018,fiscal 2021, the Committee established the Long-Term Performance Plan for the 2018-2020fiscal 2021 - fiscal 2023 three-year performance period (the “2018“2021 Long-Term Performance Plan”).


The Committee approved target awards under the 20182021 Long-Term Performance Plan based on its consideration of each executive officer’s base salary, position and level of responsibility, succession planning considerations, the Company’s historical grant practices and market benchmark data provided by Korn Ferry. Payouts with respect to the target awards will be made in early 2021fiscal 2024 depending on the Company’s achievement of specified averagecorporate performance goals during the three-year performance period.


34


The following table reflects the target awards granted to the named executive officers under the 20182021 Long-Term Performance Plan:

  2018 Long-Term Plan Target Awards   

Name

  % of
    Base Salary    
     $ Amount     

Mr. Katz

    75% $468,750    

Mr. Flint

  100% $866,745    

Mr. Harris

    75% $468,750    

Mr. Chambless

    75% $468,750    

Mr. Deal(1)

  N/A  N/A    

(1)

Mr. Deal was not eligible to participate in the 2018 Long-Term Plan, because he retired from employment with the Company effective February 15, 2018, prior to the date the target awards were granted.


2021 Long-Term Performance Plan Target Awards
Name% of Base Salary$ Amount
Mr. Anthony75%$ 413,684
Mr. Katz150%$1,297,500
Mr. Chambless75%$ 504,792
Mr. Fisher75%$ 452,294

The target awardsaward percentages for the named executive officers (other than Messrs. Katz, Harris and Chambless)Mr. Katz) remained unchanged from 2017fiscal 2020 as a percentpercentage of base salary. The target percentagesaward percentage for Messrs.Mr. Katz Harris and Chambless increased to 75%150% (from 70%100%) in recognition of his base salary to account for his continued successful leadership, to ensure his compensation is competitive with the growth ofmarket and serves as an important retention incentive and to further incentivize him to cause the Company and the resulting expansion of their duties and responsibilities. Mr. Harrison does not participate in the 2018 Long-Term Plan due to his participation in the Long-Term Performance Equity Plan described below.

achieve its long-term objectives.


The long-term performance factor is calculated based on the Company’s achievement of average annual corporate performance goals during the three-year performance period. The following table summarizes the corporate performance measures and weights approved by the Committee for the 20182021 Long-Term Performance Plan:


Performance Measure

Weight

Average Earnings Per Share

Leverage Ratio
40%30%

Average Debt/Operating Cash Flow

EBIT
40%50%

Average Return on Total Assets

EBIT Margin
10%

Average Revenue

10%20%


The 2021 Long-Term Performance Plan includes Leverage Ratio, EBIT and EBIT Margin (each, as defined below) weighted 30%, 50% and 20%, respectively, as performance measures. The Committee selected Earnings Per Share, Debt/Operating Cash Flow, Returnincluded Leverage Ratio as a performance measure to encourage senior management to focus on Total Assetsthe Company’s debt levels. The Committee believes the EBIT and Revenue as theEBIT Margin performance measures underfocus senior management on enhancing the 2018 Long-Term Plan, becauseefficiency and quality of earnings along with the profitability from operations. The Committee believes the achievement of goals with respect to all of these measures is consistent with the long-term interests of the Company’s stockholders.


The performance measures are defined as follows:


Earnings Per Share”Leverage Ratio”(1) means diluted net income per share of Common Stock determined by dividing (i) net income by (ii) the weighted average number of shares of Common Stock outstanding, all determined on a consolidated basis in accordance with GAAP;

“Debt/Operating Cash Flow” means (i) long-term debt and obligations under capitalfinancing leases (including the(both current portion thereof)and noncurrent) less cash short-term investments and marketable securitiescash equivalents, divided by (ii) the sum of (1) income from operations, plus (2) depreciation and amortization, all determined on a consolidated basis in accordance with GAAP;


Return on Total Assets”EBIT” is the acronym for Earnings Before Interest and Taxes and means (i) net income divided by (ii) average total assets as of the beginning and end of a fiscal year, allfrom operations determined on a consolidated basis in accordance with GAAP; and


Revenue”EBIT Margin” means net sales revenuethe percentage determined by dividing EBIT by Revenue (as defined in the description of the Annual Bonus Plan beginning on page 31).
__________

(1)Leverage Ratio is a consolidated basisnon-GAAP financial performance measure that will be used solely for evaluating the Company’s performance in connection with the determination of the amount of incentive compensation earned under the 2021 Long-Term Performance Plan. Non-GAAP financial measures are not an alternative for the Company’s reported results prepared in accordance with GAAP.


The Committee approved the threshold, target and maximum performance goals for each performance measure under the 20182021 Long-Term Performance Plan. The target performance goals are set at a level believed by management to be
35


reasonably achievable. The economic and business environment facing the Company remains challenging and therefore the Company’s ability to achieve the target goals under the 20182021 Long-Term Performance Plan is uncertain.


If the threshold goal is not achieved for a given measure, there will be no payout on that measure. Increasingly larger payouts will be awarded for levels of achievement between the threshold and maximum performance goals.


The following table summarizes the payout range for each performance goal:


Performance Goal Achievement

Payout
Percentage

Less than threshold

0%

Threshold to target

50% - 99%

Target to maximum

100% - 149%

Maximum and greater

150%


In accordance with the terms of the Long-Term Performance Plan, in determining the long-term performance factor, the Committee may make adjustments to the actual levels of achievement under each corporate performance measure to ensure that each corporate performance measure reflects the Company’s normalized operating performance in the ordinary course of business. In general, these potential adjustments relate to unplanned or unanticipated events and nonrecurring system transformation items. An exampleExamples of such adjustments would be themark-to-market adjustments required on the Company’s hedges for certain commodities such as fuel and aluminum.

aluminum and costs related to supply chain optimization efforts.


Awards, if any, under the 20182021 Long-Term Performance Plan will be paid in early 2021fiscal 2024 based on the Company’s audited consolidated financial results for fiscal years 20182021 through 2020.fiscal 2023 and any adjustments made by the Committee. Consistent with the Company’s historical practice of compensating executive officers (other than the CEO) in cash, the awards will be paid in cash instead of equity due to the limited number of shares of Coke Consolidated stock held by stockholders who are not affiliates of the Company and the limited trading volume of Coke Consolidated Common Stock.

2016


2019 Long-Term Performance Plan


In the first quarter of 2016,fiscal 2019, the Committee established the Long-Term Performance Plan for the 2016-2018fiscal 2019 - fiscal 2021 three-year performance period (the “2016“2019 Long-Term Performance Plan”). Awards under the 20162019 Long-Term Performance Plan were paid in early 2019fiscal 2022 based on the Company’s audited consolidated financial results for fiscal years 20162019 through 2018.fiscal 2021 and the adjustments made by the Committee described below. The awards were calculated as follows:

Name

  2016 Long-Term
Plan
Target Awards
   x   Long-Term
Performance Factor
 =   Award Earned 

Mr. Katz

  $402,500    x   102%  =   $410,550 

Mr. Flint

  $825,000    x   102%  =   $841,500 

Mr. Harris

  $402,500    x   102%  =   $410,550 

Mr. Chambless

  $402,500    x   102%  =   $410,550 

Mr. Deal(1)

  $270,000    x   102%  =   $183,600 

(1)

The award earned by Mr. Deal was prorated because he terminated employment during the three-year performance period. Mr. Deal, who retired on February 15, 2018, received 24/36 of the full award.


Name
2019 Long-Term
Performance Plan
Target Awards
xLong-Term
Performance Factor
=Award Earned
Mr. Anthony$315,000x150.0%=$ 472,500
Mr. Katz$700,000x150.0%=$1,050,000
Mr. Chambless$480,469x150.0%=$ 720,703
Mr. Fisher$430,500x150.0%=$ 645,750


36


The following table reflects the calculation of the long-term performance factor under the 20162019 Long-Term Performance Plan:

Performance Measure

  

Weight

  Target
Performance
Goal
  

Adjusted

Goal

Achievement

  

Payout

Percentage

  

Weighted

Payout

Percentage

 

Average Earnings Per Share

   40%  $5.79  $8.15   150.0%   60.0% 

Average Debt/Operating Cash Flow

   40%   2.45   2.58   50.0%   20.0% 

Average Return on Total Assets

   10%   2.93  4.03  150.0%   15.0% 

Average Revenue

   10%  $2.674 billion  $2.648 billion   70.0%   7.0% 
      

 

 

 

Overall Goal Achievement Factor

       102.0% 


Performance MeasureWeightTarget Performance GoalAdjusted Goal AchievementPayout PercentageWeighted Payout Percentage
Leverage Ratio50%2.961.81150.0%75.0%
EBIT30%$167.3 million$315.2 million150.0%45.0%
EBIT Margin20%3.36%6.07%150.0%30.0%
Overall Goal Achievement Factor150.0%

In accordance with the terms of the Long-Term Performance Plan, in determining the long-term performance factor, the Committee made adjustments to the actual levels of achievement under each corporate performance measure to ensure that each corporate performance measure reflected the Company’s normalized operating performance in the ordinary course of business.

CEO Performance Units

The Committee awarded 400,000 Adjustments to average Leverage Ratio, average EBIT and average EBIT Margin totaled $(88.0) million, $4.1 million and $(15.6) million, respectively. In general, these adjustments related to unplanned or unanticipated events and nonrecurring items. Examples of such adjustments included the following: (i) nonrecurring expenses directly related to the System Transformation, (ii) impacts of certain accounting changes made during the performance units to Mr. Harrison,period, (iii) mark-to-market adjustments required on the Company’s Chairmanhedges for certain commodities such as fuel and CEO, in 2008. The award was madealuminum, (iv) costs related to maintain Mr. Harrison’s total compensation andat-risk compensation at competitive levels and provide a retention incentive through 2018.

The Committee designedsupply chain optimization efforts, (v) results of extra days during fiscal 2020, (vi) consideration paid for the award to be payable in Coke Consolidated Class B Common Stock:

due to Mr. Harrison’s unique position within the Company and the Coca-Cola system;

to enhance the Company’s flexibility to make acquisitions with stock without impairing the Company’s favorable ownership and control structure;

to further align Mr. Harrison’s interests with thoseacquisition of the Company’s stockholders; and

in recognition of the Company’s historical practices for Mr. Harrison’s compensation.

Each performance unit represents the right to receive one share of Coke Consolidated Class B Common Stock based on the achievement of specified corporate performance goalsnoncontrolling interest, (vii) deferred payroll taxes under the Annual Bonus Plan. For each of fiscal years 2009 through 2018, up to 40,000 performance units may vest in accordance with the following formula:

40,000

x

Overall Goal Achievement Factor under

Annual Bonus Plan

(Maximum = 100%)

=

Vested Performance Units

The following reflects the calculation of vested performance units for fiscal 2018:

Name

  Vesting
Target
  x  

Overall Goal
Achievement Factor
(Maximum 100%)

 =  

Vested
Performance
Units

J. Frank Harrison, III

   40,000  x  86.75% =  34,700

The value realized by Mr. Harrison upon vesting of the 34,700 performance units was $8,620,174 based on the closing price of Coke Consolidated Common Stock of $248.42 on March 5, 2019.

The overall goal achievement factor under the Annual Bonus Plan for 2018 was 86.75% (see pages 33Coronavirus Aid, Relief and 34 for a discussion of the overall goal achievement factor, including the corporate performance measuresEconomic Security Act and goals used for determining the overall goal achievement factor). For purposes of calculating the number of performance units that vest in a given year, the overall goal achievement factor is limited to 100%.

If fewer than 40,000 performance units vest for any annual performance period, Mr. Harrison will automatically forfeit the unvested portion of the units for that performance period. Mr. Harrison vested in 34,700 performance units for the 2018 annual performance period and forfeited 5,300 performance units.

The award agreement does not provide for income tax reimbursements. If requested by Mr. Harrison, a portion of the award will be settled in cash as necessary to satisfy maximum statutory tax withholding requirements.

(viii) certain financing lease obligations.


Long-Term Performance Equity Plan

The performance unit award to


Mr. Harrison expired atparticipates in the end of 2018. In 2018, the Committee and the Company’s stockholders approved a Long-Term Performance Equity Plan to succeed the performance unit award.Plan. The Long-Term Performance Equity Plan will enablepermits the Committee to design and award incentive compensation to Mr. Harrison based on the Company’s achievement of performance goals that are reflective of the Company’s long-range plan.long-term strategic and financial goals. Awards granted to Mr. Harrison under the Long-Term Performance Equity Plan will beare earned based on the Company’s attainment during a performance period of performance measures specified by the Committee.Committee during a performance period. Mr. Harrison may elect to have awards earned under the Long-Term Performance Equity Plan settled in cash, and/or shares of Class B Common Stock or a combination of cash and shares of Class B Common Stock.


In March 2018,February 2021, the Committee approved a targetan incentive award of $5,850,000 to Mr. Harrison under the Long-Term Performance Equity Plan with a target value of $6,700,000 for the 2018-2020fiscal 2021 - fiscal 2023 three-year period.performance period (the “2021 Long-Term Performance Equity Plan”). The performance measures and threshold, target and maximum levels of performance and weightings for the incentive award under the 2021 Long-Term Performance Equity Plan are identical to the performance measures and threshold, target and maximum levels of performance and weightings for awards under the 20182021 Long-Term Performance Plan described above. The amount of the incentive award earned will be determined by the Committee and paid to Mr. Harrison in early 2021fiscal 2024 based on the Company’s audited consolidated financial results for fiscal years 20182021 through 2020fiscal 2023 and any adjustments made by the Committee.

In the first quarter of fiscal 2019, the Committee approved an incentive award to Mr. Harrison under the Long-Term Performance Equity Plan for the fiscal 2019 - fiscal 2021 three-year performance period (the “2019 Long-Term Performance Equity Plan”). The performance measures and threshold, target and maximum levels of performance and weightings for the award under the 2019 Long-Term Performance Equity Plan were identical to the long-term performance factormeasures and will be paid in cash, in Class B Common Stock or in a combinationthreshold, target and maximum levels of cashperformance and Class B Common Stock, as electedweightings for the awards under the 2019 Long-Term Performance Plan described above. The amount of the incentive award earned by Mr. Harrison.

Harrison under the 2019 Long-Term

37


Performance Equity Plan was calculated as shown in the table below. Mr. Harrison elected to receive the incentive award in cash.

Name2019 Long-Term Performance Equity Plan AwardxOverall Goal Achievement Factor=Bonus Award Earned
Mr. Harrison$6,200,000x150.0%=$9,300,000

Officer Retention and Long-Term Retention Plans


Historically, the Committee has emphasized retention as a key objective of the Company’s executive compensation program. The Company maintains two supplemental retirement plans—the Officer Retention Plan (the “ORP”) and the Long-Term Retention Plan (the “LTRP”)—for the purpose of attracting and retaining executive talent until retirement and promoting a long-term perspective. These plans are also provided in light of the Company’s historical practice of not using equity as a significant component of compensation (except for the CEO). The material terms of the ORP and the LTRP are described on pagespage 46 and beginning on page 48, 50 and 51.

respectively.


Mr. Harrison ceased accruing supplemental retirement benefits under the ORP when he attained age 60. For participants who continue employment past age 60, in 2014. Mr. Harrison will commence receiving his accrued ORP benefit following his retirement from the Company. The ORP does not provide for any interest accrual or actuarial increase if payment of an ORPthe participant’s fully accrued retirement benefit is deferred due to continuedduring the period they continue employment past age 60. Without accruals under the ORP, Mr. Harrison’s total compensation would have fallen well below the target compensation level set by the Committee for the Company’s senior officers.

To fairly compensate Mr. Harrison at the target compensation level and to provide a retention incentive for Mr. Harrison to remain employed with the Company, the Committee approved discretionary annual contributions to Mr. Harrison’s SSIP (as defined below) account of $1.0 million for two years beginning in 2015. The discretionary contributions also compensated Mr. Harrison for the time value of the deferred payment of his ORP benefit while he remains employed with the Company. The Committee continues to believe Mr. Harrison’s knowledge and experience and his strong relationships with The Coca-Cola Company, other independent bottlers and beverage industry leaders make his continued leadership essential. For this reason, the Committee approved discretionary annual contributions to Mr. Harrison’s SSIP account of $1.03 million for three years beginning in 2017.

60.


Supplemental Savings Incentive Plan


The Supplemental Savings Incentive Plan (the “SSIP”) allows the executive officers to defer a portion of their annual salary and of their awards under the Annual Bonus Plan, the Long-Term Performance Plan and the Long-Term Performance Equity Plan. The Company may matchcurrently matches up to 50% of the first 6% of base salary deferred.deferred into the SSIP. The Company may also make additional discretionary contributions to participants’ SSIP accounts.

In connection with his recruitment by the participants’ accounts.

Company and in lieu of any awards under the ORP or the LTRP, the Committee approved annual discretionary contributions to the SSIP account of Mr. Anthony of $100,000 for each of fiscal 2019 through fiscal 2023. In fiscal 2020, the Committee approved additional annual discretionary contributions to the SSIP account of Mr. Anthony of $50,000 for each of fiscal 2020 through fiscal 2023. The annual discretionary contributions are subject to his continued employment with the Company.


Prior to 2006, participants could elect to receive a fixed annual return of up to 13% on their account balances. This election provided participants with an above-market rate of return and resulted in a long-term fixed liability for the Company that was not contingent on its corporate performance. For these reasons, the Committee eliminated the option to receive a fixed rate of return for all deferrals and Company contributions made on or after January 1, 2006. The fixed rate of return option was not eliminated for deferrals and Company contributions made before January 1, 2006. The material terms of the SSIP are described beginning on page 49.

47.


Other Benefits and Executive Compensation Policies


Pension Plan


The Company maintains a traditional, tax-qualified defined benefit pension plan.plan (the “Pension Plan”) for certain non-union employees, including certain of the named executive officers. Effective June 30, 2006, no new participants may become eligible to participate in the planPension Plan and the benefits under the planPension Plan for existing participants, including the named executive officers, were frozen. Messrs. Anthony, Katz and HarrisFisher do not participate in the pension planPension Plan because their employment with the Company began after June 30, 2006.


38


401(k) Savings Plan


The Company maintains a tax qualifiedtax-qualified defined contribution plan (the “401(k) Savings Plan”) with a cash or deferred arrangement under Section 401(k) of the Internal Revenue Code for substantially all of its employees who are not part of collective bargaining agreements, including the named executive officers. Employee elective deferral contributions to the 401(k) planSavings Plan are made on apre-tax basis. Contributions by the named executive officers basis and are limited bysubject to contribution limitations in the Internal Revenue Code.

The Company currently matches up to 100% of the first 4% of base salary deferred under the 401(k) Savings Plan. The Company may make an additional discretionary contribution equal to 100% of an additional 1% of base salary deferred under the 401(k) Savings Plan. The Company funded all of the discretionary matching contribution for fiscal 2021.


Severance and Change ofin Control


The Company’s senior executive officers, including the named executive officers, do not have employment agreements, but they are entitled to certain payments under the various plans described in this section in

connection with a termination of employment or a change ofin control of the Company. With respect to termination of employment, each executive officer is entitled to certain payments upon termination without cause, voluntary resignation or termination due to death or disability. The terms of the severance provisions are described beginning on page 51.

50.


Change ofin control benefits are provided to ensure that, in the event of a friendly or hostile change ofin control, the Company’s executive officers will be able to advise the Board about the potential transaction, without being unduly influenced by personal considerations, such as fear of losing their jobs as a result of a change ofin control.


The Committee does not consider the change ofin control provisions in determining the forms or amounts of other compensation. The terms of the change ofin control provisions are described beginning on page 51.

50.


Personal Benefits


The Company provides personal benefits to the named executive officers that management and the Committee believe are reasonable, competitive and consistent with the Company’s overall objective of attracting and retaining executive talent. The Committee believes the value of providing these benefits to the named executive officers outweighs the cost of the benefits. The cost of these benefits to Coke Consolidated is reflected under Allin the “All Other Compensation (Column (g)) inCompensation” column of the 2021 Summary Compensation Table on page 41.


Each of the named executive officers is provided with an annual executive allowance. Each named executive officer has the flexibility to keep or spend the allowance and is not required to report to the Company how the allowance is spent. The Committee made this change to:

Company provides the annual executive allowance to minimize decisions regarding the types of benefits provided;

giveprovided, provide the named executive officers choice and flexibility;

flexibility and fix the Company’s expenses with respect to these types of benefits; and

benefits.

eliminate inequity among the named executive officers.


Each of the named executive officers received an annual executive allowance for 2018.fiscal 2021. The amount of the allowance was $45,000 for Mr. Harrison, $35,000 for Mr. Flint and $25,000 for each of the other named executive officers (other than Mr. Deal who received $12,500 due to his retirement from the Company effective February 15, 2018).Messrs. Katz and Chambless and $15,000 for Messrs. Anthony and Fisher. These amounts were determined based on the Company’s average annual average costs of providing historical personal benefits that were replaced by the annual executive allowance, including the costs of prior income tax reimbursements paid in connection with the historical benefits.

reimbursements.


The Company continues to pay long-term disability and life insurance premiums for the named executive officers, including life insurance premiums on some policies that were purchased to replace terminated split-dollar life insurance arrangements.

officers.


The Board requires the CEO to use the Company’s corporate aircraft whenever reasonable for both business and personal travel. This benefit increases the level of safety and security for Mr. Harrison and his family. Making the aircraft available to Mr. Harrison also allows him to efficiently and securely conduct business during both business and personal flights and eliminates the inefficiencies of commercial travel. The Board believes that the value of making the aircraft available to Mr. Harrison and his family, in terms of convenience, security and saving time, results in an efficient form of compensation for Mr. Harrison.


39


Other executive officers may use the Company’s corporate aircraft for personal purposes with Mr. Harrison’s permission and subject to the oversight of the Committee and the Board. Depending on availability, family members of executive officers may travel on the corporate aircraft to accompany executives on business. There is nominal or no incremental cost to the Company for these passengers.


The Company purchases tickets to cultural, sporting and other entertainment events for business development and network building purposes and to support these activities in the communities in which we operate. Our employees, including the executive officers, may make personal use of any tickets that are not otherwise being used for business purposes. The Company incurs no or de minimis incremental cost in connection with the executive officers’ personal use of the tickets, and the Committee believes attendance at these events by our employees, including the executive officers, enhances the Company’s profile in the communities in which we operate.

For certain elements of compensation, the Company also pays income and employment taxgross-ups to provide the full benefit of the compensation.


Tax and Accounting Considerations


The Committee considers the tax and accounting effects of compensation elements when designing the Company’s incentive and equity compensation plans. In order to maintain flexibility in compensating executive officers, however, the Committee has not adopted a policy that all compensation must be deductible for federal income tax purposes.

Prior to its amendment by tax legislation enacted in December 2017,


Under Section 162(m) of the Internal Revenue Code, limitedas amended by the deductibilityTax Cuts and Jobs Act ofnon-performance-based 2017, the Company may not deduct compensation in excess of $1.0 million paid to a named executive officer (other than the principal financial officer) to the extent the compensation exceeded $1 million“covered individuals” (as defined in any year. There was an exception to the deduction limitation for “performance-based” compensation. The Committee designed the Annual Bonus Plan, the Long-Term Performance Plan and the CEO’s performance unit award to qualify the compensation paid toSection 162(m) which includes all of the named executive officers under the plans as performance-based compensation and thereby maximize the deductibility of the compensation paid.

The December 2017 tax legislation expanded the number of individuals covered by Section 162(m) of the Internal Revenue Code and eliminated the exception to the deduction limitation for performance-based compensation effective beginning in the Company’s 2018 tax year.officers). Therefore, compensation in excess of $1$1.0 million paid to the named executive officers in 2018 and later years willis not be deductible unless it qualifiesby the Company for transition relief applicable to certain arrangements in place as of November 2, 2017.

federal income tax purposes.

40


Executive Compensation Tables


The following tables and related narratives present the compensation for the named executive officers in the format specified by the SEC.


I. 20182021 Summary Compensation Table

Name and
Principal Position
(a)

 Year
(b)
  Salary
($)
(c)
   Stock
Awards
($)
(d)
  Non-Equity
Incentive Plan
Compensation
($)
(e)
  Change in
Pension Value
and
Nonqualified
Deferred
Compensation
Earnings
($)
(f)
  All Other
Compensation
($)
(g)
  Total
($)
(h)
 

J. Frank Harrison, III
Chairman and
Chief Executive Officer

  

2018

2017

2016

 

 

 

 $

 

1,123,859

1,099,188

1,043,622

 

 

 

  $

 

7,551,200

6,982,000

7,123,600

 

 

 

 $

 

979,750

1,018,670

1,206,150

 

 

 

 $

 

117,681

279,024

237,218

 

 

 

 $

 

1,846,153

1,736,752

1,752,730

 

 

 

 $

 

11,618,643

11,115,634

11,363,320

 

 

 

David M. Katz
Executive Vice President and Chief Financial Officer

  

2018

2017

2016

 

 

 

 $

 

617,531

590,094

537,500

 

 

 

   


 

 

 

 $

 

857,855

820,586

812,784

 

 

 

 $

 

156,250

156,250

156,250

 

 

 

 $

 

210,300

160,751

154,835

 

 

 

 $

 

1,841,936

1,727,681

1,661,369

 

 

 

Henry W. Flint
President and
Chief Operating Officer

  

2018

2017

2016

 

 

 

 $

 

862,496

843,563

792,788

 

 

 

   


 

 

 

 $

 

1,593,401

1,805,111

1,900,260

 

 

 

 $

 

508,796

523,526

519,268

 

 

 

 $

 

121,084

127,107

115,493

 

 

 

 $

 

3,085,777

3,299,307

3,327,809

 

 

 

James E. Harris
Executive Vice President, Business Transformation and Business Services

  

2018

2017

2016

 

 

 

 $

 

617,531

590,094

568,750

 

 

 

   


 

 

 

 $

 

817,191

949,211

892,605

 

 

 

 $

 

200,000

200,000

200,000

 

 

 

 $

 

1,884,709

172,979

163,163

 

 

 

 $

 

3,519,431

1,912,284

1,824,518

 

 

 

Robert M. Chambless
Executive Vice President, Franchise Beverage Operations

  2018  $617,531    


 

 

 

 $817,191  $199,499  $193,585  $1,827,806 

Clifford M. Deal, III
Former Senior Vice President and Chief Financial Officer

  

2018

2017

2016

 

 

 

 $

 

62,500

487,500

413,125

 

 

 

   


 

 

 

 $

 

183,600

498,338

484,853

 

 

 

 $

 

57,568

168,096

139,960

 

 

 

 $

 

267,234

329,160

222,930

 

 

 

 $

 

570,902

1,483,094

1,260,868

 

 

 


Name and
Principal Position
(a)
Year
(b)
Salary
($)
(c)
Bonus
($)
(d)
Non-Equity
Incentive Plan
Compensation
($)
(e)
Change in
Pension Value
and
Nonqualified Deferred
Compensation Earnings
($)
(f)
All Other
Compensation
($)
(g)
Total
($)
(h)
J. Frank Harrison, III20211,223,631 — 11,706,365 289,021    326,119 13,545,136 
Chairman of the Board and Chief Executive Officer20201,197,590 — 10,390,506 473,104    405,992 12,467,192 
20191,151,114 —    8,708,743 402,382 1,445,385 11,707,624 
F. Scott Anthony2021 548,629 —   1,279,183         —    204,903   2,032,715 
Executive Vice President and Chief Financial Officer2020  543,123 —      648,979         —    204,372   1,396,474 
2019  525,000 75,000      482,224         —    213,380   1,295,604 
David M. Katz2021  844,178 —    2,866,500 156,250    618,131   4,485,059 
President and Chief Operating Officer2020  764,346 —    2,124,208 156,250    308,489   3,353,293 
2019  700,000 —    1,584,012 156,250    275,379   2,715,641 
Robert G. Chambless2021  669,459 —    1,705,048 210,437    204,114   2,789,058 
Executive Vice President, Franchise Beverage Operations2020  662,739 —    1,471,597 279,354    204,985   2,618,675 
2019  637,019 —    1,214,505 290,044    194,906   2,336,474 
E. Beauregarde Fisher III2021  599,835 —    1,527,723         —    314,126   2,441,684 
Executive Vice President, General Counsel and Secretary2020  593,814 —    1,318,550         —    313,659   2,226,023 

Salary (Column (c))


The amounts shown in the “Salary” column include amounts deferred by the named executive officers under the 401(k) Savings Plan and the SSIP.

Stock Awards


Bonus (Column (d))


The amount shown in the “Bonus” column for Mr. Anthony for fiscal 2019 represents the second installment payment of the $150,000 sign-on bonus awarded to Mr. Anthony in connection with the commencement of his employment with the Company on November 30, 2018. Mr. Anthony received the first installment payment of the sign-on bonus in fiscal 2018.

Non-Equity Incentive Plan Compensation (Column (e))

The amounts shown in the “Stock Awards” column represent the grant date fair values of the 40,000 performance units awarded to the CEO and subject to vesting in each of 2018, 2017 and 2016. The grant date fair values of the awards are computed in accordance with Financial Accounting Standards Board Accounting Standards Codification Topic 718 based on the Committee’s expectations as of the grant dates regarding the probable level of achievement under the awards. The Committee assumed the maximum level of achievement under each of the awards. Note 20 to the Company’s consolidated financial statements included in the Annual Report onForm 10-K for the fiscal year ended December 30, 2018 contains more information about the Company’s accounting for the performance unit awards.

Non-Equity Incentive Plan Compensation (Column (e))

The amounts shown in the“Non-Equity“Non-Equity Incentive Plan Compensation” column represent (i) for Mr. Harrison, the performance-based cash awards earned under the 20182021 Annual Bonus Plan and the 20162019 Long-Term Performance Equity

41


Plan and (ii) for the other named executive officers, the performance-based cash awards earned under the 2021 Annual Bonus Plan and the 2019 Long-Term Performance Plan, as follows:

Name

 2018
Annual Bonus Plan
  2016
Long-Term Plan
  Total 

Mr. Harrison

 $979,750     $979,750 

Mr. Katz

  447,305  $   410,550   857,855 

Mr. Flint

  751,901   841,500   1,593,401 

Mr. Harris

  406,641   410,550   817,191 

Mr. Chambless

  406,641   410,550   817,191 

Mr. Deal

     183,600   183,600 


Name
2021
Annual Bonus Plan
($)
2019
Long-Term
Performance Equity Plan
($)
2019
Long-Term
Performance Plan
($)
Total
($)
Mr. Harrison2,406,3659,300,00011,706,365
Mr. Anthony806,683472,5001,279,183
Mr. Katz1,816,5001,050,0002,866,500
Mr. Chambless984,345720,7031,705,048
Mr. Fisher881,973645,7501,527,723

Change in Pension Value and Nonqualified Deferred Compensation Earnings (Column (f))


The following table breaks out the amounts shown in the “Change in Pension Value and Nonqualified Deferred Compensation Earnings” column for 2018:

Name

 Pension Plan(1)  Officer Retention
Plan(2)
  Nonqualified
Deferred
Compensation
Earnings(3)
  Total 

Mr. Harrison

       $117,681  $117,681 

Mr. Katz

    $156,250      156,250 

Mr. Flint

     500,000   8,796   508,796 

Mr. Harris

     200,000      200,000 

Mr. Chambless

     183,929   15,570   199,499 

Mr. Deal

     5,860   51,708   57,568 
fiscal 2021:

(1)

For the 2018 fiscal year, the present value of each executive’s Pension Plan benefit decreased (primarily due to an increase in the interest rate used to determine such present value) by the following amount:

Name

  Decrease in Present Value
of Pension Plan Benefit
 

Mr. Harrison

  $46,707 

Mr. Katz

    

Mr. Flint

   4,323 

Mr. Harris

    

Mr. Chambless

   32,450 

Mr. Deal

   22,923 


Name
Pension Plan
($)(1)
Officer Retention Plan
($)(2)
Nonqualified Deferred Compensation Earnings
($)(3)
Total
($)
Mr. Harrison32,861256,160289,021
Mr. Anthony
Mr. Katz156,250156,250
Mr. Chambless183,92926,508210,437
Mr. Fisher
__________

(1)The amounts shown in this column reflect the aggregate increase in the present value of Mr. Harrison’s benefit under the Pension Plan from the beginning of the fiscal year to the end of the fiscal year. For fiscal 2021, the present value of Mr. Chambless’ Pension Plan decreased $14,424 (primarily due to an increase in the interest rate used to determine such present value). Additional information regarding each named executive officer’s accumulated benefits under the Pension Plan is presented beginning on page 45.

(2)The amounts shown in this column reflect the aggregate increase in the present value of each named executive officer’s benefit under the ORP from the beginning of the fiscal year to the end of the fiscal year. Additional information regarding each named executive officer’s accumulated benefits under the ORP is presented on page 46.

(3)The amounts shown in this column reflect the portion of annual earnings on each named executive officer’s principal balance under the SSIP that is deemed to be “above-market interest” under the SEC rules. Additional information regarding the SSIP is presented beginning on page 47.

(2)

The amounts shown in this column reflect the aggregate increase in the present value of each executive’s benefit under the ORP from the beginning of the fiscal year to the end of the fiscal year. Additional information regarding each executive officer’s accumulated benefits under the ORP is presented on page 48.

(3)

The amounts shown in this column reflect the portion of annual earnings on each executive’s principal balance under the SSIP that is deemed to be “above-market interest” under the SEC rules. Additional information regarding the SSIP is presented beginning on page 49. The SSIP was amended in 2005 to eliminate the payment of above-market interest on salary deferrals and contributions made after 2005.

The SSIP was amended in 2005 to eliminate the payment of above-market interest on salary deferrals and contributions made after 2005.


42


All Other Compensation (Column (g))


The following table below describes each component of the “All Other Compensation” column for 2018.fiscal 2021. The amounts shown reflect the incremental cost to Coke Consolidated for each of the benefits:

Name

 Company
Contributions
to Defined
Contribution
Plans
  Life
Insurance
  Tax
Gross-Ups
  Executive
Allowance
  Personal
Use of
Corporate
Aircraft
  Severance  Other  Total 

Mr. Harrison

 $1,077,466  $228,248  $249,973  $45,000  $238,521     $6,945  $1,846,153 

Mr. Katz

  151,906   3,972   3,126   25,000         26,296   210,300 

Mr. Flint

  12,824   24,149   37,368   35,000         11,743   121,084 

Mr. Harris

  148,387   10,767   13,035   25,000     $1,660,625   26,895   1,884,709 

Mr. Chambless

  142,260   7,102   10,224   25,000         8,999   193,585 

Mr. Deal

  3,931   484   113   12,500      250,000   206   267,234 

benefits.


Name
Company Contributions to Defined Contribution Plans
($)
Life Insurance
($)
Tax Gross-Ups
($)
Executive Allowance
($)
Personal Use of Corporate Aircraft
($)
Other
($)
Total
($)
Mr. Harrison51,19210,66833,22945,000177,6908,340326,119
Mr. Anthony180,9545,6081,55615,0001,785204,903
Mr. Katz579,4234,9906,93325,0001,785618,131
Mr. Chambless144,56210,03615,56025,0008,956204,114
Mr. Fisher290,8304,1392,37215,0001,785314,126

The following describes each of the benefits reflected in the above table:


Company Contributions to Defined Contribution Plans. The Company makes matching and discretionary contributions to the executives’named executive officers’ accounts under the SSIP and the 401(k) Savings Plan and to the accounts of the executivesnamed executive officers (other than Messrs. Harrison and Flint)Anthony) under the LTRP. The Company currently matches up to 50% of the first 6% of base salary deferred into the SSIP. The Company may also make additional discretionary contributions to participants’ SSIP accounts. The Company makes matching contributions to the executives’named executive officers’ accounts under the 401(k) Savings Plan of up to 5% of each executive’snamed executive officer’s eligible compensation based on the Company’s 2018annual performance. The Company’s matching contribution is comprised of a 3.5%4% fixed component and a 1.5%1% discretionary component. The Company funded all of the 1.5% discretionary matching contribution for 2018.fiscal 2021. The amount of the annual contributions to the LTRP is determined based on each executive’snamed executive officer’s position and level of responsibility, performance and job tenure, and is specified in an individual participation agreement with the named executive officer at the time the named executive officer commences participation in the LTRP.


Life Insurance. The Company pays excess group life insurance and individual life insurance for certain named executive officers, including life insurance premiums on some policies that were purchased to replace terminated split-dollar life insurance arrangements. Of the amount shown for Mr. Harrison, $222,704 was for premiums paid on (i) an individual whole-life policy that the Company agreed to provide to Mr. Harrison in 2003 in connection with the termination of a split-dollar life insurance arrangement and (ii) a joint and survivor whole-life policy on Mr. Harrison and his spouse.

officers.


Tax Gross-Ups. The Company pays income tax and employment taxgross-ups with respect to certain long-term disability and individual life insurance premiums, and personal use of corporate aircraft and social security and Medicare taxgross-ups with respect to the increase in vested benefits in the ORP.


Executive Allowance. The Executive Allowanceannual executive allowance is intended to establish an equitable distribution among the named executive groupofficers of the monies previously spent on executive perquisites. Each named executive officer has the flexibility to keep or spend the allowance and is not required to report to the Company how the allowance is spent.


Personal Use of Corporate Aircraft. The incremental cost of personal use of the Company’s corporate aircraft is calculated based on the average cost of fuel, crew travel,on-board catering, trip-related maintenance, landing fees and trip-related hangar and parking costs and other similar variable costs. Fixed costs that do not change based on usage, such as pilot salaries, home hangar expenses and general taxes and insurance are excluded from the incremental cost calculation. If an aircraft flies empty before picking up or after dropping off a passenger flying for personal reasons, this “deadhead” segment is included in the incremental cost of the personal use.

Severance Benefits. This column reflects the payments to be made to Mr. Harris and Mr. Deal following their separation from employment with the Company. The payments to Mr. Harris are in consideration of the general release of claims against the Company and his covenants regarding continuing cooperation,

non-disparagement,non-competition,non-interference
with employee and customer relationships and
non-disclosureOther of Company confidential information set forth in the Consulting and Separation Agreement and Release he executed in connection with his resignation effective December 30, 2018. The payments to Mr. Deal are in consideration of the general release of claims against the Company and his covenants regarding continuing cooperation,non-disparagement, andnon-disclosure of Company confidential information set forth in the Separation Agreement and Release he executed in connection with his retirement effective February 15, 2018.

Other. Other is comprised of premiums for supplemental long-term disability insurance, cost of annual physical examination (Messrs. Katz and Harris only) and directors fees paid by manufacturing cooperatives comprised of Coca-Cola bottlers in which the Company is a member to Messrs. Katz and Harris for their services as a director of such cooperatives.

insurance.


43


II. 20182021 Grants of Plan-Based Awards


The following table shows grants of plan-based awards made to the named executive officers in March 2018:

Date of
Initial
Board
Action
Estimated Possible
Payouts Under Non-Equity
Incentive Plan Awards
Estimated Possible Payouts Under
Equity Incentive Plan Awards
Grant Date
Fair Value of
Stock and
Option
Awards

($)

Name

Plan(1)Grant
Date
Threshold
($)(2)
Target
($)(3)
Maximum
($)(4)
Threshold
(#)
Target
(#)
Maximum
(#)

Mr. Harrison


ABP

PU(5)

LTPEP



N/A

3/6/2018

N/A



N/A

2/27/2008

N/A


$

    56,470

292,500


$

1,129,395

5,850,000


$

2,541,139

8,775,000



      20,000


      40,000


      40,000


$7,551,200

Mr. Katz


ABP
LTPP


N/A

N/A



N/A

N/A



23,438
23,438


468,750
468,750


1,054,688
703,125





Mr. Flint


ABP
LTPP


N/A

N/A



N/A

N/A



43,337
43,337


866,745
866,745


1,950,176
1,300,118





Mr. Harris


ABP
LTPP


N/A

N/A



N/A

N/A



23,438
23,438


468,750
468,750


1,054,688
703,125





Mr. Chambless


ABP
LTPP


N/A

N/A



N/A

N/A



23,438
23,438


468,750
468,750


1,054,688
703,125





Mr. Deal


ABP
LTPP


N/A

N/A



N/A

N/A















(1)

Incentive award opportunities were granted under the following plans in 2018:

ABP

2018 Annual Bonus Plan

PU

CEO’s Performance Unit Award Agreement

LTPEP

Long-Term Performance Equity Plan

LTPP

2018 Long-Term Plan

February 2021:


Estimated Possible Payouts Under Non-Equity Incentive Plan Awards
Name
Plan(1)
Threshold
($)(2)
Target
($)(3)
Maximum
($)(4)
Mr. HarrisonABP123,4031,234,0332,776,575
LTPEP670,0006,700,00010,050,000
Mr. AnthonyABP41,368413,684930,788
LTPP41,368413,684620,525
Mr. KatzABP86,500865,0001,946,250
LTPP129,7501,297,5001,946,250
Mr. ChamblessABP50,479504,7921,135,783
LTPP50,479504,792757,189
Mr. FisherABP45,229452,2941,017,662
LTPP45,229452,294678,441
__________

(1)Incentive award opportunities were granted under the following plans in fiscal 2021:

ABP        2021 Annual Bonus Plan
LTPEP        2021 Long-Term Performance Equity Plan
LTPP        2021 Long-Term Performance Plan

The material terms of each plan are described in the “Compensation Discussion and Analysis” section beginning on page 29.

(2)

28.


(2)The threshold award amounts shown for the ABP and the LTPP are equal to 50% of the lowest weighted performance measure. The lowest weighted performance measure under both the ABP and the LTPP was 10%.

(3)

The target award amounts shown for the ABP were computed using an individual performance factor of 1.0.

(4)

The maximum award amounts shown for the ABP were computed using the maximum individual performance factor of 1.5.

(5)

Mr. Harrison was awarded 400,000 performance units in 2008. The performance units are subject to vesting in annual increments over a10-year period that began in 2009 and ended in 2018. Up to 40,000 performance units may vest each year based on the achievement of corporate performance goals established under the ABP. Because the performance goals under the ABP are set in the first quarter of each year, each40,000-unit increment has an independent performance requirement and is considered to have its own service inception date, grant date and service period. Mr. Harrison does not have any voting rights or dividend rights with respect to the performance units until they vest and shares of Coke Consolidated Class B Common Stock are issued.

III. Outstanding Equity Awards at FiscalYear-End 2018

The following table shows the outstanding equity awards held by the named executive officers at the end of fiscal 2018:

Name

  Equity Incentive Plan Awards: Number of
Unearned Shares, Units or Other Rights

That Have Not Vested
(#)
  Equity Incentive Plan Awards: Market or Payout
Value of Unearned Shares, Units or  Other Rights
That Have Not Vested
($)(1)
 

Mr. Harrison

   40,000(2)   $7,182,000 

(1)

The amount shown in this column is based on the closing price of Coke Consolidated Common Stock of $179.55 on December 28, 2018, the last trading day of fiscal 2018.

(2)

This amount reflects the number of unvested performance units, each with respect to one share of Coke Consolidated Class B Common Stock, as of December 30, 2018 under the Performance Unit Award Agreement with Mr. Harrison. On March 5, 2019, the Committee determined that 86.75% (or 34,700 performance units) of the tenth 40,000 share increment of the performance unit award vested based on the Company’s performance during fiscal 2018. The remaining 5,300 performance units in the tenth 40,000 share increment were forfeited. As of March 5, 2019, there were no remaining unvested performance units subject to vesting because the tenth 40,000 share increment was the final increment awarded under the Performance Unit Award Agreement.

IV. 2018 Option Exercises and Stock Vested

The following table shows stock vested during the fiscal year ended December 30, 2018 for the named executive officers. NoneABP, the LTPEP and the LTPP are equal to 50% of the named executive officers hold stock options:

Name

                               Number of Shares                            
Acquired on  Vesting
(#)
                          Value  Realized                        
On Vesting
($)(1)
 

Mr. Harrison

   36,800(2)   $6,947,104 

(1)

The amount shown in this column is based on the closing price of Coke Consolidated Common Stock of $188.78 on March 6, 2018.

(2)

This amount reflects the number of shares of Coke Consolidated Class B Common Stock that vested in fiscal 2018 under Mr. Harrison’s Performance Unit Award Agreement.

V. 2018lowest weighted performance measure. The lowest weighted performance measure under the ABP, the LTPEP and the LTPP was 20%.


(3)The target award amounts shown for the ABP were computed using an individual performance factor of 1.0.

(4)The maximum award amounts shown for the ABP were computed using an individual performance factor of 1.5.

III. Defined Benefit Plans


The Company maintains the Pension Plan, a traditional,tax-qualified defined benefit pension plan (the “Pension Plan”) for certainnon-union employees, including certain of the named executive officers. On June 30, 2006, the Pension Plan stopped accepting new participants and the benefits under the Pension Plan for existing participants, including certain of the named executive officers, were frozen. The Company also maintains the ORP, a supplemental nonqualified retirementdefined benefit plan, for some of the Company’s key executives, including certain of the named executive officers. In March 2014, the Company stopped granting new awards of supplemental retirement benefits under the ORP.

Name  

Plan Name

  Number of Years
Credited Service
(#)(1)
  Present Value of
Accumulated
Benefit
($)(2)
   Payments During
Last Fiscal Year
($)
 

Mr. Harrison

  Pension Plan  30  $1,123,888     
  

Officer Retention Plan

  24   14,411,990     

Mr. Katz

  Pension Plan    0        
  

Officer Retention Plan

    6   937,500     

Mr. Flint

  

Pension Plan

    3   110,055     
  

Officer Retention Plan

  15   5,173,728     

Name  

Plan Name

  Number of Years
Credited Service
(#)(1)
  Present Value of
Accumulated
Benefit
($)(2)
   Payments During
Last Fiscal Year
($)
 

Mr. Harris

  Pension Plan    0        
  

Officer Retention Plan

  11   2,200,000     

Mr. Chambless

  

Pension Plan

  15   272,619     
  

Officer Retention Plan

  13   1,712,500     

Mr. Deal

  Pension Plan  14   322,940     
  

Officer Retention Plan

  17   572,726   $21,786 

(1)

The amounts shown in this column are equal to the number of years of benefit service for which the officer has received credit under the plan. None of the named executive officers have received benefit credit service under the plans for years of service in addition to their actual years of service with the Company which are as follows: Mr. Harrison—41 years, Mr. Katz—6 years, Mr. Flint—15 years, Mr. Harris—11 years, Mr. Chambless—32 years and Mr. Deal—24 years.

(2)

The amounts shown in this column are the present values of each named executive officer’s accumulated benefits under the plans as of December 30, 2018. See Note 21 to the Company’s consolidated financial statements included in the Annual Report on Form10-K for the fiscal year ended December 30, 2018 for a description of the valuation method and material assumptions used to determine the present values of the accumulated benefits under the Pension Plan. Each named executive officer’s accumulated benefits under the ORP are determined in accordance with the terms of the ORP, as discussed below.


44


NamePlan Name
Number of Years
Credited Service
(#)(1)
Present Value of Accumulated Benefit
($)(2)
Payments During Last Fiscal Year
($)
Mr. HarrisonPension Plan301,532,490
Officer Retention Plan2614,411,990
Mr. AnthonyPension Plan
Officer Retention Plan
Mr. KatzPension Plan
Officer Retention Plan91,406,250
Mr. ChamblessPension Plan15414,503
Officer Retention Plan162,264,286
Mr. FisherPension Plan
Officer Retention Plan
__________

(1)The amounts shown in this column are equal to the number of years of benefit service for which the executive has received credit under the plans. None of the named executive officers have received benefit credit service under the plans for years of service in addition to their actual years of service with the Company which are as follows: Mr. Harrison—44 years, Mr. Anthony—3 years, Mr. Katz—9 years, Mr. Chambless—35 years and Mr. Fisher—4 years.

(2)The amounts shown in this column are the present values of each named executive officer’s accumulated benefits under the plans as of December 31, 2021. See Note 17 to the audited consolidated financial statements included in the Company’s Annual Report on Form 10-K for fiscal 2021 for a description of the valuation method and material assumptions used to determine the present values of the accumulated benefits under the Pension Plan. Each named executive officer’s accumulated benefits under the ORP are determined in accordance with the terms of the ORP, as discussed below.

Pension Plan


The Pension Plan is a traditional,tax-qualified defined benefit pension plan. The benefits under the planPension Plan were frozen on June 30, 2006, and since that date no additional employees have become participants in the planPension Plan and no additional benefits have accrued. On June 30, 2006, all participants in the planPension Plan became fully vested in their accrued benefits under the plan.

Pension Plan.


Each participant’s accrued benefit is determined based on the participant’s “average compensation” as(as defined in the planPension Plan) as of December 31, 2005 and “years of service” as(as defined in the planPension Plan) as of June 30, 2006. As atax-qualified pension plan, the maximum amount of compensation taken into account for each year under the terms of the planPension Plan is limited by the Internal Revenue Code. In 2006, this limit was $220,000. On December 30, 2018,31, 2021, the planPension Plan benefit of each of the named executive officers, except for Messrs. KatzHarrison and Harris,Chambless was based on the maximum average compensation permitted by the planPension Plan and provides a benefit value equal to the amount shown in the above table under the “Present Value of Accumulated Benefit” column. Messrs. Anthony, Katz and HarrisFisher were hired after the plan wasbenefits under the Pension Plan were frozen, so they are not participants in the plan.

Pension Plan.


Participants may retire at or after age 65 and receive their full benefit under the plan.Pension Plan. Participants who have not reached age 65 but who have reached age 55 and have at least 10 years of service may retire and receive a reduced retirement benefit. Reductions for early retirement are 7.75% per year for the first five years and 4.00% per year for each additional year retirement is earlier than age 65. Mr. Harrison is eligible to retire and Mr. Flint are currently eligible for early retirementreceive his full benefit under the plan.

Pension Plan.


Benefits are payable as a single life annuity for participants who are single when payment of their planPension Plan benefit commences or as a 50% joint and survivor annuity over the lifelives of the participant and spouse for participants who are
45


married when payment of their planPension Plan benefit commences unless an optional form of payment is elected. Available optional forms of payment are an annuity payable in equal monthly payments forover a period of 10 years and thereafter for life, or a 75% or 100% joint and survivor annuity over the lives of the participant and spouse or other beneficiary. Benefits of $50,000 or less may be distributed in a lump sum. If a participant dies before the participant begins to receive retirement benefits, the surviving spouse will receive the value of a 50% joint and survivor benefit.


Officer Retention Plan


The Internal Revenue Code limits the amounts of compensation that may be considered and the annual benefits that may be provided under the Pension Plan. As such, the Company maintains the ORP, which is a supplemental nonqualified defined benefit plan, to provide some of the Company’s key executives, including certain of the named executive officers, with retirement benefits in excess of Internal Revenue ServiceCode limitations as well as additional supplemental benefits.

In March 2014, the Company stopped granting new awards of supplemental retirement benefits under the ORP.


Under the ORP, the named executive officers are entitled to the full amount of their accrued benefit under the plan upon reaching age 60, the normal retirement age under the plan. The amount of each participant’s normal retirement benefit is determined based on the participant’s position and level of responsibility, performance and job tenure, and is specified in the participant’s individual agreement under the ORP.


Plan benefits are paid in the form of equal monthly installments over a period of 10, 15 or 20 years, as elected by the participant upon joining the plan. The monthly installment amounts are computed using an 8% discount rate using simple interest compounded monthly.


Participants who terminate employment prior to normal retirement age are eligible to receive a benefit based on their accrued retirement benefit if their employment is terminated due to death or total disability or their vested accrued retirement benefit if their employment is terminated other than due to death or total disability. Participants are also eligible to receive a benefit based on the benefit they would have accrued through age 60 if they are employed upon a change in control. In the event of control.death, the benefits are payable in a lump sum. In the event of a change in control, the benefits become payable in either a lump sum or in equal monthly installments over a period of five, 10 or 15 years, at the election of the participant. The benefits payable upon death, total disability, severance or a change ofin control are described beginning on page 51.

In connection with his election as President and Chief Operating Officer in 2012, Mr. Flint’s annual vested accrual amount under the ORP was increased to $500,000 beginning in 2013 and will continue through 2019, the year in which Mr. Flint will attain age 65.

50.


As of December 30, 2018,31, 2021, the estimated annual retirement benefit payable at retirement for each of the named executive officers was as follows:

Name

  Estimated Annual
Retirement Benefit
($)
   Number of Years
Payable
(#)

Mr. Harrison

  $1,624,991   15

Mr. Katz

   359,573   10

Mr. Flint

   639,728   15

Mr. Harris

   431,487   10

Mr. Chambless

   294,894   20


NameEstimated Annual Retirement Benefit
($)
Number of Years Payable
(#)
Mr. Harrison1,624,99115
Mr. Anthony
Mr. Katz359,57310
Mr. Chambless294,89420
Mr. Fisher

Each named executive officer (other than Messrs. Anthony and Fisher who are not eligible to participate in the ORP because they commenced employment with the Company after March 2014) will be entitled to continue participating in the ORP and earn supplemental benefits thereunder until he attains age 60 as described above. However, no new awards of supplemental retirement benefits will be made under the ORP after March 2014.ORP. All new supplemental retirement benefit awards, including to Messrs. Anthony and Fisher, will be made under the LTRP or with discretionary SSIP contributions, the material terms of which are described beginning on page 50.

Mr. Deal will receive an annual ORP retirement benefit of $65,358 payable over 15 years, ending in August 2033.

pages 48 and 47, respectively.

VI. 2018

46


IV. 2021 Nonqualified Deferred Compensation


Supplemental Savings Incentive Plan


The Company maintains the SSIP, a nonqualified deferred compensation plan, for its key executives, including the named executive officers. The following table provides information regarding the named executive officers’ accounts and benefits under the SSIP for 2018:

Name

  Executive
Contributions in
Fiscal 2018
($)(1)
   Company
Contributions in
Fiscal 2018
($)(2)
   Aggregate
Earnings (Losses)
in Fiscal 2018
($)(3)
  Aggregate
Withdrawals/
Distributions
($)
   Aggregate
Balance at
December 30, 2018
($)(4)
 

Mr. Harrison

  $67,432   $1,063,716   $(8,111 $1,339,909   $11,515,897 

Mr. Katz

   66,223    18,526    (26,645  75,577    363,586 

Mr. Flint

           (398,452      2,789,709 

Mr. Harris

   37,052    18,526    (42,052      599,030 

Mr. Chambless

   177,898    18,526    (45,093  189,939    1,358,588 

Mr. Deal

   3,750    1,875    36,426   98,804    801,314 

(1)

All amounts shown in this column are also reported in the “Salary” column of the Summary Compensation Table.

(2)

All amounts shown in this column are also reported in the “All Other Compensation” column of the Summary Compensation Table.

(3)

Of the amounts shown in this column, the following amounts are reported as above-market earnings on deferred compensation in the “Change in Pension Value and Nonqualified Deferred Compensation Earnings” column of the Summary Compensation Table: Mr. Harrison—$117,681, Mr. Katz—$0, Mr. Flint—$8,796, Mr. Harris—$0, Mr. Chambless—$15,570, and Mr. Deal—$51,708.

(4)

Of the amounts shown in this column, the following amounts were reported in the Summary Compensation Tables of the Company’s proxy statements for previous years: Mr. Harrison—$6,605,918, Mr. Katz—$163,413, Mr. Flint—$2,020,440, Mr. Harris—$510,067, Mr. Chambless—$330,900, and Mr. Deal—$163,380.

fiscal 2021:


Name
Executive Contributions in Fiscal 2021
($)(1)
Company Contributions in Fiscal 2021
($)(2)
Aggregate Earnings in Fiscal 2021
($)(3)
Aggregate Withdrawals/
Distributions
($)
Aggregate Balance at December 31, 2021
($)(4)
Mr. Harrison73,38536,6921,768,2441,394,40714,603,578
Mr. Anthony38,393166,45487,845747,678
Mr. Katz50,58525,29246,88833,165632,173
Mr. Chambless301,05220,078671,4313,858,361
Mr. Fisher294,66217,99071,863677,476
__________

(1)All amounts shown in this column are also reported in the “Salary” column of the 2021 Summary Compensation Table.

(2)All amounts shown in this column are also reported in the “All Other Compensation” column of the 2021 Summary Compensation Table.

(3)Of the amounts shown in this column, the following amounts are reported as above-market earnings on deferred compensation in the “Change in Pension Value and Nonqualified Deferred Compensation Earnings” column of the 2021 Summary Compensation Table: Mr. Harrison—$256,160, Mr. Anthony—$0, Mr. Katz—$0,
Mr. Chambless—$26,508 and Mr. Fisher—$0.

(4)Of the amounts shown in this column, the following amounts were reported in the Summary Compensation Tables of the Company’s proxy statements for previous years: Mr. Harrison—$9,593,101, Mr. Anthony—$350,755,
Mr. Katz—$409,133, Mr. Chambless—$1,024,386 and Mr. Fisher—$54,616.

The Company currently matches up to 50% of the first 6% of base salary deferred.deferred into the SSIP. The Company may also make additional discretionary contributions to participants’ SSIP accounts.


Participants are immediately vested in all amounts of base salary and bonus deferred by them. The Company’s contributions to participants’ accounts, other than transition contributions, vest in 20% annual increments and become fully vested upon the completion of five years of service. The transition contributions vested in 20% annual increments from December 31, 2006 to December 31, 2010. All contributions made by the Company become fully vested upon retirement, death or a change ofin control.


Amounts deferred by participants and contributions made by the Company before January 1, 2006 are deemed invested in either a “fixed benefit account” or a“pre-2006 “pre-2006 supplemental account,” at the election of the participant. Balances in the fixed benefit accounts earn interest at an annual rate of up to 13% (depending on the event requiring distribution and the participant’s age, years of service and initial year of participation in the plan)SSIP). Mr. Harrison’s and Mr. Flint’s balances havebalance has earned interest at an annual rate of 6% since the year in which theyhe attained age 60. For allMr. Chambless (the only other named executive officersofficer with a fixed benefit accounts,account), the amounts reported in the above table under “Aggregate Earnings in Fiscal 2018”2021” and “Aggregate Balance at December 30, 2018”31, 2021” were calculated assuming the maximum annual return of 13%.


Amounts deferred by participants and contributions made by the Company on or after January 1, 2006 are deemed invested in a “post-2005 supplemental account.” Balances inpre-2006 supplemental accounts and post-2005 supplemental
47


accounts are deemed invested by participants in investment choices that are made available by the Company, which are similar to the choices available under the 401(k) Savings Plan.


Balances in the fixed benefit accounts andpre-2006 supplemental accounts become payable, as elected by a participant, either upon “termination of employment” or on a date designated by the participant between the year the participant turns 55 and the year the participant turns 70. AmountsBalances in the post-2005 supplemental accounts may be distributed, as elected by a participant, either upon “termination of employment” or on a date designated by the participant that is at least two years after the year that a salary deferral or other contribution was made and not later than the year the participant turns 70. A “termination of employment” occurs upon the later of (i) a participant’s severance, retirement or attainment of age 55 while totally disabled and, (ii) at the election of the plan administrator, the date when the participant is no longer receiving severance benefits.


Balances in the fixed benefit accounts are payable in equal monthly installments over a period of 10 or 15 years, at the election of the participant. The monthly payment amount for a fixed benefit account is calculated using a discount rate that is equal to the applicable rate of interest on the account, as described above. Balances in thepre-2006 supplemental accounts are payable in equal monthly installments over a period of 10 or 15 years, at the election of the participant. The monthly payment amount for apre-2006 supplemental account is calculated by dividing the vested account balance by the number of remaining monthly payments. Balances in the post-2005 supplemental accounts are payable in either a lump sum or in equal monthly installments over a period of five, 10 or 15 years, at the election of the participant. The monthly payment amount for a post-2005 supplemental account is calculated by dividing the vested account balance by the number of remaining monthly payments.


In the event of death or a change ofin control, all account balances become payable in either a lump sum or in equal monthly installments over a period of five, 10 or 15 years, at the election of the participant. In each case, the account balances and monthly payments are generally computed in the same manner as described above, except participants are deemed fully vested in their account balances, and, in the case of a change ofin control, the account balances and monthly payments for fixed benefit accounts are computed using the maximum 13% rate of return and 13% discount rate, respectively. Additional information regarding amounts payable to each of the named executive officers upon a termination of employment, death or a change ofin control is provided in the following section.


Long-Term Retention Plan


The LTRP is a supplemental nonqualified defined contribution plan that provides supplemental retirement benefits to the Company’s key executives. The LTRP was adopted in March 2014 and all new awards of supplemental retirement benefits made on or after March 2014 will besince that date have been made under the LTRP and not the ORP.


A participant in the LTRP earns a Company contribution credit to a supplemental benefits account for each year of employment with the Company through age 60, the normal retirement age under the plan. The amount of each participant’s creditcontribution is determined based on the participant’s position and level of responsibility, performance, and job tenure and future potential, and is specified in the participant’s individual agreement under the LTRP. The amount creditedcontributed to a participant’s supplemental benefits account is deemed invested in investment choices that are similar to the choices available under the 401(k) Savings Plan. The balance of a participant’s supplemental benefits account is 50% vested through a participant’s attainment of age 51 while employed by the Company and becomes vested ratably for each year of continued employment thereafter through age 60. The balance of a participant’s supplemental benefits account also becomes vested in the event of the participant’s death or disability or a change in control of the Company. The vested balance of a participant’s supplemental benefits account is payable following termination of employment in either a lump sum or in equal monthly installments over a period of 10, 15 or 20 years, at the election of the participant.


48


The following table provides information regarding the participants’named executive officers’ accounts and benefits under the LTRP for 2018:

Name

  Company
Contributions in
Fiscal 2018
($)(1)
   Aggregate
Earnings (Losses)
in Fiscal 2018
($)
  Aggregate
Withdrawals/
Distributions
($)(2)
   Aggregate
Balance at
December 30, 2018
($)
 

Mr. Katz

  $119,630   $(23,085     $314,031 

Mr. Harris

   116,111    (17,146 $65,344    261,377 

Mr. Chambless

   109,984    (17,449      264,694 

Mr. Deal

       (14,791  113,256    268,666 
fiscal 2021:

(1)

All amounts in this column are also reported in the “All Other Compensation” column of the Summary Compensation Table.

(2)

The amount reported in this column for Mr. Deal is equal to the sum of $13,222 distributed to him in 2018 and the $100,034 unvested balance of his account which was forfeited. The amount reported in this column for Mr. Harris is the $65,344 unvested balance of his account which was forfeited.

VII. 2018

Name
Company Contributions in Fiscal 2021
($)(1)
Aggregate Earnings in Fiscal 2021
($)
Aggregate Withdrawals/
Distributions
($)
Aggregate Balance at December 31, 2021
($)
Mr. Katz539,63097,6821,453,882
Mr. Chambless109,984178,9821,051,624
Mr. Fisher258,340136,0751,505,922
__________

(1)All amounts shown in this column are also reported in the “All Other Compensation” column of the 2021 Summary Compensation Table.

49


V. 2021 Potential Payments Upon Termination or Change ofin Control


The following table below shows the estimated benefits payable to each named executive officer in the event of the named executive officer’s termination of employment under various scenarios or a change ofin control of the Company. The amounts shown assume termination of employment or a change ofin control on December 30, 2018 except for Messrs. Harris and Deal. The amounts included in the table for Messrs. Harris and Deal are the amounts payable to them in connection with their separation from service effective December 30, 2018 (in the case of Mr. Harris) and February 15, 2018 (in the case of Mr. Deal).31, 2021. The amounts do not include payments or benefits provided under insurance or other plans that are generally available to all salaried employees.

Name and Plans

  Voluntary
Resignation

or
Termination
without
Cause

($)
   Termination
for Cause

($)
   Death
($)
   Disability
($)
   Retirement
($)(1)
   Change of
Control

($)
 

Mr. Harrison

            

Officer Retention Plan(2)

  $14,411,990       $14,411,990   $14,411,990   $14,411,990   $14,411,990 

Supplemental Savings Incentive Plan(2)

   11,515,897   $11,515,897    11,515,897    11,515,897    11,515,897    11,515,897 

Performance Units(3)

                       7,182,000 

Annual Bonus Plan(4)

   979,750        979,750    979,750    979,750    1,129,395 

Long-Term Performance Equity Plan(5)

   1,950,000    1,950,000    1,950,000    1,950,000    1,950,000    1,950,000 
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Total

  $28,857,637   $13,465,897   $28,857,637   $28,857,637   $28,857,637   $36,189,282 

Mr. Katz

            

Officer Retention Plan(2)

  $468,750       $937,500   $937,500     $2,500,000 

Long-Term Retention Plan

   157,016        314,031    314,031      1,500,000 

Supplemental Savings Incentive Plan(2)

   363,586   $363,586    363,586    363,586      363,586 

Annual Bonus Plan(4)

   447,305        447,305    447,305      468,750 

Long-Term Performance Plan(6)

   410,550        844,525    844,525      844,525 
  

 

 

   

 

 

   

 

 

   

 

 

     

 

 

 

Total

  $1,847,207   $363,586   $2,906,947   $2, 906,947     $5,676,861 

Mr. Flint

            

Officer Retention Plan(2)

  $5,173,728       $5,173,728   $5,173,728   $5,173,728   $5,673,728 

Supplemental Savings Incentive Plan(2)

   2,789,709   $2,789,709    2,789,709    2,789,709    2,789,709    2,789,709 

Annual Bonus Plan(4)

   751,901        751,901    751,901    751,901    866,745 

Long-Term Performance Plan(6)

   1,696,915        1,696,915    1,696,915    1,696,915    1,696,915 
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Total

  $10,412,253   $2,789,709   $10,412,253   $10,412,253   $10,412,253   $11,027,097 

Mr. Harris

            

Severance Benefits

  $1,660,625           

Officer Retention Plan(2)

   1,760,000           

Long-Term Retention Plan(7)

   261,377           

Supplemental Savings Incentive Plan(2)

   599,030           

Annual Bonus Plan(4)

   406,641           

Long-Term Performance Plan(6)

   844,525           
  

 

 

           

Total

  $5,532,198           

Name and Plans

  Voluntary
Resignation

or
Termination
without
Cause

($)
   Termination
for Cause

($)
   Death
($)
   Disability
($)
   Retirement
($)(1)
   Change of
Control

($)
 

Mr. Chambless

            

Officer Retention Plan(2)

  $1,113,125       $1,712,500   $1,712,500     $3,000,000 

Long-Term Retention Plan

   172,051        264,694    264,694      1,000,000 

Supplemental Savings Incentive Plan(2)

   1,358,588   $1,358,588    1,358,588    1,358,588      1,358,588 

Annual Bonus Plan(4)

   406,641        406,641    406,641      468,750 

Long-Term Performance Plan(6)

   410,550        844,525    844,525      844,525 
  

 

 

   

 

 

   

 

 

   

 

 

     

 

 

 

Total

  $3,460,955   $1,358,588   $4,586,948   $4,586,948     $6,671,863 

Mr. Deal

            

Severance Benefits

  $250,000           

Officer Retention Plan(2)

   572,726           

Long-Term Retention Plan(7)

   368,666           

Supplemental Savings Incentive Plan(2)

   801,314           

Annual Bonus Plan

              

Long-Term Performance Plan(6)

   250,267           
  

 

 

           

Total

  $2,242,973           

(1)

Messrs. Harrison and Flint are the only named executive officers who have satisfied the age and/or service eligibility requirements for retirement under the plans.

(2)


Name and PlansVoluntary Resignation
or
Termination Without Cause
($)
Termination for Cause
($)
Death
($)
Disability
($)
Retirement
($)(1)
Change in Control
($)
Mr. Harrison
Officer Retention Plan(2)
14,411,99014,411,99014,411,99014,411,99014,411,990
Supplemental Savings Incentive Plan(2)
14,603,57814,603,57814,603,57814,603,57814,603,57814,603,578
Annual Bonus Plan(3)
2,406,3652,406,3652,406,3652,406,3651,234,033
Long-Term Performance Equity Plan(4)
16,000,00016,000,00016,000,00016,000,00012,900,000
Total47,421,93314,603,57847,421,93347,421,93347,421,93343,149,601
Mr. Anthony
Supplemental Savings Incentive Plan(2)
721,334721,334747,678747,678747,678
Annual Bonus Plan(3)
806,683806,683806,683413,684
Long-Term Performance Plan(4)
472,500879,457879,457721,957
Total2,000,517721,3342,433,8182,433,8181,883,319
Mr. Katz
Officer Retention Plan(2)
914,0631,406,2501,406,2502,500,000
Long-Term Retention Plan945,0231,453,8821,453,8821,453,882
Supplemental Savings Incentive Plan(2)
632,173632,173632,173632,173632,173
Annual Bonus Plan(3)
1,816,5001,816,5001,816,500865,000
Long-Term Performance Plan(4)
1,050,0001,995,8331,995,8331,645,833
Total5,357,759632,1737,304,6387,304,6387,096,888
Mr. Chambless
Officer Retention Plan(2)
1,811,4292,264,2862,264,2863,000,000
Long-Term Retention Plan841,3001,051,6241,051,6241,051,624
Supplemental Savings Incentive Plan(2)
3,858,3613,858,3613,858,3613,858,3613,858,361
Annual Bonus Plan(3)
984,345984,345984,345504,792
Long-Term Performance Plan(4)
720,7031,217,2881,217,288977,053
Total8,216,1383,858,3619,375,9049,375,9049,391,830
Mr. Fisher
Long-Term Retention Plan903,5531,505,9221,505,9221,505,922
Supplemental Savings Incentive Plan(2)
655,512655,512677,476677,476677,476
Annual Bonus Plan(3)
881,973881,973881,973452,294
Long-Term Performance Plan(4)
645,7501,090,6901,090,690875,440
Total3,086,788655,5124,156,0614,156,0613,511,132
50


__________

(1)Mr. Harrison is the only named executive officer who has satisfied the age and/or service eligibility requirements for retirement under the plans.

(2)Amounts shown for the ORP and the SSIP for the named executives, other than Mr. Deal, assume payment as a lump sum as of December 30, 2018. Participants in the ORP and the SSIP may elect to receive payments in equal monthly installments over 10, 15 or 20 years. The amounts of the installments are based on the discount rates specified in the plans. The amounts shown for the ORP and the SSIP for Mr. Deal assume payment as a lump sum of the benefits due him under the plans as of December 30, 2018. However, Mr. Deal is receiving these benefits in installments over periods of either 10 or 15 years.

(3)

Amount reflects the vesting of 40,000 performance units. The value was determined by multiplying the number of vested performance units by the closing price ($179.55) of Coke Consolidated Common Stock on December 28, 2018, the last trading day of fiscal 2018.

(4)

Amounts shown for the Annual Bonus Plan (other than a Change in Control) were calculated using the actual level of achievement of the performance goals for 2018. Amounts shown for the Annual Bonus upon a Change in Control were calculated assuming the achievement of target performance.

(5)

Amount shown for the Long-Term Performance Equity Plan was calculated assuming the achievement of target performance goals for the three-year performance period ending in 2020. The amount was then prorated for the portion of the performance period Mr. Harrison was employed prior to the date of the triggering event.

(6)

Amounts shown for the Long-Term Performance Plan were calculated using the actual level of achievement of the performance goals for the 2016-2018 performance period and assuming the achievement of target performance goals for the three-year performance periods ending in 2019 and 2020. The amounts for the three-year performance periods ending in 2019 and 2020 have been prorated for the portion of the performance periods the executive was employed prior to the date of the triggering event.

(7)

The amount shown for each of Messrs. Harris and Deal is his vested balance under the Long-Term Retention Plan as of December 30, 2018. Mr. Harris’ unvested balance of $65,344 was forfeited effective December 30, 2018. Mr. Deal’s unvested balance of $100,034 was forfeited effective February 15, 2018.

With the exception of Messrs. Harris and Deal, each of whom entered into an agreement with the Company that provided for the ORP and the SSIP for the named executive officers assume payment as a lump sum as of severance benefitsDecember 31, 2021. Participants in connection with their separation from employmentthe ORP and the SSIP may elect to receive payments in 2018, noneequal monthly installments over a period of 10, 15 or 20 years. The amounts of the installments are based on the discount rates specified in the plans.


(3)Amounts shown for the Annual Bonus Plan (other than a change in control) were calculated using the actual level of achievement of the performance goals for fiscal 2021. Amounts shown for the Annual Bonus Plan upon a change in control were calculated assuming the achievement of target performance.

(4)Amounts shown in all of the columns other than the “Change in Control” column for the Long-Term Performance Equity Plan and the Long-Term Performance Plan were calculated using the actual level of achievement of the performance goals for the fiscal 2019 - fiscal 2021 performance period and assuming the achievement of target performance goals for the three-year performance periods ending in fiscal 2022 and fiscal 2023. Amounts shown in the “Change in Control” column for the Long-Term Performance Equity Plan and the Long-Term Performance Plan were calculated assuming the achievement of target performance goals for the three-year performance periods ending in fiscal 2021, fiscal 2022 and fiscal 2023. The amounts for the three-year performance periods ending in fiscal 2022 and fiscal 2023 were prorated for the portion of the performance periods the executive was employed prior to the date of the triggering event.

None of the Company’s executive officers, including the named executive officers, have any special employment

or severance agreements. The executive officers are entitled, however, to certain payments (as illustrated in the above table) under the terms of the Company’s existing compensation and benefit plans in connection with the termination of their employment or a change ofin control of the Company. The following narrative describes the terms of those plans as they relate to a termination of employment or a change ofin control.


Officer Retention Plan


The ORP, the material terms of which are described on page 48,46, contains special provisions for severance, death, total disability or a change ofin control.


In the event of death or total disability, each participant becomes fully vested in the amount of the participant’s accrued benefit under the ORP.


Upon termination without cause or voluntary resignation, each participant’s accrued benefit is 50% vested until age 51, with the vesting percentage increasing by 5% each year beginning at age 51 until fully vested at age 60. All rights to any benefits under the planORP are forfeited if a participant is terminated for cause.

In connection with his election as President and Chief Operating Officer, Mr. Flint’s annual vested accrual amount under the ORP was increased to $500,000 beginning in 2013 and will continue through 2019, the year in which Mr. Flint will attain age 65.


In the event of a “change ofin control” of the Company, each participant is entitled to an amount equal to the normal retirement benefit otherwise payable to themthe participant at age 60 under the ORP. A “change ofin control” occurs under the ORP:

(i)

when a person or group other than the Harrison family acquires shares of the Company’s capital stock having the voting power to designate a majority of the Board;

(ii)

when a person or group other than the Harrison family acquires or possesses shares of the Company’s capital stock having power to cast (1) more than 20% of the votes regarding the election of the Board and (2) a greater percentage of the votes regarding the election of the Board than the shares owned by the Harrison family;

(iii)

upon the sale or disposition of all or substantially all of the Company’s assets and the assets of the Company’s subsidiaries outside the ordinary course of business other than to a person or group controlled by the Company or the Harrison family; or

(iv)

upon a merger or consolidation of the Company with another entity where the Company is not the surviving entity.


(i)when a person or group other than the Harrison Family acquires shares of the Company’s capital stock having the voting power to designate a majority of the Board;

(ii)when a person or group other than the Harrison Family acquires or possesses shares of the Company’s capital stock having power to cast (A) more than 20% of the votes regarding the election of the Board and (B) a greater percentage of the votes regarding the election of the Board than the shares owned by the Harrison Family;

51


(iii)upon the sale or disposition of all or substantially all of the Company’s assets and the assets of the Company’s subsidiaries outside the ordinary course of business other than to a person or group controlled by the Company or the Harrison Family; or

(iv)upon a merger or consolidation of the Company with another entity where the Company is not the surviving entity.

The death benefit under the ORP is payable in a lump sum. The other severance and change ofin control benefits are payable in equal monthly installments over a period of 10, 15 or 20 years, as elected by the participant. The amount of each monthly installment is computed using an 8% discount rate using simple interest compounded annually. The change ofin control benefit is also payable in a lump sum, at the election of the participant.


Under the ORP, each participant has generally agreed not to compete with the Company for three years after termination from employment for any reason. Thenon-compete provision does not apply to actions occurring after both a termination of employment and a change in control of control.

the Company.


Supplemental Savings Incentive Plan and Long-Term Retention Plan


The SSIP and the LTRP also provide for the payment of the named executive officers’ vested account balances upon termination of employment, death or a change ofin control. A “termination of employment” occurs under the SSIP upon a participant’s severance, retirement or attainment of age 55 while totally disabled. A “termination of employment” occurs under the LTRP upon a participant’s severance other than for cause, retirement or retirement.total disability. The definition of a “change ofin control” is the same definition used for the ORP, as described above. The material terms of the SSIP and the LTRP, including the options to receive lump sum or installment payments, are described beginning on pages 49, 5047 and 51.

48, respectively.

Performance Unit Award Agreement

The material terms of the CEO’s Performance Unit Award Agreement are described beginning on page 37.

In the event of a “change of control,” 40,000 performance units will become immediately vested, subject to certain adjustments for stock dividends and other fundamental corporate transactions. The definition of a “change of control” is the same definition used for the ORP, as described above.

If Mr. Harrison’s employment terminates for any reason other than a change of control (including death or disability), all unvested performance units will lapse and be forfeited.


Annual Bonus Plan


The Annual Bonus Plan, the material terms of which are described beginning on page 32,31, provides for certain payments to the named executive officers in the event of a termination of their employment or a change in control of control.

the Company.


In the event of the total disability, retirement or death of a participant during any fiscal year, athe participant (or the participant’s estate) is entitled to apro-rata bonus based on the portion of the fiscal year completed by the participant and the actual overall goal achievement factor attained for that year.


In the event of a “change ofin control,” each participant is entitled to apro-rata portion of the participant’s target award under the Annual Bonus Plan, based on the portion of the fiscal year completed.


The term “retirement” is defined in the Annual Bonus Plan as a participant’s termination of employment other than on account of death and (i) after attaining age 60, (ii) after attaining age 55 and completing 20 years of service or (iii) as the result of total disability. The definition of a “change ofin control” is the same definition used for the ORP, as described above.


Long-Term Performance Plan


The Long-Term Performance Plan, the material terms of which are described beginning on page 35,34, also provides for certain payments to the named executive officers in the event of a termination of their employment or a change in control of control.

the Company.


In the event of the total disability, retirement or death of a participant after the completion of the first year of a performance period but prior to the end of a performance period, and in the event of the subsequent attainment of the performance goals applicable to such participant, athe participant (or the participant’s estate) is entitled to apro-rata award based on the portion of the performance period completed by the participant.


In the event of a “change ofin control,” each participant is entitled to apro-rata portion of the participant’s target award for the performance period, based on the portion of the performance period completed.

52



The definition of “retirement” is the same definition used for the Annual Bonus Plan, as described above. The definition of a “change ofin control” is the same definition used for the ORP, as described above.


Long-Term Performance Equity Plan


The Long-Term Performance Equity Plan, the material terms of which are described on page 38,37, also provides for certain payments to Mr. Harrison in the event of a termination of his employment or a change in control of control.

the Company.


In the event of Mr. Harrison’s total disability, retirement or death of a participant after the completion of the first year of a performance period but prior to the end of a performance period, and in the event of the subsequent attainment of the performance goals applicable to such participant,him, Mr. Harrison (or his estate) is entitled to apro-rata award based on the portion of the performance period completed by him.


In the event of a “change ofin control,” Mr. Harrison is entitled to apro-rata portion of his target award for the performance period, based on the portion of the performance period completed.


The definition of “retirement” is the same definition used for the Annual Bonus Plan, as described above. The definition of a “change ofin control” is the same definition used for the ORP, as described above.

VIII.


53


VI. Pay Ratio Disclosure


The SEC rules require the Company to disclose annually (i) the median of the annual total compensation of all employees of the Company (excluding Mr. Harrison, the Company’s principal executive officer); (ii) the annual total compensation of Mr. Harrison; and (iii) the ratio of Mr. Harrison’s annual total compensation to the median annual total compensation of all employees of the Company (excluding Mr. Harrison).


Based on the methodology and material assumptions described below, the Company has estimated these amounts to be as follows:

Median annual total compensation of all employees (excluding Mr. Harrison)

  $44,133 

Annual total compensation of Mr. Harrison

  $11,618,643 

Ratio of Mr. Harrison’s annual total compensation to median annual total compensation of all other employees

   263:1 


Median annual total compensation of all employees (excluding Mr. Harrison)$ 57,152
Annual total compensation of Mr. Harrison$13,545,136
Ratio of Mr. Harrison’s annual total compensation to the median annual total compensation of all other employees237:1

For 2018,fiscal 2021, the Company used the same median employee identified in 2017fiscal 2020 to determine the median annual total compensation of all employees (excluding Mr. Harrison).To determine the median employee in 2017,fiscal 2020, the Company compiled a list of all employees (excluding Mr. Harrison) as of December 31, 2017,15, 2020, sorted the list of employees by their taxable compensation for federal income tax purposes from the Company’s payroll records for the12-month period ended December 31, 20172020 and selected the employee with the median taxable compensation amount. The Company annualized the taxable compensation of any full-time or part-time employees on the list who were not employed for the full year and did not include the value ofnon-taxable Company-provided benefits such as retirement plan contributions and medical and life insurance benefits.As of December 31, 2017,2021, the Company had 16,473 employees, including 3,425 individuals who became employees during the year as the result of territory expansion transactions completed in 2017.

15,999 employees.


The annual total compensation of Mr. Harrison is the total amount of his compensation presented in the 2021 Summary Compensation Table on page 41. The Company determined the annual total compensation of the median employee shown above using the same rules applicable to the completion of the 2021 Summary Compensation Table for Mr. Harrison and the other named executive officers.


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Equity Compensation Plan Information


The following table provides information as of December 30, 2018,31, 2021, concerning the Company’s outstanding equity compensation arrangements as of that date:

Plan Category

  Number of securities to be
issued upon exercise of
outstanding options,
warrants and rights

(a)
  Weighted-average exercise
price of outstanding options,
warrants and rights

(b)
   Number of securities remaining
available for future issuance
under equity compensation
plans (excluding securities
reflected in column (a))

(c)
 

Equity compensation plans approved by security holders

   40,000(1)        250,000(2)  

Equity compensation plans not approved by security holders

                  —     
  

 

 

  

 

 

   

 

 

 

Total

   40,000(1)        250,000(2)  

(1)

Relates to the Performance Unit Award Agreement with Mr. Harrison that was approved by the Company’s stockholders on April 29, 2008. See Note 1 to the table showing outstanding equity awards held by the named executive officers at the end of fiscal 2018 on page 46.

(2)

These shares of Coke Consolidated Common Stock are reserved for issuance pursuant to awards that may be made in the future under the Coca-Cola Consolidated, Inc. (formerly Coca-Cola Bottling Co. Consolidated) Amended and Restated Long-Term Performance Plan approved by the Company’s stockholders on May 9, 2017, as further amended November 30, 2018.


Plan CategoryNumber of securities to be issued upon exercise of outstanding options, warrants and rights
(#)
(a)
Weighted-average exercise price of outstanding options, warrants and rights
($)
(b)
Number of securities remaining available for future issuance under equity compensation plans (excluding securities reflected in column (a))
(#)
(c)
Equity compensation plans approved by security holders550,000(1)
Equity compensation plans not approved by security holders
Total550,000(1)
__________

(1)Represents the sum of (i) 250,000 shares of Coke Consolidated Common Stock reserved for issuance pursuant to awards that may be made in the future under the Long-Term Performance Plan and (ii) 300,000 shares of Coke Consolidated Class B Common Stock reserved for issuance pursuant to awards that may be made in the future under the Long-Term Performance Equity Plan.

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Consideration of Risk Related to Compensation Programs


The Company has considered its compensation policies and practices for all employees and concludeddetermined that any risks arising from such policies and practices are not reasonably likely to have a material adverse effect on Coke Consolidated. As described in the “Compensation Discussion and Analysis” section beginning on page 29,28, the Compensation Committee and management have designed Coke Consolidated’s executive compensation program to achieve a number of goals, including the following:


Motivating the executive officers to achieve Coke Consolidated’s annual and long-term strategic and financial goals and to rewardrewarding performance based on the attainment of those goals;


Appropriately taking into accountbalancing risk and reward in the context of the Company’s business environment and long-range business plans;


Being affordable and appropriately aligned with stockholder interests; and

Achieving a reasonable balance

Being reasonably balanced across types and purposes of compensation, particularly with respect to fixed compensation objectives, short-term and long-term performance-based objectives and retention and retirement objectives.


In light of these goals, the Compensation Committee, senior management and human resources personnel have considered risk as they designed the various elements of the Company’s compensation programs.


The Company notes the following factors with respect to the determination that any risks arising from the compensation policies and practices are not reasonably likely to have a material adverse effect on Coke Consolidated:


The belief that the Company’s compensation programs are reasonably balanced across types of compensation and the various objectives they are designed to reward;


While Coke Consolidated does not engage in compensation benchmarking, the Company does retain a compensation consultant to conduct comparative studies of the Company’s executive compensation relative to peer companies and survey data;


The Annual Bonus Plan, the Long-Term Performance Plan and the Long-Term Performance Equity Plan provide for payouts based on the achievement of key financial goals under Coke Consolidated’s annual and long-range strategic plan and provide for increased payout as financial performance increases and less or no payout as financial performance decreases. Awards under these plans do not provide for payouts based on individual transactions that could transfer liability to Coke Consolidated beyond the award date. In addition, the performance units awarded to the CEO vest based upon Coke Consolidated achieving the specified corporate performance goals under the Annual Bonus Plan;

date;


The specific corporate performance goals for the Annual Bonus Plan, the Long-Term Performance Plan and the Long-Term Performance Equity Plan are initially developed based on the Company’s annual budget. The Executive Vice President and Chief Financial Officer and the Executive Vice President, General Counsel and Secretary of Coke Consolidated then use financial models to determine the appropriate award criteria and target goals for each plan. The financial models and plan goals are reviewed with and approved by the Chairman and CEOChief Executive Officer and the President and Chief Operating Officer of Coke Consolidated before being presented to, reviewed with and approved by the Compensation Committee; and


Performance goals are generally based on corporate and individual performance and are not based on other goals that may create increased risk such as the performance of individual business units or the accomplishment of particular tasks where the income and risk from the tasktasks extend over a significantly longer period of time.

time; and

Section 16(a) Beneficial Ownership Reporting Compliance

Section 16(a)The Company has adopted an Incentive Compensation Recovery Policy that authorizes the Compensation Committee, within 12 months of any restatement of the Exchange Act requiresCompany’s financial results due to material noncompliance by the Company’sCompany with any financial reporting requirement under the federal securities laws, to

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seek to recover from any executive officers whose intentional misconduct, gross negligence or fraud led to the restatement all or any portion of any performance-based compensation received by such executive officers within the three years preceding such restatement. The Incentive Compensation Recovery Policy also authorizes the Compensation Committee to seek to recover from the Chief Executive Officer, the Chief Financial Officer and directors, and persons who beneficially own more than 10%the Chief Operating Officer all or any portion of the outstanding sharesperformance-based compensation that would not have been awarded or earned during the three years preceding the restatement had it been calculated on the basis of Coke Consolidated Common Stock (collectively, the “reporting persons”), to file with the SEC initial reports of their beneficial ownership and reports of changes in their beneficial ownership of Coke Consolidated Common Stock. Based solely on a review of such reports and written representations made by the Company’s executive officers and directors with respect to the completeness and timeliness of their filings, the Company believes that the reporting persons complied with all applicable Section 16(a) filing requirements on a timely basis during fiscal 2018.

restated financial results.


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Compensation Committee Interlocks and Insider Participation


Sharon A. Decker, James H. Morgan, and Dennis A. Wicker and Richard T. Williams served on the Compensation Committee in fiscal 2018.2021. None of the directors who served on the Compensation Committee in fiscal 20182021 has ever served as one of the Company’s officers or employees or had any relationship with the Company or any of its subsidiaries since the beginning of fiscal 20182021 pursuant to which disclosure would be required under the SEC rules pertaining to the disclosure of transactions with related persons. During fiscal 2018,2021, none of the Company’s executive officers served as a director or a member of the compensation committee (or other committee performing similar functions) of any other entity of which an executive officer of such other entity served on the Board or its Compensation Committee.


Compensation Committee Report


The Compensation Committee has reviewed and discussed the Compensation“Compensation Discussion and AnalysisAnalysis” section included in this Proxy Statement with management and, based on such review and discussions, recommended to the Board that the Compensation“Compensation Discussion and AnalysisAnalysis” section be included in this Proxy Statement and in Coke Consolidated’s Annual Report on Form10-K for the fiscal year ended December 30, 2018.

2021.


Submitted by the Compensation Committee of the Board.


Dennis A. Wicker, Chairman

Sharon A. Decker

James H. Morgan

Richard T. Williams

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Audit Committee Report


The primary purpose of the Audit Committee is to assist the Board in its oversight of all material aspects of the accounting and financial reporting processes, internal controls and internal audit function of the Company, including its compliance with Section 404 of the Sarbanes-Oxley Act of 2002. The Audit Committee appoints and oversees the qualifications of the Company’s independent registered public accounting firm.

Management has primary responsibility for the Company’s consolidated financial statements and reporting processes, including its internal controls and disclosure controls and procedures. The Company’s independent registered public accounting firm, PricewaterhouseCoopers LLP, is responsible for performing an independent audit of the consolidated financial statements in accordance with the standards of the Public Company Accounting Oversight Board and expressing an opinion on the conformity of those audited consolidated financial statements with generally accepted accounting principles.

GAAP.


In fulfilling its oversight responsibilities, the Audit Committee reviewed and discussed with management the audited consolidated financial statements included in the Company’s Annual Report onForm 10-K for the fiscal year ended December 30, 2018.2021. This review included a discussion of the quality and acceptability of the Company’s financial reporting and internal controls. During the past fiscal year, the Audit Committee discussed with the Company’s independent registered public accounting firm the matters required to be discussed by Auditing Standard No. 1301, “Communications with Audit Committees,” as adopted byapplicable requirements of the Public Company

Accounting Oversight Board.Board and the SEC. The Audit Committee also received during the past fiscal year the written disclosures and the letter from the independent registered public accounting firm required by applicable requirements of the Public Company Accounting Oversight Board regarding the independent registered public accounting firm’s communications with the Audit Committee concerning independence, and has discussed with the independent registered public accounting firm its independence.


Based on the reviews, discussions and disclosures referred to above, the Audit Committee recommended to the Board that the audited consolidated financial statements of the Company for the fiscal year ended December 30, 20182021 be included in its Annual Report onForm 10-K for such fiscal year.


Submitted by the Audit Committee of the Board.


James H. Morgan, Chairman

Sharon A. Decker

James R. Helvey, III

William H. Jones

Dennis A. Wicker


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Proposal 2:
Ratification of the Appointment of

Independent Registered Public Accounting Firm


The Audit Committee of the Board of Directors has appointed PricewaterhouseCoopers LLP to serve as the Company’s independent registered public accounting firm for fiscal 2019.2022. The Audit Committee reviewed and discussed the performance of PricewaterhouseCoopers LLP for fiscal 20182021 prior to its appointment of PricewaterhouseCoopers LLP to serve as Coke Consolidated’sthe Company’s independent registered public accounting firm for fiscal 2019.

2022.


The Company expects that representatives of PricewaterhouseCoopers LLP will be present atparticipate in the Annual Meeting, and the representatives will have an opportunity to make a statement if they desire to do so. The Company also expects that the representatives will be available to respond to appropriate questions from stockholders.


Stockholder ratification of the Audit Committee’s appointment of PricewaterhouseCoopers LLP to serve as Coke Consolidated’sthe Company’s independent registered public accounting firm for fiscal 2022 is not required by theBy-laws or otherwise. Nevertheless, the Board is submitting the appointment of PricewaterhouseCoopers LLP to the Company’s stockholders for ratification as a matter of good corporate governance. If the Company’s stockholders fail to ratify the appointment, the Audit Committee will reconsider its appointment of PricewaterhouseCoopers LLP. Even if this appointment is ratified, the Audit Committee, in its discretion, may direct the appointment of a different independent registered public accounting firm at any time during the fiscal year if the Audit Committee determines that such a change would be in the best interests of the Company and its stockholders.


The Board of Directors unanimously recommends that you vote “FOR” the ratification of the appointment of PricewaterhouseCoopers LLP to serve as the Company’s independent registered public accounting firm for fiscal 2019.

2022. Unless a proxy is marked to give a different direction, the persons named in the proxyotherwise specified, proxies will votebe voted “FOR”the ratification of the appointment of PricewaterhouseCoopers LLP to serve as the Company’s independent registered public accounting firm for fiscal 2019.

2022.


Fees Paid to Independent Registered Public Accounting Firm


The following table presents fees for professional audit services rendered by PricewaterhouseCoopers LLP for the audit of the Company’s consolidated financial statements for the fiscal years ended December 30, 20182021 and December 31, 2017fiscal 2020 and fees billed for other services rendered by PricewaterhouseCoopers LLP during those periods:

   Fiscal 2018
($)
   Fiscal 2017
($)
 

Audit Fees(1)

  $2,157,900   $3,001,000 

Audit-Related Fees(2)

   439,592    1,555,291 

Tax Fees

        

All Other Fees(3)

   45,498    126,160 
  

 

 

   

 

 

 

Total

  $2,642,990   $4,682,451 
  

 

 

   

 

 

 

(1)

Audit Fees consist of the aggregate fees billed for the respective year for professional services rendered by the independent registered public accounting firm for the audit of annual consolidated financial statements and reviews of the consolidated financial statements included in the Company’s Quarterly Reports on Form10-Q. Audit Fees also consist of the aggregate fees billed for the respective year for services that are normally provided by the independent registered public accounting firm in connection with statutory and regulatory filings or engagements.

(2)

Audit-Related Fees consist of the aggregate fees billed for the respective year related to permitted services rendered by the independent registered public accounting firm associated with various initiatives

by the Company, including due diligence and other related activities associated with the Company’s expansion of its distribution territory pursuant to agreements with The Coca-Cola Company. See “Related Person Transactions—System Transformation Transactions with The Coca-Cola Company.”

(3)

All Other Fees consist of the aggregate fees billed for the respective year for travel and otherout-of-pocket expenses of the independent registered public accounting firm.


Fiscal 2021
($)
Fiscal 2020
($)
Audit Fees(1)
1,670,1001,747,900
Audit-Related Fees
Tax Fees
All Other Fees(2)
658,540
Total1,670,1002,406,440
__________

(1)Audit Fees consist of the aggregate fees billed for the respective fiscal year for professional services rendered by the independent registered public accounting firm for the audit of the Company’s annual consolidated financial statements and the review of the Company’s interim consolidated financial statements included in the Company’s Quarterly Reports on Form 10-Q. Audit Fees also consist of the aggregate fees billed for the respective fiscal year for services that are normally provided by the independent registered public accounting firm in connection with statutory and regulatory filings or engagements.

(2)All Other Fees consist of the aggregate fees billed for fiscal 2020 for a non-assurance consulting project.

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Audit CommitteePre-Approval of Audit and Non-Audit Services
Non-Audit
Services

The Audit Committee’s policy is topre-approve all audit and permissiblenon-audit services to be performed by the independent registered public accounting firm. These services may include audit services, audit-related services, tax services and other services. All such services provided in fiscal 20182021 were approvedpre-approved by the Audit Committee.Pre-approval is generally provided for up to one year and anypre-approval is detailed as to the particular service or category of services and is generally subject to a specific budget. The independent registered public accounting firm and management are required to periodically report to the full Audit Committee regarding the extent of services provided by the independent registered public accounting firm in accordance with thispre-approval, and the fees for the services performed to date.


The Audit Committee has delegatedpre-approval authority to its chairman when necessary due to timing considerations. Any services approvedpre-approved by such chairman must be reported to the full Audit Committee at its next scheduled meeting.

Proposal 3: Stockholder Proposal to Develop a Recapitalization Plan

The Company has been notified that the International Brotherhood of Teamsters General Fund (the “Proponent”) intends to present the proposal set forth below for consideration at the Annual Meeting. The address and number of shares of the Company’s Common Stock held by the Proponent will be promptly provided upon oral or written request made to the Company’s Secretary. The Company is not responsible for the content of the stockholder proposal, which is printed below exactly as it was submitted.

RESOLVED, that stockholders of Coca-Cola Bottling Co. Consolidated (the “Company”), request that the Board of Directors retain an investment banker to develop a plan for recapitalization to result in one vote per share for all outstanding common stock.

SUPPORTING STATEMENT:

According to the 2018 proxy statement, the Company had 7,141,447 shares of common stock outstanding, carrying one vote per share, and 2,213,018 shares of Class B common stock, which entitle the holder to 20 votes per share. Members of the Harrison family, including chairman and CEO J. Frank Harrison III, hold 99.99% of all of the outstanding Class B common shares, granting Harrison family members control of 86% of the voting power despite holding less than 24% of the common equity. This imbalance between ownership and control may further be exacerbated by the use of Class B common shares to compensate CEO Harrison; and, the right of Harrison family members to acquire an additional 292,386 Class B shares in exchange for an equal number of common shares.

A 2008 study by Harvard’s Paul Gompers, et al., (https://papers.ssrn.com/sol3/papers.cfm?abstract_id=562511) found that dual-class structures with disparate voting rights were correlated with lower firm value. The study cautioned that a majority owner “can rationally choose to sacrifice some firm value in order to maintain private benefits of control.”

The Company’s 2017 Annual Report(10-K)
acknowledged that the concentration of ownership could result in the “Company making decisions that stockholders outside the Harrison family may not view as beneficial.”

We believe these risks are heightened by the Board, which, as of last year’s annual shareholder meeting included: six

61

non-independent
directors; lacked a standing nominating committee; had a combinedCEO-chairman; and, paidnon-employee directors entirely in cash, resulting in five of the seven independent directors holding no equity stake whatsoever in the company. We would also note that the named executive officers, other than CEO Harrison, have no equity stake in the Company.

We believe the current dual-class stock structure makes it difficult for the Board to oversee the stewardship of the Company for the benefit of all shareholders.

We, thus, urge the Board to retain an investment banking firm to make appropriate recommendations on methods to move towards creating a single class of common stock.

Board of Directors’ Statement in Opposition to the Proposal

The Board of Directors recommends that you vote“AGAINST” this stockholder proposal. The Board believes that adopting this proposal would not be in the best interests of Coke Consolidated or its stockholders and opposes it for the following reasons.

Our capital structure, with two classes of common stock outstanding (Common Stock with one vote per share and Class B Common Stock with 20 votes per share), has been in place since 1984. Every investor purchasing shares of our Common Stock since then has had notice of this capital structure, which is disclosed in detail in the Company’s public filings with the SEC. The Board of Directors believes that many of our investors are attracted to the Company’s Common Stock because of the long-term stability that the Harrison family provides to the

Company. Members of the Harrison family have played an important role in the Company since its formation in 1902. J. Frank Harrison, III not only is the great-grandson of the Company’s founder as well as the Company’s controlling stockholder but he also is our Chairman and Chief Executive Officer and has been an employee of the Company since 1977. With over 40 years of experience with Coke Consolidated, Mr. Harrison possesses a vital understanding and appreciation of the Company’s business.

The Board of Directors believes that our capital structure has contributed, and continues to contribute, to our stability and long-term stockholder returns. Our capital structure has helped protect our company from short-term pressures and the disruption associated with efforts by activists to challenge control of the Company, thereby allowing the Board and senior management to focus on our long-term success. We believe that our capital structure and the stability it promotes have driven, and will continue to drive, long-term value for our stockholders.

In addition, Coke Consolidated has a well-developed governance structure that demonstrates the Board of Directors’ commitment to fostering independence, avoiding conflicts of interest and providing for strong and independent oversight of the Company’s business. Seven of the 14 members of the Board are independent under applicable SEC rules and NASDAQ listing standards and only independent directors serve on the Audit Committee and the Compensation Committee. All directors are elected annually and are required to act in the best interests of all stockholders in accordance with their fiduciary duties under Delaware law. Additionally, the Board has a Lead Independent Director elected by the independent directors. The independent directors meet at least twice each year in executive session without the other directors. All material transactions or conflicts of interest involving members of the Board or the Company’s executive officers must be reported to and approved by the Audit Committee pursuant to the Company’s related person transactions policy.

Finally, any plan for a recapitalization as contemplated by the proposal would, under Delaware law and the Company’s Restated Certificate of Incorporation, require approval by the holders of Class B Common Stock voting separately as a class. Mr. Harrison controls approximately 99.99% of the outstanding shares of Class B Common Stock and has informed the Company that he does not intend to approve this proposal, or the recapitalization plan contemplated by this proposal. Consequently, the proposal cannot accomplish the result intended by the Proponent and would therefore needlessly consume corporate resources.

After considering the above, the Board of Directors unanimously approved this statement in opposition.

The Board of Directors unanimously recommends that you vote “AGAINST” this stockholder proposal.

Unless a proxy is marked to give a different direction, the persons named in the proxy will vote“AGAINST” this stockholder proposal.

Additional Information


Stockholder Proposals for the 20202023 Annual Meeting of Stockholders


Any stockholder proposal intended to be included in Coke Consolidated’s proxy statement and form of proxy for its 2020relating to the 2023 Annual Meeting of Stockholders must be in writing and received by the Company not later than November 26, 2019.28, 2022. Any such stockholder proposal must also comply with Rule14a-8 of the Exchange Act, which lists the requirements for the inclusion of stockholder proposals in company-sponsored proxy materials. Stockholder proposals should be addressed to the attention of the Company’s Secretary at Coca-ColaCoca‑Cola Consolidated, Inc., 4100 Coca-ColaCoca‑Cola Plaza, Charlotte, North Carolina 28211. Pursuant to the SEC rules, submitting a proposal will not guarantee that it will be included in the Company’s proxy materials.


In addition, any stockholder proposal intended to be presented at the 20202023 Annual Meeting of Stockholders, but that will not be included in Coke Consolidated’s proxy statement and form of proxy relating to the 20202023 Annual Meeting of Stockholders, must be delivered to, or mailedin writing and received by the Company’s Secretary at Coca-ColaCoca‑Cola Consolidated, Inc., 4100 Coca-ColaCoca‑Cola Plaza, Charlotte, North Carolina 28211 not later than the close of business on the 90th day nor earlier than the close of business on the 120th day beforeprior to the first anniversary of the Annual Meeting. As a result, any proposals submitted by a stockholder pursuant to the provisions of theBy-laws (other than proposals submitted pursuant toRule 14a-8)14a-8 of the Exchange Act) must be delivered, or mailed and received nonot earlier than the close of business on January 15, 202010, 2023 and nonot later than the close of business on February 14, 2020.9, 2023. However, ifin the event that the date of the 20202023 Annual Meeting of Stockholders is more than 30 days before or more than 60 days after May 14, 2020,10, 2023, notice by the stockholder to be timely must be so delivered or received not earlier than the close of business on the 120th day prior to the date of the 20202023 Annual Meeting of Stockholders and not later than the close of business on the later of the 90th day prior to the date of such annual meeting or the 10th day following the day on which public announcement of the date of such meeting is first made by the Company. Stockholder proposals (including proxy access director nominations) must include the specified information concerning the proposal and the stockholder submitting the proposal as set forth in theBy-laws. A copy of theBy-laws may be obtained by writing to the Company’s Secretary atCoca-Cola Coca‑Cola Consolidated, Inc., 4100 Coca-ColaCoca‑Cola Plaza, Charlotte, North Carolina 28211.

2018


2021 Annual Report to Stockholders


This Proxy Statement is accompanied by the 20182021 Annual Report to Stockholders, and these materials are also available atwww.proxyvote.com and the investor relations portion of the Company’s website,www.cokeconsolidated.com. The 20182021 Annual Report to Stockholders, which contains the audited consolidated financial statements and other information about the Company, is not incorporated in this Proxy Statement and is not to be deemed a part of the proxy soliciting material. By referring to the Company’s website,www.cokeconsolidated.com, or any portion thereof, including the investor relations portion of the Company’s website, the Company does not incorporate its website or its contents into this Proxy Statement.


Annual Report on Form 10-K
10-K

The Company will provide without charge to each person solicited pursuant to this Proxy Statement, upon the written request of any such person, a copy of the Company’s Annual Report on Form10-K 10‑K for the fiscal year ended December 30, 2018,2021, including the financial statements and the financial statement schedules, required to be filed with the SEC, or any exhibit thereto. Requests should be in writing and addressed to the attention of F. Scott Anthony, the Company’s Executive Vice President and Chief Financial Officer, at Coca-ColaCoca‑Cola Consolidated, Inc., P.O. Box 31487, Charlotte, North Carolina 28231.


Householding


The SEC has adopted rules permitting companies to mail one proxy statement and annual report, or notice of internet availability of proxy materials, as applicable, in one envelope to all stockholders residing at the same address if certain conditions are met. This is called “householding” and can result in significant savings of paper

and mailing costs. The Company has not implemented householding with respect to its stockholders of record; however, a number of brokerage firms have instituted householding that may impact certain beneficial owners of shares held in street name. If members of your household have multiple accounts through which they hold Coke Consolidated stock, you may have received a householding notification from the stockholder of record (e.g., your bank, broker or other nominee.

nominee).


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Please contact your bank, broker or other nomineethe stockholder of record directly if you have any questions or wish to revoke your decision to household or to receive an additional copy of this Proxy Statement, the 20182021 Annual Report to Stockholders or the Notice of Internet Availability for members of your household.

LOGO

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COCA-COLA CONSOLIDATED, INC. 4100 COCA-COLA PLAZA CHARLOTTE, NC 28211-3481 VOTE BY INTERNET—www.proxyvote.com Use the Internet to transmit your voting instructions and for electronic delivery of information up until 11:59 p.m., Eastern Time, on May 13, 2019. Have your proxy card in hand when you access the website and then follow the instructions to obtain your records and to create an electronic voting instruction form. VOTE BY
graphic4.jpg
PHONE—1-800-690-6903
Use any touch-tone telephone to transmit your voting instructions up until 11:59 p.m., Eastern Time, on May 13, 2019. Have your proxy card in hand when you call and then follow the instructions. VOTE BY MAIL Mark, sign and date your proxy card and return it in the postage-paid envelope we have provided or return it to Vote Processing, c/o Broadridge, 51 Mercedes Way, Edgewood, NY 11717. ELECTRONIC DELIVERY OF FUTURE PROXY MATERIALS If you would like to reduce the costs incurred by Coca-Cola Consolidated, Inc. in mailing proxy materials, you can consent to receiving all future proxy statements, proxy cards and annual reports electronically via
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e-mail
or the Internet. To sign up for electronic delivery, please follow the instructions above to vote using the Internet and, when prompted, indicate that you agree to receive or access proxy materials electronically in future years. TO VOTE, MARK BLOCKS BELOW IN BLUE OR BLACK INK AS FOLLOWS: E59307-P17212 KEEP THIS PORTION FOR YOUR RECORDS THIS PROXY CARD IS VALID ONLY WHEN SIGNED AND DATED. DETACH AND RETURN THIS PORTION ONLY COCA-COLA CONSOLIDATED, INC. Coke Consolidated’s Board of Directors recommends you vote FOR ALL of the following nominees: 1. Election of Directors Nominees: 01) J. Frank Harrison, III 08) David M. Katz 02) Sharon A. Decker 09) Jennifer K. Mann 03) Morgan H. Everett 10) James H. Morgan 04) Henry W. Flint 11) John W. Murrey, III 05) James R. Helvey, III 12) Sue Anne H. Wells 06) William H. Jones 13) Dennis A. Wicker 07) Umesh M. Kasbekar 14) Richard T. Williams For All Withhold All Except For All To nominee(s), withhold mark authority “For to All vote Except” for any and individual write the number(s) of the nominee(s) on the line below. Coke Consolidated’s Board of Directors recommends you vote FOR proposal 2: 2. Ratification of the appointment of PricewaterhouseCoopers LLP as the Company’s independent registered public accounting firm for fiscal 2019. Coke Consolidated’s Board of Directors recommends you vote AGAINST proposal 3: 3. Stockholder proposal to develop a recapitalization plan. NOTE: In their discretion, the proxy holders are authorized to vote on such other business as may properly come before the meeting or any adjournment or postponement thereof. EACH OF PROPOSALS 1 AND 2 HAS BEEN PROPOSED BY COCA-COLA CONSOLIDATED, INC. For address changes/comments, mark here. ! (see reverse for instruction) Please indicate if you plan to attend this meeting. ! ! Yes No Please sign exactly as your name(s) appear(s) hereon. When signing as attorney, executor, administrator or other fiduciary, please give full title as such. Joint owners should each sign personally. All holders must sign. If a corporation or partnership, please sign in full corporate or partnership name by authorized officer. For Against Abstain Signature [PLEASE SIGN WITHIN BOX] Date Signature (Joint Owners) Date


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Important Notice Regarding the Availability of Proxy Materials for the Annual Meeting: The Notice of Annual Meeting and Proxy Statement and the 2018 Annual Report to Stockholders are available at www.proxyvote.com. E59308-P17212 COCA-COLA CONSOLIDATED, INC. 2019 Annual Meeting of Stockholders May 14, 2019 This proxy is solicited on behalf of Coke Consolidated’s Board of Directors. The undersigned hereby appoint(s) J. Frank Harrison III, David M. Katz and E. Beauregarde Fisher III, and each of them, as proxies, each with the power to appoint his substitute, and hereby authorize(s) each of them to represent and to vote, as designated on the reverse side of this ballot, all of the shares of Common Stock or Class B Common Stock of Coca-Cola Consolidated, Inc. that the undersigned is/are entitled to vote at the 2019 Annual Meeting of Stockholders to be held at 9:00 a.m., Eastern Time, on Tuesday, May 14, 2019 at the Company’s Corporate Center located at 4100 Coca-Cola Plaza, Charlotte, NC 28211, and any adjournment or postponement thereof. The proxies are authorized to vote on such other business as may properly come before the meeting or any adjournment or postponement thereof, exercising their discretion as set forth in the Notice of Annual Meeting and Proxy Statement. THIS PROXY, WHEN PROPERLY EXECUTED, WILL BE VOTED AS DIRECTED BY THE UNDERSIGNED STOCKHOLDER(S). IF NO SUCH DIRECTIONS ARE MADE, THIS PROXY WILL BE VOTED “FOR ALL” NOMINEES NAMED IN PROPOSAL 1, “FOR” PROPOSAL 2, “AGAINST” PROPOSAL 3, AND IN THE DISCRETION OF THE PROXIES WITH RESPECT TO SUCH OTHER BUSINESS AS MAY PROPERLY COME BEFORE THE MEETING OR ANY ADJOURNMENT OR POSTPONEMENT THEREOF. PLEASE MARK, SIGN AND DATE ON THE REVERSE SIDE, AND RETURN THIS PROXY CARD PROMPTLY USING THE ENCLOSED REPLY ENVELOPE, OR FOLLOW THE INSTRUCTIONS TO VOTE BY INTERNET OR PHONE. Address Changes/Comments: (If you noted any address changes/comments above, please mark corresponding box on the reverse side.) Continued and to be signed on reverse side

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